Linkedin.com Tutorial The following slides are intended to help you get started using and navigating Linkedin.com Comments/Suggestions: contact me at harryschlegel@hotmail.com
 
Wesite: http://en.wikipedia.org/wiki/LinkedIn  Wikipedia definition of Linkedin
Website: imonlinkedinnowwhat.com I’m on Linkedin,  now what?
FIRST POINT LinkedIn’s features (and the new features that you mention, as well as the new job seeker upgrade level) are all great features for job seekers and those who are looking for job seekers.  However, if you aren’t a job seeker, or don’t want to find job seekers, LI can still provide immense value to you (as an entrepreneur, manager, etc.).  You can find people who can provide value as new customers, partners, investors, mentors, advisors, etc.  You can learn about your competition and your prospects… you can get market, company and industry intelligence (think: competitive intelligence).  You can connect with peers, strengthen individual relationships and strengthen your brand. The magic of LinkedIn is that it can provide immense value to a professional whether you are in a job search or not. It’s similar to the magic of a pixar movie, which is loved by children and adults alike (for different reasons – it’s simple and fun for kids but the messaging and communication and cleverness appeals to adults). LinkedIn appeals to job seekers (and those in the job search space) as well as to those who are not in the job search. Is  LinkedIn  More Than A Job Board?   Website: imonlinkedinnowwhat.com
SECOND POINT You say that (of course) most of LinkedIn’s revenue comes from ads and job postings… I’m not sure if that is true… there are really very few job postings compared to a traditional job board, and I hope that those very few postings do not make up a significant portion of their revenues… if that is the case then LinkedIn doesn’t produce much revenues.  Perhaps that will grow, which is great, but I would guess that job postings represent a very small percentage of revenues. I’ve always guessed that company and recruiter memberships make up the bulk of the revenue, or at least is one of the larger revenue streams for LI.  However, I’m sure the ads are good, considering the placement they get (horrible placement for the users, imho… it’s too busy). So, I can’t really say with any authority if this is right, but my gut says this is a wrong assumption. Is  LinkedIn  More Than A Job Board?   Website: imonlinkedinnowwhat.com
THIRD POINT How is LinkedIn not a job board?  Most of my response is in the FIRST POINT, above.  I know lots of people think of LI as a place that unemployed people go but there are plenty of employed professionals on the site, actively using some of the features. This goes back to the Pixar analogy, though… it’s really beautiful.  Since it is not designed to be a job board, or a tool solely for job seekers, but it attracts those in hiring capacities, it naturally attracts job seekers (who are told to network into their next opportunity). So, I’d say it’s not a job board but it is a terrific tool for job seekers, because of the simple reason that it was not designed to be a tool for job seekers, but for professionals to network. Is  LinkedIn  More Than A Job Board?   Website: imonlinkedinnowwhat.com
Website: http://learn.linkedin.com/the-homepage Homepage, Linkedin learning center
http://www.linkedin.com/newsArticle?viewDiscussion=&articleID=136609313 &gid=1727767&trk=EML_anet_nws_c_ttle-cDhOon0JumNFomgJt7dBpSB A Top Ten Linkedin Tips for Jobseekers Below is the link for this web site .
This is the web site that has the Top 10 Tips Article . http://www.linkedin.com/newsArticle?viewDiscussion=&articleID=136609313 &gid=1727767&trk=EML_anet_nws_c_ttle-cDhOon0JumNFomgJt7dBpSB A
Is your profile 100% complete? If it is, pat yourself on the back because you are in the minority. If it is not, spend some time and complete your profile. Be sure to add all jobs, your education and upload your resume.  Do you have any recommendations? Many recruiters and employers will pass judgment on you based on the number of recommendations you have attached to your profile. The best way to get more recommendations is to recommend someone first. It is like any thing in life, the more you give, the more you get. Also, Linkedin makes it easy to request recommendations with just one click. You can send an email to your entire network and ask for an endorsement. What is your Headline? The headline is the area directly below your name and is prime real estate on Linked. Make sure you are maximizing this space and write a clear, concise and compelling headline for yourself.  Are you Visible? I wrote a post about this topic last week, entitled:  Visibility equals Job Search Success  . A major part of being successful in your job search is putting yourself out there and letting others know that you are looking. Linkedin has become like Facebook in that your activity shows up on your networks’ pages. The more active you are, the more visible you will be. Have you joined any Groups? Linkedin Groups is one of the best ways to make connections and find actual jobs. You can join up to 50 groups. My advice is to join groups in your niche and also join groups that are specific to careers and job searching. Here is a post I wrote about  Best  Linkedin  Groups for Jobseekers  .
