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Fight for Yourself: How to Sell Your Ideas and Crush Presentations
The document outlines key strategies for effectively selling ideas and delivering impactful presentations, emphasizing the importance of storytelling, confidence, and comprehension of the audience's needs. It suggests focusing on three core elements: conviction in one's ideas, confident delivery, and understanding the audience's unique challenges and context. Additionally, it encourages continual learning and experimentation to enhance presentation skills and connect with audiences on a deeper level.
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Fight for Yourself: How to Sell Your Ideas and Crush Presentations
- 1. FIGHT FOR YOURSELF HOW TOSELL YOUR IDEAS AND CRUSH PRESENTATIONS
- 2. DOES EVERY PRESENTATION YOUGIVE FEEL LIKE THIS?
- 3. THE ANSWERS YOUSEEK ARE COMING
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- 5. **A page fromNancy Duarte’s book Resonate
- 6. UNDERSTANDING HOW TO MASTER PRESENTATIONS •The Story • STAR Moment (Something They’ll Always Remember)
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- 8. LOVE IT ORHATE IT, NO SALE MEANS YOUR IDEA DIES ON THE SCREEN AND NEVER SEES THE LIGHT OF DAY.
- 9. So how doyou sell your work? FOCUS ON THE THREE C’S CONVICTIONCONFIDENCE COMPREHENSION
- 10. CONFIDENCEAs much aspeople buy ideas, they buy you first. Stand tall. Never slump. Stay grounded in truth, but be original Believe it or they won’t STANCE POINT OF VIEW POSITION/FIRM BELIEF
- 11. COMPREHENSIONYou must understandtheir business; you must understand their why. How are they different? Pains, gains, & unarticulated needs Business Model. INDUSTRY CUSTOMER COMPETITION
- 12. CONVICTIONIf you don’tbelieve it they won’t either. Only present informed ideas that target the agreed upon problem. Maintain eye contact. Be bold, not desperate Trust your instincts ENGAGEMENT ATTITUDE INTUITION
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- 14. 1 2 3 DO YOUR HOMEWORK DONT EXPECTIT TO COME TO YOU EXPERIMENT AND TRY NEW THINGS
- 15. VALIDATEDEMONSTRATEVALIDATE ANSWER Comprehension Conviction Comprehension Confidence ComprehensionConfidence ! • Frame & Reframe the problem • Dig into the Data • Research the consumer • Behavioral Insights • Posture / Stance • Original Point of View • Charisma & Optimism • Believe in yourself & the idea • Why your idea will succeed • Knowledge of their business • Understand the competition • Knowledge of their business • Understand the competition • Why your idea will succeed The Setup The Idea Overcoming Objections
- 16. NOW PUT ON YOURARMOR
- 17. BECAUSE YOU WILL GETBEAT UP
- 18. START THINKING LIKE A POLYMATH Learnto draw on complex bodies of knowledge to solve specific problems.
- 19. “With 30 linearsteps, you get to 30;
- 20. -Ray Kurzweil “With 30linear steps, you get to 30; with 30 steps exponentially, you get to one billion. In 25 years, a computer as powerful as today’s smartphones will be the size of a blood cell.”
- 21. WHAT DO YOUSEE?
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- 27. SELF-EFFICACY IS YOUR SECRETTO SUCCESS IN THE GAME OF LIFE
- 28. “The belief inone’s capabilities to organize and execute the courses of action required to manage prospective situations.” - Albert Bandura SELF-EFFICACY
- 29. I believe self-efficacyadds up to… EFFORT GRIT SELF ACTUALIZATION + OPTIMISM+ = !
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- 32. UNDERSTANDING HOW TO MASTER PRESENTATIONS •The Story • STAR Moment (Something They’ll Always Remember)
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