Linked in smm_apurv

Linked in smm_apurv

• 1.
  Let’s Do Business: LinkedIn Presented by Apurv Modi Apurv has an exceptional experience with excel startups like Crafitti consulting, Qutesys infosoul, Webworldexpress.com, The Global Technopreneur and many others . Marketing and Sales strategy, International relationship and branding for startups are his proficiency plots . He was one among the influencers of IIM Bangalore - NSRCEL Group ( Crafitti Consulting team). He is and exceptional leader, demonstrator, trainer on Social Media Marketing / Digital Marketing concepts since half a decade. Apurv is known for his simplistic and inquisitive leading style, which motivates people to think out-of-the-box. It goes without that saying that Apurv has a deep passion for Entrepreneurship and Digital Marketing. He is a regular invited speaker at various Digital Marketing conferences and his previous speaking engagements include speaking at TGT - Networks, an ultimate platform for entrepreneurs. Apurv is an Engineer and MBA. Apurv is Working as a Manager – Business Alliance in PARC Technology Research Lab (P) Ltd.
• 2.
  Is LinkedIn StillRelevant? More than 100 million professionals worldwide on LinkedIn, with executives from every Fortune 500 company The average member is a college-educated male between 25 and 54 years old. Over 40% of members are manager level and above; more than 25% are senior executives. Money.cnn.com 4,000+ healthcare recruiters on LinkedIn
• 3.
  How are ProfessionalsUsing It? Top level executives industry networking (22%) promoting their businesses (20%) Middle management professionals keep in touch with other people (24%) industry networking (20%) Entry level employees job searches (24%) co-worker networking (23%) Forbes.com
• 4.
  So What CanI Do On It? • Broaden your network • Create a brand for yourself • Make valuable connections to excel in your current job • Help you take the next step in your career path
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  How Do IMaximize My Time? • Develop a full, robust profile that meets your current needs • Create a valuable network • Engage in the right groups • Use shortcuts to manage your time
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  Maximize Your Profile •Fill out your profile completely (including a photo) • Reorder your profile so the most important details show first • Take your recommendations seriously • Set up a unique URL and go public (linkedin.com/in/yourfullname)
• 7.
  Maximize Your Profile(Cont.) • Before, your LinkedIn profile served as your online resume. Now, it serves as your online professional persona • Think before you include every job you’ve had – will this get me to where I want to go? • Think like a search engine. LinkedIn is based on algorithms. Flood your profile with what gets you to the top of the search
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  Maximize Your Network LinkedInis NOT about the NUMBER of connections you have, but the VALUE of those connections. • Can someone with 1,000+ connections confidently reach out to all of them? • Build a strong core group (start with current and former colleagues) and develop those relationships
• 9.
  Maximize Your Engagement Groupsare a GREAT resource – but they need to be the right groups • Associations and industry groups • Alumni groups from your alma maters (bonus if they’re specific to your field) • Above all, seek recognized, moderated groups. Members have been pre- screened. Content is more valuable.
• 10.
  Maximize Your Time LinkedInintroduces a lot of new tools – many of which do not provide lasting value. Stick to the basics • Work your email settings to your advantage • Use an account aggregator like TweetDeck or Hootsuite to check your main social accounts at the same time (Facebook, Twitter, LinkedIn)
• 11.
  Maximize Your Money Ihave yet to see a for-fee membership category that’s worth the money • You get out of it what you put into it • Yes, it’s all online, but the basic networking rules still apply
• 12.
  Let’s Do Business Presented by Apurv Modi Apurv is Working as a Manager – Business Alliance in PARC Technology Research Lab (P) Ltd.