How to Update Your Job Search

You’ve got your cover letter and 3 different versions of your resume

Economic Data Continued claims are now at 5.73 million - the all time record.

There are more jobs being lost than created. - David Silverman The U.S. Department of Labor reported in June that job seekers outnumber reported job openings by about 5 to 1.

LOTS OF PEOPLE ARE LOOKING FOR WORK

Google search “write a resume” - 299,000 results “resume advice” - 103,000 results “cover letter advice” - 14,800 results

“ For every 1,470 resumes, there’s 1 job offer made and accepted” Richard Bolles, bestselling author, What Color is Your Parachute?

I Applied for 1,700 jobs , many of them online 13 interviews but NO solid offers http://www.mercurynews.com/breakingnews/ci_12310659?nclick_check=1

I Applied for 300 Jobs (Still Didn't Hear from McDonald's) I wasn't unqualified but rather not as qualified as other applicants — the results speak for themselves: three hundred résumés sent, eight interviews, and two real prospects , both doing something I think I would hate. -Richard Dorment http://www.esquire.com/features/best-job-searches-0709?src=digg

Insanity : doing the same thing over and over again and expecting different results. Albert Einstein

A RESUME IS AN EXCUSE TO REJECT YOU

Hiring Process An Employer Posts a Job Opening You Apply online, with written application, or with a resume and cover letter You are immediately rejected based on their requirements or you move to the next stage

Once you send me your resume I can say” Oh They're missing this or they’re missing that and Boo You're Out

David vs Goliath When underdogs choose not to play by Goliath’s rules, they win.

“ Brands are built on what people are saying about you, not what you’re saying about yourself.” Guy Kawasaki

So What’s your Plan a fool with a plan can beat a genius with no plan. -- Boone Pickens

How Most People look for Work Want Ads/ Sunday Papers Internet Employment Agencies Word of Mouth Direct Contact with Employers

How Employers Fill Jobs Internal Networks External Networks (Professional Organizations) Placement Employment Agencies Civil Service Lists

How do you look for job openings Job Boards percentage of job-seekers who actually get their jobs off the boards is relatively low about 5-10 percent Recruiters -- About 10-20 percent of people in search find their jobs through recruiters

Cold Calling -- Approximately 10-20 percent of people in search find their jobs by cold calling on potential decision makers in companies Networking -- Close to 70-80 percent of people in search get their jobs through networking

So why are you still talking about your resume and cover letter?

70-80 percent get their jobs through NETWORKING Again just in case you missed it earlier

So what is the first question you should be asking ?

Spend all of your time and effort looking for the ‘wrong’ job and not only will you be unable to convince a potential employer of your motivation and enthusiasm , but you will also be leading yourself along the road to future unhappiness.

Book of Lists On-Line Directories Dun’s Regional Directory Chamber of Commerce Directories Upstate NY Business Directory Yellow Pages http://www.criticat.com/ www. glassdoor .com/ INC 500 Forbes List for America's Best Small Companies Local Business Newspapers http://www.hooversbiz.com/2009/06/16/using-hoovers-in-your-job-search-for-free/ http:// www.google.com /Top/Business/ Gather as much Information on those Companies as you can

Where Target A Target B Target C 1. 1. 1. 2. 2. 2. 3. 3. 3.

Who do you know at the places you want to work

(Who) Networking List Friends Relatives Former Employees Former Co-Workers Service Provides Professional Organizations

Have You Developed a Networking plan?

Set your Own NETWORKING GOALS Events to attend People to meet Emails to write Calls to make Articles/physical mail to send

How can I manage my network http:// www.jibberjobber.com http://www.slideshare.net/jasonalba/what-is-jibberjobber

Oh ok I get it I’ll start cold calling people to start this networking thing right away.

Don’t Make Cold Calls MAKE WARM CALLS Use these 4 rules : 1. Convey credibility: mention a familiar person or institution. 2. GET FACE TIME 3. State your value proposition: what can you do for them? 4. Don’t waste their time be informed about their industry, their specific job title, how you can help them solve a problem. 51 Thoughts on Networking By Scott Ginsberg

BE INFORMED about whom you meet/talk with Find a point of common ground Provide value 51 Thoughts on Networking By Scott Ginsberg

Less about Me, More about We Change your Mind Set Return-on-Engagement mutually beneficial relationships

FOLLOW UP or FAIL Ping all the time 80 percent of building and maintaining relationships is just staying in touch (or “pinging”). Pinging takes effort. Repeat and repeat again Becoming front and center in someone’s mental Rolodex is contingent on one invaluable little concept: repetition.

It’s about starting a conversation and building a relationship - Ben Thomas Networking

Yeah Yeah I know you’re that person that does not know anyone Or everyone you know is unemployed also. Or you don’t have time to network.

