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LinkedIn Economic Graph Research: Ottawa 2016
The document discusses LinkedIn's role in the national capital region's economy, emphasizing the importance of connecting professionals to enhance productivity and success. It highlights the strong tech workforce in the area and identifies a demand for early-skilled tech roles, along with the need for continued improvement in hiring and student retention metrics. Key recommendations include fostering cross-sector partnerships for training and encouraging graduates to build careers in the local market.
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LinkedIn Economic Graph Research: Ottawa 2016
- 1. Jonathan Lister VP Americas,Sales Solutions, LinkedIn The National Capital Workforce and the Economic Graph
- 2. 2 Our mission isto connect the world’s professionals to make them more productive and successful. Our vision is to create economic opportunity for every member of the global workforce.
- 3. 3 E C ON O M I C G R A P H
- 4. 4 50K standardized skills 6M open jobs 9M companies 29K schools on memberprofiles 300K daily posts members on LinkedIn across the globe 450M
- 5. Ways LinkedIn datacan be used How do leaders use our data? Meet with top employing companies to support their growth Attract jobs to your region by highlighting unique skills Invest in labor force training according to meet the demand of employers Encourage schools to update curriculum to meet employer needs 5
- 6. The Economic Graph MembersCompanies Jobs Skills Schools Knowledge Workforce Hiring Education provides insight into the National Capital Region economy 6
- 7. While the capital regionhas a strong tech workforce, it can create more early- skilled tech roles Technical and quantitative skills are in high demand across all of the Capital Region’s top industries Ottawa’s workforce is among the most tech and language savvy in all of Canada Today’s Discussion 7 Hiring, student retention, and other key metrics are strong, but there’s still room for improvement
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- 9. 9 18K standardized skills 4K open jobs 45K companies 5K schools on memberprofiles 300 daily posts members on LinkedIn in the National Capital Region 438K
- 10. 10 Canadian Medical Association AlgonquinCollege Ottawa-Carleton School Board (OCDSB) General Dynamics George Weston Limited Cisco IBM Rogers Communications Privy Council Office Scotiabank The capital region has a diverse set of public and private sector employers Government of Canada Carleton University University of Ottawa City of Ottawa Shopify The Ottawa Hospital TD Government of Ontario Nokia Bell 10 1 2 3 4 5 6 7 8 9 20 11 12 13 14 15 16 17 18 19 Organizations with the Most New Hires Last Year
- 11. 11 Likelihood of Listingat Least Two Languages on LinkedIn Profile Montreal Edmonton WinnipegVancouverCapital Region Kitchener- Waterloo LondonHalifaxToronto Calgary 2.5 2.0 1.5 1.0 0.5 0.0 Average Canadian Capital Region members are nearly twice as likely as the average Canadian to list multiple languages on their profile
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- 13. 13 Hires In Last12 Months Per 1000 Members 74 74 70 68 58 56 51 80 83 86 Montreal Edmonton Winnipeg Vancouver Capital Region Kitchener- Waterloo London Halifax Toronto Calgary Hiring is strong in the capital region, but still has room for growth
- 14. 14 Government Tech/Telecom ProfessionalServices Public Policy & IR Foreign Language Translation Economics PR & Communications GIS Perl/Python/Ruby Java Development Shell Scripting Languages C/C++ Algorithm Design Database Marketing Travel Social Media Marketing Dispute Resolution Law Restaurants and Catering Technical and quantitative skills are in high demand across the capital region’s top three industries 1 2 3 4 5 1 2 3 4 5 1 2 3 4 5
- 15. 15 While the capitalregion already has a strong tech workforce, it can create more early-skilled tech roles Percent of technology skilled members in early career roles Technology skilled members, as a percent of total # of Tech Members 11,800 100,000 200,000 288,124
- 16. Software Developer IT SupportSpecialist IT Consultant IT System Administrator Engineer Research Fellow Software Tester Creative Designer Customer Service Specialist Administrative Employee 24% 7% 6% 5% 4% 3% 2% 2% 3% Most Common Occupational Categories for Capital Region Members in Entry-level Tech Roles (% of Profiles) 2% Tech skills are cutting across occupations 16
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- 18. University of Ottawa AlgonquinCollege Carleton University Queen’s University McGill University University of Waterloo Université du Québec Concordia University University of Toronto 57K 53K 46K 9K 7K 5K 4K 4K 5K # of Alumni in Capital Region on LinkedIn % of Current Students on LinkedIn 21% 22% 33% 40% 34% 16% 26% 49% 29% Canadian schools have a strong presence on LinkedIn 18
- 19. Montreal Edmonton WinnipegVancouver Capital Region Kitchener- Waterloo London Halifax Toronto Calgary 98% 97% 97% 96% 93% 88% 88% 82% 79% 60% 19 Percent of Recent Graduates (2015–2016) that Stayed in City of Studies The capital region's graduate retention compares favorably to other cities in Canada
- 20. Algonquin College Carleton University Universityof Ottawa University of Waterloo Queen’s University McGill University Concordia University Université du Québec University of Toronto Western University 9K 8K 6K 2K 1K 979 686 681 1K Top Alma Maters of Members with Tech Skills Most Prevalent Tech Skills among Members in Your Region 640 Algorithm Design Computer Graphics and Animation User Interface Design Java Development Perl/Python/Ruby Web Programming Web Architecture and Dev Frame C/C++ Mac, Linux and Unix Systems Shell Scripting Languages Tech-skilled workers in the National Capital Region come from a variety of schools 1 2 3 4 5 6 7 8 9 10 20
- 21. Retail & ConsumerProducts Professional Service Government Technology – Software Architecture & Engineering Education Media & Entertainment Financial Services & Insurance Healthcare & Pharmaceutical Aero/Auto/Transport Telecommunication Manufacturing/Industrial Non-Profit Oil & Energy Technology – Hardware Staffing 15% 15% 13% 8% 6% 2% 1% 1% 5% Top Industries of Current Employment Top Skills on Profiles of Alumni (Who Graduated in Last 5 Years) 0% Graphical Design IT Infrastructure & System Management Web Programming Marketing Event Management Management & Leadership Healthcare Management Architectural Design C/C++ Logistics & Supply Chain Accounting 10% 5% 4% 2% 6% 6% Outcomes for Algonquin College graduates 1 2 3 4 5 6 7 8 9 10 21
- 22. While the capital regionhas a strong tech workforce, it can create more early- skilled tech roles Technical and quantitative skills are in high demand across all of the Capital Region’s top industries Ottawa’s workforce is among the most tech and language savvy in all of Canada What we’ve learned 22 Hiring, student retention, and other key metrics are strong, but there’s still room for improvement
- 23. Recognize that technical and quantitativeskills are increasingly cutting across sectors and occupations Foster more cross- sector partnerships to coordinate trainings for the most in- demand skills Show recent graduates that they don’t have to go to bigger cities to start a compelling career What we can do about it 23
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