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Linked in general presentation
LinkedIn is a professional networking platform that has over 800+ million connections worldwide. It allows professionals to establish and manage their online identity, be visible to recruiters and connections, and gain business insights. LinkedIn has changed how companies find and attract talent, with 99% using it for recruitment compared to 59% for Facebook and 42% for Twitter. It provides tools for advanced searching of profiles, skills, companies, and staying up-to-date on business news and trends to help professionals make faster and better career decisions and find new opportunities in a changing job market.
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Linked in general presentation
- 1. Introduction to LinkedIn Madrid- May 23, 2011 Laurence Bret - EMEA Marketing
- 2. How social mediais changing the business
- 3. Raise your handif you Have a LinkedIn profile Have more than 100 connections Have logged in during the last week Already have used LinkedIn to hire or to be hired
- 4. The Web isthe fastest communication medium • “More data will be created in the next 4 years than in the •„ entire history of the planet Marc Hurd, HP CEO
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- 7. Wave 3: SocialMedia
- 8. And the world issuddenly smaller...
- 9. 1B content shareper day 140M de tweets per day 2 new member per second
- 10. And the world issuddenly faster...
- 11. But all networksare not created equal... Platform Connections Killer app Friends, Family and Status, Photo Sharing Social Utility Colleagues & Social Gaming Public Real-time Micro Fans & Followers Broadcast Blogging Professional Identity, Professional Colleagues & Connections & Network Business Contacts Insights
- 12. What does it mean forthe talent economy?
- 13. Remember recruitment 10 yearsago? Job Boards Career sites Classified Paid Databases Paper Resumes Job Seekers
- 14. The tip of theiceberg...
- 15. And now... Social Networks Open access to Talents Online Profiles Passive Candidates Lead nurturing Performance-based model
- 16. The good.... 1+1=3
- 17. ... and theBad theconnor Cisco just offered me a job! Now I have to weigh the utility of a fatty paycheck against the daily commute to San Jose and hating the work. About 2 minutes ago from the web timmylevad @theconnor Who is the hiring manager? I’m sure they will love to know you’ll hate the work. We here at Cisco are versed in the web. About 1 minute ago from the web
- 18. How can youmake the most of LinkedIn
- 20. Establish and manage yourprofessional identity
- 21. Optimize your visibility Namedropping represents 30% of Google searches
- 22. A picture isworth thousand words Maximize the first impression Use a professional headshot picture Help people remember you
- 23. Create your own vanity URL Customize your profile URL that appears in search results. linkedin.com/in/me Share with colleagues and add to email signatures and business cards
- 24. Include relevant keywords inyour profile
- 25. Add your education Enter yourschool and LinkedIn can help you re- connect with your classmates and meet fellow alumni
- 26. Add at least 3 skills Be found in searches Highlights terms that matter to your industry and function, e.g., IT, marketing, PHP, etc.
- 27. Tell people what you’re up to Post status updates Share articles Tell which events you’re attending
- 28. Business relationships Think of Linkedin as a business lunch
- 30. Do you knowwhat this is?
- 31. 800+ Connections New people in my 11,500+ network since last month Professionals in my 7,800,400+ reach
- 32. The Largest Business Ecosystemworldwide
- 33. Ninety-nine The percentage of companies who use LinkedIn to find and attract employees Facebook 59% Twitter 42% *JobVite 2010 Annual Social Recruitment Survey
- 34. Effective decision-making I can be fast I can be right but maybe I’ll make mistakes but it may take too long How can I be fast and right?
- 35. Unmet Data Weleverage unique data, information and knowledge
- 36. Advanced Search Search the network Save your searches Set alerts
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- 40. Expertise sharing What are you doing that is working or innovative to create new customers or clients? .. Putting them on my talkscast show gives them a friendly paltform to share Belonging to businessup our “Google” is the real referral generator knowledge.. and we network groups at the same time!
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- 45. The world ofwork is changing Today, professionals are under increasing pressure to be more successful Faster decisions Unprecedented volume of news and insights
- 46. The job searchis always on Gen X worker will have 10.8 employers in their lifetime compared to 4 in 1960s Gen Y may have 14
- 47. So what areyou waiting for? Update your profile
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