Have you listed you awards? As a  resume writer , I always advise my clients to include accomplishments and awards. I give the same advice when it pertains to Linkedin. There is a specific section in your profile for awards. Be sure to fill it out. If you don’t recruiters will likely think that you do not have anything to fill in there. Are you following companies? This is a new feature that Linkedin rolled out several months ago. You now have the ability to follow companies and get updates on recent hires, fires, promotions, etc. Consider creating a target list of companies you want to work for, follow them on Twitter, find out who the decision makers are and initiate contact. All that can be accomplished on Linkedin. Are you an expert in your niche? The greatest way to prove this on Linkedin is to become active in the Answers section. You can add a widget to your page and when a question pops up that is in your wheel house, answer the question to the best of your ability. This ties in with the concept of, the more you give, the more you get. Did you add a picture? This is an easy way to personalize your Linkedin account and stand apart from others. Updates? Linkedin recently added an update box, similar to Twitter. Don’t be afraid to use this status box to tell others what you are doing and what you are looking for. Your network can see what is going on with you and easily send it on to their network, both on Linkedin and on Twitter. I have many other tips to provide but I will just keep it at ten and invite you to subscribe to my blog or follow me on twitter for future updates.
Select either Join Now  or  Already on Linkedin – Sign In
Select Join Now and then  enter fields highlighted in red: First name Last Name Email Password Then click Join Now
Select Join Now and enter the fields in red: First name =  first Last Name =  last Email =  [email_address] Password =  ******** Then click Join Now
This is your profile page after your initial sign on.
… Already on Linkedin – Sign In
Enter: Email Password Then click sign In
Enter: Email =  [email_address] Password =  ******** Then click to sign In
Home Page
Profile Page
Profile has 3 tabs: Edit Profile View Profile Recommendations Click on the one you want to use
Edit Profile page
To edit information in this area, click on edit.
Enter your changes as needed and click on Save Changes.
To edit information in this area, click on edit.
Enter your changes as needed and click on Update.
View Profile page
Recommendations page Recommendations page has 3 tabs: Received recommendations  Sent recommendations Request recommendations Click on the one you want to use
Received Recommendations page
Sent Recommendations page
Request Recommendations page
Search Function You can search by various types by selecting the Down Arrow above and you can look for: People Jobs Answers Inbox Groups
You can do an advanced search by People by clicking on the Advanced Link. Advanced Search - People
You can do an advanced search by Jobs by clicking on the Advanced Link. Advanced Search - Jobs
You can do an advanced search by Answers by clicking on the Advanced Link. Advanced Search - Answers
Contacts Page
Contacts page has 5 tabs: My Connections  Imported Contacts Profile Organizer Network Statistics Add Connections Click on the one you want to use
My Connections page
Imported Contacts page
Profile Organizer page
Network Statistics page
Add Connections page
Remove Connections page
Groups Page
Groups page has 4 tabs: My Groups Following Groups Directory Create a Group Click on the one you want to use
My Groups page
Following page
Groups Directory page
Create a Group page (cont’d)
Create a Group page (cont’d)
Jobs Page
Jobs page has 5 tabs: Find Jobs Job Seeker Premium Post a Job Manage Jobs Hiring Solutions Click on the one you want to use
Find Jobs
Job Seeker Premium
Post a Job
Manage Jobs
Hiring Solutions
Inbox Page
As you can see, I have 1 message in my Inbox. I have received a message from Ray Mcglew.
As you can see, I have selected my Sent messages
As you can see, I have selected my Archived messages
You can compose various types of messages, as indicated: Send message to a connection Send inMail or introduction Send invitation Send recommendation Request recommendation
As you can see, I have selected Compose Message. I have selected send message to a connection. Then enter: To, Subject  and  Message . And click  Send  button to send message
More Page  My More page has 12 tabs: Companies Answers Direct Ads Learning Center Reading List By Amazon Events WordPress Box.net Files Tweets SlideShare Presentation Blog Link Application Directory Click on the one you want
Companies
Answers
Learning Center
Reading List By  Amazon
Events
WordPress
Box.net Files After you go to this page, there is a menu on the right side  to select different functions. I used the upload function to upload my resume.
Direct Ads
Tweets
Application Directory When you want to use an application, you MUST first select it and then INSTALL it.
Application Directory (cont’d)
Application Directory (cont’d)
Application Directory (cont’d) To use slideshare, I click on the slideshare  ICON Button to install it.
To INSTALL slideshare, I click on the Add Application Button to install it.
slideshare is now installed and ready for use. SlideShare Presentations
I have uploaded the Linkedin.com tutorial slides to slideshare.
Comments/Suggestions: contact me at:  [email_address]

Linkedin Tutorial

  • 1.
