Attentive

All the best, Attentive 💛 🎥 Featuring: WITHIN, GROWTH SHOP, E/X - Retention Marketing Agency, Visualsoft | Shopify Plus Partner | Full Service Agency, Alchemy Worx, Lunar Solar Group, Avex E-commerce, Sticky Digital, Wpromote, eComplete Group

Apple's latest iOS 26 update is dramatically reshaping how brands build relationships with consumers. iOS 26 added new functionality that filters text messages into multiple inboxes (the Main Inbox and a hidden Unknown Sender inbox) based on the sender. The filtering happens even when traditional sign-up methods are used (Reply Y or in-store) because these methods can be openly abused. The impact of filtering is massive: messages that are filtered into the Unknown Sender inbox are seeing average declines of 30-40% on clicks and conversions! The scary part is iOS 26 is only partially rolled out, and as more devices upgrade, we expect to see further declines in traditional SMS based marketing performance. Enter Attentive’s 9x-patented Two-tap™ technology. Two-tap does not see the same declines traditional SMS sign up methods do, because Two-tap™ functions via the subscriber proactively sending the brand the first message asking to be subscribed to SMS marketing. This method of signing up cannot be abused or hijacked like other sign up methods because it relies on physical action on the device, making it a reliable way for messages to persist in the Main Inbox. Timing could not be worse for retailers. With Customer Acquisition Costs (CAC) consistently increasing, and consumers more cautious with spending, maintaining a relationship with customers is more important than ever. Relying on old technology for SMS is no longer good enough. You need to partner with the leader in SMS marketing ensures you will have your messages delivered to your customers where they are increasingly doing most of their shopping, on mobile devices. Read my full perspective on what iOS 26 means for marketers in my latest Forbes Technology Council: https://lnkd.in/dCfeCG52

Yotpo AI Uncensored took the Attentive team from NYC to LA, and the discussions were real and candid. 💬 Marketers shared how they're actually using AI today, what's driving results, and how they're approaching BFCM with smarter, more efficient workflows.

Be honest, how many meetings do you have this week? 🫣

ICYMI, Attentive isn't just SMS. With expanded integrations, new ways to connect across channels, and push now in beta, we've been growing to support how shoppers engage today. Tell us in the comments: What's your favorite thing to do with Attentive? 👇

Our team analyzed over 25 billion SMS campaign messages sent through Attentive to understand what consistently works. Here's a sneak peek at some of the top performing SMS elements ⤵️ → Scarcity and urgency language → Direct, second-person POV → Clear, timely product mentions Dig into the full breakdown and get next steps to level up your SMS game 👉 https://lnkd.in/eYFuXrFd

Staff Data Scientist, Attentive Office Plant Dad, and Spotify Playlist Curator are just a few of Arturo Fernandez's titles 💛 Swipe through his day and see where you could fit in. Explore opportunities to join us 👉 https://lnkd.in/eySXRTh6

Sit down for a convo with Jason Donapel from E/X - Retention Marketing Agency and Attentive's Kurt Diver where they talk all things email deliverability, including how to create a clear roadmap for engaged (and unengaged) subscribers 📧 More on Attentive email 👉 https://lnkd.in/ecPy_GiH

“Shoppers don’t want to be talked at. They want to be understood." In her latest MarTech Edge column, our CMO Keri shares how brands can cut through any BFCM uncertainty this year: by coordinating email and SMS, personalizing with purpose, and knowing when to hold back. This is what smarter marketing looks like: less noise, more signal. Read more below👇

In case you needed more proof that good things happen when channels work together 🤝 UNTUCKit brought SMS, email, and AI into sync with Attentive, creating a lifecycle strategy that delivered results in style. See how their team pulled it all together in the full case study 👉 https://lnkd.in/eu8Gg_Wn