This document provides tips and information about using LinkedIn to build your professional network and personal brand. It discusses the key features of LinkedIn, including basic and premium account types. It emphasizes the importance of creating a complete profile with a professional photo, headline, summary, skills, work history and recommendations. The document also suggests using LinkedIn's status updates, groups and publishing platform to engage your network. Finally, it recommends supplementing your LinkedIn presence with a personal website, blogs, Twitter and other social networks to further develop your brand.