    Linkedin.com Tutorial Thefollowing slides are intended to help you get started using and navigating Linkedin.com Comments/Suggestions: contact me at harryschlegel@hotmail.com
  • 2.
  • 3.
    Wesite: http://en.wikipedia.org/wiki/LinkedIn Wikipedia definition of Linkedin
  • 4.
  • 5.
    FIRST POINT LinkedIn’sfeatures (and the new features that you mention, as well as the new job seeker upgrade level) are all great features for job seekers and those who are looking for job seekers.  However, if you aren’t a job seeker, or don’t want to find job seekers, LI can still provide immense value to you (as an entrepreneur, manager, etc.).  You can find people who can provide value as new customers, partners, investors, mentors, advisors, etc.  You can learn about your competition and your prospects… you can get market, company and industry intelligence (think: competitive intelligence).  You can connect with peers, strengthen individual relationships and strengthen your brand. The magic of LinkedIn is that it can provide immense value to a professional whether you are in a job search or not. It’s similar to the magic of a pixar movie, which is loved by children and adults alike (for different reasons – it’s simple and fun for kids but the messaging and communication and cleverness appeals to adults). LinkedIn appeals to job seekers (and those in the job search space) as well as to those who are not in the job search. Is LinkedIn More Than A Job Board? Website: imonlinkedinnowwhat.com
  • 6.
    SECOND POINT Yousay that (of course) most of LinkedIn’s revenue comes from ads and job postings… I’m not sure if that is true… there are really very few job postings compared to a traditional job board, and I hope that those very few postings do not make up a significant portion of their revenues… if that is the case then LinkedIn doesn’t produce much revenues.  Perhaps that will grow, which is great, but I would guess that job postings represent a very small percentage of revenues. I’ve always guessed that company and recruiter memberships make up the bulk of the revenue, or at least is one of the larger revenue streams for LI.  However, I’m sure the ads are good, considering the placement they get (horrible placement for the users, imho… it’s too busy). So, I can’t really say with any authority if this is right, but my gut says this is a wrong assumption. Is LinkedIn More Than A Job Board? Website: imonlinkedinnowwhat.com
  • 7.
    THIRD POINT Howis LinkedIn not a job board?  Most of my response is in the FIRST POINT, above.  I know lots of people think of LI as a place that unemployed people go but there are plenty of employed professionals on the site, actively using some of the features. This goes back to the Pixar analogy, though… it’s really beautiful.  Since it is not designed to be a job board, or a tool solely for job seekers, but it attracts those in hiring capacities, it naturally attracts job seekers (who are told to network into their next opportunity). So, I’d say it’s not a job board but it is a terrific tool for job seekers, because of the simple reason that it was not designed to be a tool for job seekers, but for professionals to network. Is LinkedIn More Than A Job Board? Website: imonlinkedinnowwhat.com
  • 8.
  • 9.
  • 10.
    This is theweb site that has the Top 10 Tips Article . http://www.linkedin.com/newsArticle?viewDiscussion=&articleID=136609313 &gid=1727767&trk=EML_anet_nws_c_ttle-cDhOon0JumNFomgJt7dBpSB A
  • 11.
    Is your profile100% complete? If it is, pat yourself on the back because you are in the minority. If it is not, spend some time and complete your profile. Be sure to add all jobs, your education and upload your resume. Do you have any recommendations? Many recruiters and employers will pass judgment on you based on the number of recommendations you have attached to your profile. The best way to get more recommendations is to recommend someone first. It is like any thing in life, the more you give, the more you get. Also, Linkedin makes it easy to request recommendations with just one click. You can send an email to your entire network and ask for an endorsement. What is your Headline? The headline is the area directly below your name and is prime real estate on Linked. Make sure you are maximizing this space and write a clear, concise and compelling headline for yourself. Are you Visible? I wrote a post about this topic last week, entitled: Visibility equals Job Search Success . A major part of being successful in your job search is putting yourself out there and letting others know that you are looking. Linkedin has become like Facebook in that your activity shows up on your networks’ pages. The more active you are, the more visible you will be. Have you joined any Groups? Linkedin Groups is one of the best ways to make connections and find actual jobs. You can join up to 50 groups. My advice is to join groups in your niche and also join groups that are specific to careers and job searching. Here is a post I wrote about Best Linkedin Groups for Jobseekers .
  • 12.
