Pernod Ricard

As the world's leading coffee liqueur brand, Kahlúa wanted to not only get to know their coffee growers but support their sustainable development. Launched in 2016 in partnership with local NGO Fondo para la Paz, IAP, the Coffee for Good program supports indigenous farming communities in the mountains of Veracruz, Kahlúa’s birthplace, empowering them to build a more sustainable and prosperous future. Discover how the organisations behind this initiative are helping farmers grow their businesses while preserving the rich biodiversity of their land.

Agave isn’t just having a moment. It’s sparking a movement. Premium tequila and mezcal are driving one of the fastest growing categories in spirits. Fuelled by cocktail culture, authenticity and a new wave of consumers who want quality with character. So, it’s no surprise the Margarita was culturally dubbed 2025’s cocktail of the summer. Worth over $13.5 billion and still growing fast, this vibrant spirit is proving there’s an agave for every occasion. Please enjoy our brands responsibly.

The Ready-to-Drink (RTD) category continues not only to grow but is expected to experience significant growth in the coming years. As leaders, we wanted to share an overview of these exciting products: key figures, strategic business perspectives, and a few insights. Here’s everything you need to know - in a nutshell - about Pernod Ricard’s RTD portfolio. Please enjoy our brands responsibly. The Absolut Group, House of Tequila, Chivas Brothers, Irish Distillers, Havana Club

Pernod Ricard brought Paris to Berlin for Bar Convent Berlin, the largest industry event in Europe. The iconic Harry’s Bar Paris took over The Hoxton Charlottenburg in Berlin, serving up cocktails featuring Código 1530 Tequila, Black Forest Distillers (Monkey 47) and Lillet as well as their signature hot dogs. This project with Ennismore's Partnership Studio demonstrates perfectly the power of on-trade to meet the needs of our consumers and delivering elevated experiences and engage with key industry stakeholders. Prost and santé to everyone involved across our teams, brands and on the ground in Paris, Berlin and beyond! Garry Berryman Josh Russell Anaïs Cherpin Kaja Krüger-Weiß Julian Langestraat Lea Zobernig Scott Kammermann Rohit Anand Michele Caniato Carolyn Seras Emma Tchektchekian David Stern

While the Drink More Water team are at the One Young World young leaders’ summit, promoting balanced and convivial drinking…. Here’s a look back on how Pernod Ricard’s initiative #DrinkMoreWater helped festivalgoers stay refreshed, hydrated and safer under the sun this summer. 🌞💧

One Young World 2025 will take place next week in Munich, Germany. Every year the summit brings together 2,000+ young leaders from 190+ countries to spark change, build networks, and take action on the world’s biggest challenges. This is the 4th year of partnership with Drink More Water and for the second year Pernod Ricard is sponsoring 10 brilliant international scholars to attend the summit - each building positive social spaces in their communities and driving a culture of more balanced and convivial drinking globally. #OYW25 Géraldine Dichamp, Margot Lebourgeois, Renata Gapeenkova. Liam Barratt, PhD, Yazmin F. , Luke Fadipe, Vanessa Carrillo, Sarah F., Natasha Sinkala, Matteo Giannuzzi, Greta Skamaročiūtė, Cynthia Tannous and Adelin Jacques de Dixmude.

Every Pernod Ricard bottle tells a story - not just about what’s inside the bottle but of care for our planet and communities. Since launching our #GoodTimesGoodPlace roadmap in 2019, our strategy is evolving as we look ahead to 2030, reflecting on achievements and assessing the challenges to come. Discover our next chapter, explore this interactive presentation: https://lnkd.in/eqeDXQ_H

The Pernod Ricard 2025 Annual Report is now available. For our 50th anniversary, this special edition doesn’t celebrate a single anniversary but rather the enduring spirit of our Group and what drives us forward for the next 50 years. As Alexandre Ricard says in his editorial, we are “inspired by our past, building for our future”. Read the full report here: https://lnkd.in/e56GfyJr

The Glenlivet takes whisky lovers on a tropical escape with its latest expression: 12 Year Old Jamaica Edition, Treasure Beach.   This release marks the beginning of the Beyond Speyside Collection - a series that reimagines the signature 12 Year Old single malt through the lens of global destinations. "We're constantly looking for ways to push boundaries in single malts," says Kevin Balmforth, The Glenlivet Cask Expert (Chivas Brothers), demonstrating the brand’s commitment to innovation and to giving whisky drinkers exciting new flavour experiences.   The release will be available exclusively in the U.S.   Please enjoy our brands responsibly.

From Canada to Japan, our 65 Jameson Brand Ambassadors bring the Jameson spirit to life around the world, unlocking real connections while gaining hands-on experience in a truly unique role covering marketing, sales, digital, event management, content creation and much, much more.    The programme is a talent pipeline for Pernod Ricard globally, offering international opportunity across 39 global markets, while building brand awareness for our world-renowned Irish whiskey.   We’re wishing them every success with their journey ahead!    Learn more about the Programme here: http://bit.ly/4nWS8xZ    #TheIrishDistillersSpirit Irish Distillers