Downloaded 12 times
Uploaded byAtlassian
Creating Inclusive Experiences: Balancing Personality and Accessibility in UX Copy
The document outlines best practices for creating inclusive and accessible web content, emphasizing the importance of understanding diverse user needs and employing the Web Content Accessibility Guidelines (WCAG). It covers elements of readable copy, common mistakes, and strategies for adding personality while maintaining clarity. Additionally, it suggests tools for enhancing content quality and emphasizes that every user interaction is an opportunity for engagement.
More Related Content
Similar to Creating Inclusive Experiences: Balancing Personality and Accessibility in UX Copy
![Support, Monitoring, Continuous Improvement & Scaling Agentic Automation [3/3]](https://cdn.slidesharecdn.com/ss_thumbnails/agenticcommunityseries-day3-cfd-251120170304-ddef8112-thumbnail.jpg?width=640&height=640&fit=bounds)
Creating Inclusive Experiences: Balancing Personality and Accessibility in UX Copy
- 1. ROANA BILIA |CONTENT DESIGNER | ATLASSIAN Creating inclusive experiences
- 2. HOCH NUQNEH, NUQNEH BA'TAHGHAH. 'EY MEGH TIN DAGHAJ 'E' VITUL?
- 3. 83% People use ourproducts in English
- 4. 45% People in countrieswhere English is a 2nd language
- 5.
- 6.
- 7.
- 8.
- 9. Agenda The Web ContentAccessibility Guidelines (WCAG)
- 10. Agenda Elements ofaccessible copy
- 11.
- 12.
- 13.
- 14. Why you shouldcare Reach multiple markets Be ready for internationalization Give users a reason to stay
- 15. Agenda The Web ContentAccessibility Guidelines (WCAG)
- 16. A standard forweb content accessibility that meets the needs of individuals, organizations, and governments internationally. - www.w3.org
- 17. Readability Unusual words Acronymsand abbreviations Reading level
- 18. Unusual words Avoid using unusualwords or explain them using a glossary. Forge ahead ➱ Continue Novel encounter ➱ New experience *Bewilder: cause (someone) to become perplexed and confused.
- 19. Acronyms Expand allacronyms and abbreviations in their first use. Software as a Service (SaaS) Get shit done (GSD)
- 20. Reading level Use Plain English.It’s beneficial to everyone, but essential for some. Use the easiest word Keep sentences short Use personal pronouns
- 21.
- 22. Agenda Elements ofaccessible copy
- 23. Elements of accessible UX copy Makecomplex things simple Click here to be able to create a print version of this document vs. Print
- 24. Elements of accessible UX copyEmpower your users Oops something went wrong! vs. We seem to have lost the connection. Check your network and then try again
- 25. Elements of accessible UX copy Buildtrust in all interactions Discard vs. Remove
- 26.
- 27. Idioms Based on culturesthat create them Don’t localize or translate
- 28. Vague language Solutions require knowingwhat's wrong Give clear instructions
- 29. Cultural insensitivity Not all culturesare the same Higher social sensitivity = higher user satisfaction
- 30.
- 31. Adding personality Bold OptimisticPractical with a wink Informed ⟺ Empowered Encouraged ⟺ Motivated Satisfied ⟺ Delighted
- 32.
- 33.
- 34.
- 35.
- 36.
- 37.
- 38.
- 39.
- 40. Review error messages Define callto actions Check acronyms and word choices Projects to start next week
- 41. Tools you cantry Atlassian.design End-to-end guide of all things Atlassian design Power thesaurus Free online crowdsourced thesaurus Hemmingway Proofreading tool that helps write short, clear copy Grammarly Grammar/ spell checker, and plagiarism detector
- 42. EVERY INTERACTION WITHA USER IS AN OPPORTUNITY.
- 43. ROANA BILIA |CONTENT DESIGNER | ATLASSIAN Qapla’! (Thank you and good night) J