    Have you listedyou awards? As a resume writer , I always advise my clients to include accomplishments and awards. I give the same advice when it pertains to Linkedin. There is a specific section in your profile for awards. Be sure to fill it out. If you don’t recruiters will likely think that you do not have anything to fill in there. Are you following companies? This is a new feature that Linkedin rolled out several months ago. You now have the ability to follow companies and get updates on recent hires, fires, promotions, etc. Consider creating a target list of companies you want to work for, follow them on Twitter, find out who the decision makers are and initiate contact. All that can be accomplished on Linkedin. Are you an expert in your niche? The greatest way to prove this on Linkedin is to become active in the Answers section. You can add a widget to your page and when a question pops up that is in your wheel house, answer the question to the best of your ability. This ties in with the concept of, the more you give, the more you get. Did you add a picture? This is an easy way to personalize your Linkedin account and stand apart from others. Updates? Linkedin recently added an update box, similar to Twitter. Don’t be afraid to use this status box to tell others what you are doing and what you are looking for. Your network can see what is going on with you and easily send it on to their network, both on Linkedin and on Twitter. I have many other tips to provide but I will just keep it at ten and invite you to subscribe to my blog or follow me on twitter for future updates.
  • 13.
    Select either JoinNow or Already on Linkedin – Sign In
  • 14.
    Select Join Nowand then enter fields highlighted in red: First name Last Name Email Password Then click Join Now
  • 15.
    Select Join Nowand enter the fields in red: First name = first Last Name = last Email = [email_address] Password = ******** Then click Join Now
  • 16.
    This is yourprofile page after your initial sign on.
  • 17.
    … Already onLinkedin – Sign In
  • 18.
    Enter: Email PasswordThen click sign In
  • 19.
    Enter: Email = [email_address] Password = ******** Then click to sign In
  • 20.
  • 21.
  • 22.
    Profile has 3tabs: Edit Profile View Profile Recommendations Click on the one you want to use
  • 23.
  • 24.
    To edit informationin this area, click on edit.
  • 25.
    Enter your changesas needed and click on Save Changes.
  • 26.
    To edit informationin this area, click on edit.
  • 27.
    Enter your changesas needed and click on Update.
  • 28.
  • 29.
    Recommendations page Recommendationspage has 3 tabs: Received recommendations Sent recommendations Request recommendations Click on the one you want to use
  • 30.
  • 31.
  • 32.
  • 33.
    Search Function Youcan search by various types by selecting the Down Arrow above and you can look for: People Jobs Answers Inbox Groups
  • 34.
    You can doan advanced search by People by clicking on the Advanced Link. Advanced Search - People
  • 35.
    You can doan advanced search by Jobs by clicking on the Advanced Link. Advanced Search - Jobs
  • 36.
    You can doan advanced search by Answers by clicking on the Advanced Link. Advanced Search - Answers
  • 37.
  • 38.
    Contacts page has5 tabs: My Connections Imported Contacts Profile Organizer Network Statistics Add Connections Click on the one you want to use
  • 39.
  • 40.
  • 41.
  • 42.
  • 43.
  • 44.
  • 45.
  • 46.
    Groups page has4 tabs: My Groups Following Groups Directory Create a Group Click on the one you want to use
  • 47.
  • 48.
  • 49.
  • 50.
    Create a Grouppage (cont’d)
  • 51.
    Create a Grouppage (cont’d)
  • 52.
  • 53.
    Jobs page has5 tabs: Find Jobs Job Seeker Premium Post a Job Manage Jobs Hiring Solutions Click on the one you want to use
  • 54.
  • 55.
  • 56.
  • 57.
  • 58.
  • 59.
  • 60.
    As you cansee, I have 1 message in my Inbox. I have received a message from Ray Mcglew.
  • 61.
    As you cansee, I have selected my Sent messages
  • 62.
    As you cansee, I have selected my Archived messages
  • 63.
    You can composevarious types of messages, as indicated: Send message to a connection Send inMail or introduction Send invitation Send recommendation Request recommendation
  • 64.
    As you cansee, I have selected Compose Message. I have selected send message to a connection. Then enter: To, Subject and Message . And click Send button to send message
  • 65.
    More Page My More page has 12 tabs: Companies Answers Direct Ads Learning Center Reading List By Amazon Events WordPress Box.net Files Tweets SlideShare Presentation Blog Link Application Directory Click on the one you want
  • 66.
  • 67.
  • 68.
  • 69.
  • 70.
  • 71.
  • 72.
    Box.net Files Afteryou go to this page, there is a menu on the right side to select different functions. I used the upload function to upload my resume.
  • 73.
  • 74.
  • 75.
    Application Directory Whenyou want to use an application, you MUST first select it and then INSTALL it.
  • 76.
  • 77.
  • 78.
    Application Directory (cont’d)To use slideshare, I click on the slideshare ICON Button to install it.
  • 79.
    To INSTALL slideshare,I click on the Add Application Button to install it.
  • 80.
    slideshare is nowinstalled and ready for use. SlideShare Presentations
  • 81.
    I have uploadedthe Linkedin.com tutorial slides to slideshare.
  • 82.

Editor's Notes

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