Having no time to network is a pure myth, and more often than not it’s just a convenient excuse for inaction. Liz Lynch

The gift of unemployment is……… TIME Douglas E. Welch

Mark Granovetter Study Getting a Job 56% of people find employment through a personal connection 18.8 Advertisements/ Placement Agencies 20% Applied Directly Stats are old but pay attention to the point

16.7% saw their contact regularly 55.6% saw their contact only occasionally 28 % saw their contact rarely http://www.flickr.com/photos/alishalynn/3362812680 Of those who used a contact to get a job

People are not getting jobs through their friends, they are getting jobs through their associations

/ Find your contacts within an organization Find the Agency profile Find people that work within the agency

Please contact me as I’m willing to help. This is only a bare bones presentation to help change your mindset. Ben Thomas [email_address] But keep in mind I’ll ask for a certain amount of motivation and follow through

"You cannot build a reputation on what you are going to do." -Henry Ford

RICHARD ST. JOHN SECRETS OF SUCCESS IN 8 WORDS, 3 MINUTES Persist through CRAP http://www.ted.com/talks/richard_st_john_s_8_secrets_of_success.html C RITICISM R EJECTION A P ressure

"Success and happiness are not matters of chance but choice." ~Zig Ziglar

How Social Networks Are Changing Everything By Jeffrey F. Rayport What the Personal Branding Debate Can Teach Us about PR, Social Media & Ourselves By Tiffany Monhollon | May 8, 2009 Link, Poke & Tweet: Amping Your Personal Brand, Digitally http://www.slideshare.net/patchchord/link-poke-tweet?src =embed How to Translate What You Do Into What’s In It For Others By: Liz Lynch on May 7th, 2009 at 5:15 am In Brand Yourself As , Networking , Personal Branding , Positioning | 8 Comments http:// www.integritycareertransitions.com/blog/?p =422 http://www.kristidaeda.com/2009/05/11/sign-of-the-times-a-job-search-dont/ http://www.flickr.com/photos/10073060@N00/2232281538/ http://www.flickr.com/photos/26828262@N05/2531159232/in/photostream/ Richard Dorment http://www.esquire.com/features/best-job-searches-0709?src=digg 13 http://sethgodin.typepad.com/seths_blog/2008/03/why-bother-havi.html 15 http://muse.jhu.edu/login?uri=/journals/international_security/v026/26.1toft.html 20-25 http://sethgodin.typepad.com/seths_blog/2008/03/why-bother-havi.html 27 One Step At A Time – The Key To Self-Motivation http://www.integritycareertransitions.com/blog/?p=422 28-30 Price vs Value - How to Overcome the Price Barrier http://www.chuckstarnaud.com/node/21 31 dan pink career lessons www.slideshare.net/garr/ career -advice- 08 32-36 How to Translate What You Do Into What’s In It For Others By: Liz Lynch on May 7th, 2009 at 5:15 am http://personalbrandingblog.com/how-to-translate-what-you-do-into-what%E2%80%99s-in-it-for-others/ 37+38 Job Search Success http://www.slideshare.net/cclibrary/job-search-success-1321441 39+ 40 Quintessential Careers: Q&A with Barbara Safani www.quintcareers.com/career_experts/Barbara_Safani.html 41-45 5 New Recruiter Skills for Success by Kevin Wheeler May 8, 2009, 5:55 am ET http://www.ere.net/2009/05/08/5-new-recruiter-skills-for-success/ 47+48 What is Your Recruiting Strategy? By Lou Adler, April 22, 2009 http://www.adlerconcepts.com/resources/column/newsletter/what_is_your_recruiting_strate.php 52-55 Personal branding in the age of Google http://sethgodin.typepad.com/seths_blog/2009/02/personal-branding-in-the-age-of-google.html 67+68 Why You Need a Portfolio in Your Career Toolbox Trace Cohen 77-81, 85-91 51 Thoughts on Networking By Scott Ginsberg 83-85 THE STRENGTH OF WEAK TIES: A NETWORK THEORY REVISITED Mark Granovetter http://www.si.umich.edu/~rfrost/courses/SI110/readings/In_Out_and_Beyond/Granovetter.pdf 100-101 http://www.smartbrief.com/news/socialmedia/storyDetails.jsp?issueid=74FD04E9-9EEA-4D7B-A779-CCB72FA94069&copyid=0F2858E7-C53F-4FB7-9CC8-D5BF1C00D961&ref=twitter0F2858E7-C53F-4FB7-9CC8-D5BF1C00D961 105-107 30-Minute Brand Building for Twitter By: Monica O'Brien on February 11th, 2009 at 5:15 am

116 http://en.wikipedia.org/wiki/Metcalfe's_law hiring managers prefer linkedin http://www.cheezhead.com/2009/06/16/jc-hiring-managers-prefer-linked-in/

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