ŌURA’s cover photo
ŌURA

ŌURA

Wellness and Fitness Services

San Francisco, California 198,524 followers

Give your body a voice.

About us

Oura is an award-winning, fast-growing startup that helps people get up close and personal with their health. The Oura Ring and Oura App provide daily insights into sleep, activity, stress, recovery and much more. By providing daily feedback and practical steps to inspire healthy lifestyles, we've helped millions of people improve their sleep, understand their bodies, and transform their health. We’re on a mission to empower every person to own their inner potential, and we’re seeking talented individuals to join us on our journey. JOIN THE OURA TEAM We are a multi-disciplinary team of over 100 experts in hardware engineering, software development, machine learning, bioscience, sleep, industrial and UX design, production, marketing and customer experience. We always strive to learn more and dig deeper into our research and analytics, to stay engaged and creative in everything we do. We are uncompromising in delivering value to our members and our partners across the globe.. Ouraring Inc. is headquartered in San Francisco, CA

Website
https://ouraring.com/how-it-works
Industry
Wellness and Fitness Services
Company size
501-1,000 employees
Headquarters
San Francisco, California
Type
Privately Held
Founded
2013
Specialties
Consumer electronics, Health technology, Wearable technology, Sleep monitoring, and Software development

Locations

Employees at ŌURA

Updates

  • View organization page for ŌURA

    198,524 followers

    Have questions about one of our newest features, Health Panels? Join our Chief Medical Officer, Dr. Ricky Bloomfield, for an AMA on Monday, November 17 at 12 PM ET / 9 AM PT to dive deeper into blood biomarkers and how to use Health Panels effectively. You will have the opportunity to ask questions and learn more about what these metrics mean. Keep an eye out for the live thread in the community. Dr. Bloomfield will be answering your top questions about navigating your test results, interpreting your data, and how Oura can support your health throughout the journey. 📆 Monday, November 17th ⏰ 12pm ET / 9am PT 📍 r/OuraRing on Reddit: https://lnkd.in/e987Q9q7

    View profile for Ricky Bloomfield

    Physician & entrepreneur with a passion for unlocking health data to empower patients to improve their health.

    ŌURA just rolled out Health Panels, a new way to test for 50 different blood biomarkers, right through the Oura App in partnership with Quest Diagnostics. Once your results are in, they’ll show up directly in the app, so you can start spotting patterns and see how your habits and lifestyle might be connected to your overall health. To support this launch, I’ll be hosting a live Ask Me Anything on Reddit to dive deeper into blood biomarkers and how to use Health Panels effectively. You will have the opportunity to ask questions and learn more about what these metrics mean. Join me on r/OuraRing on Monday, Nov. 17 at Noon ET / 9 a.m. PT: https://lnkd.in/eEWPM7zb

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  • View organization page for ŌURA

    198,524 followers

    🚨 Big news: Oura Ring is now available on Walmart.com! We're bringing Oura Ring to even more people by expanding access through one of the largest online retailers in the world. Starting today, Walmart shoppers in the U.S. can shop Oura Ring 4 online, in all sizes and colors and the all new Oura Ring 4 Ceramic (available in Cloud, Petal, and Tide). Walmart shoppers will get $10 in Walmart Cash when they purchase an Oura Ring sizing kit to use towards the purchase of an Oura Ring. We're proud to bring ŌURA to the Walmart community, making it even more accessible for more people to tap into meaningful health insights and take control of their personal wellness journey. Learn more: https://lnkd.in/gbX2_JD4 #WithOura

  • View organization page for ŌURA

    198,524 followers

    The work of staying healthy happens long before a doctor’s visit. Health is built in the everyday choices that shape how we sleep, move, and recover. Oura's 2025 health report, "Advancing Human Health With Oura," highlights how our science, research, and partnerships are connecting daily life with healthcare. With more than 150 research collaborations and new payer partnerships, we’re helping people and providers make more informed decisions about health. Read the full report to see how we’re expanding access and impact across both personal and clinical care: https://lnkd.in/dJcAgTbf

  • View organization page for ŌURA

    198,524 followers

    Today, we’re announcing new ways to help Oura Members better understand their bodies and take action for long-term wellbeing. What’s new in the coming weeks: - Cumulative Stress: A first-of-its-kind metric that shows how daily pressures add up over time. By combining Daytime Stress, Resilience, and recovery data, Members can see how their bodies adapt and recover — not just moment by moment, but across weeks. - Cycle Insights improvement: Expanding from a one month to 12-month view of period and fertile window predictions. Members now receive personalized insights from a single night of sleep. - Blood Pressure Profile study in Oura Labs: An IRB-approved investigational study to help identify early signs of hypertension. ŌURA will use this study to refine and validate a future feature for submission to the FDA for clearance.  - Redesigned Oura App: We’re making it easier than ever for Members to navigate their data, discover insights, and act on them. The updated experience helps Members stay connected to their wellbeing day to day. These updates build on years of research and product development at Oura, translating complex physiological signals into clear, meaningful insights that make it easier for people to take action. Our goal is simple: to help people live better, longer—one informed choice at a time. Learn more: https://lnkd.in/gwNZNCKK #WithOura

  • View organization page for ŌURA

    198,524 followers

    HRV and resting heart rate are two of the most important metrics for understanding recovery, stress, and overall health. According to a recent Men's Journal analysis of wearables, Oura Ring 4 had the closest alignment with ECG benchmarks for both HRV and resting heart rate. A 2025 peer-reviewed validation also showed that Oura devices achieved the top accuracy for HRV (CCC = 0.99) across tested consumer wearables. At Oura, we care about trustworthy insights, not vanity metrics. That’s why: - Oura calculates nighttime HRV by sampling every five minutes and averaging all valid segments, providing a more detailed view than a single snapshot. - The HRV you see in the morning is the mean of all valid nighttime samples, so it reflects your physiology across the entire sleep period. - Validation studies show that Oura’s nightly HR and HRV measurements have low bias and strong correlation with ECG reference data, especially when averaged across the full night. When you rely on your health data, reliability matters. We remain committed to advancing scientific excellence and accuracy so our members can make confident, informed decisions about their health every day. Read more at: https://lnkd.in/geYy8R59

  • View organization page for ŌURA

    198,524 followers

    🎉 Big news: Oura has raised over $900M in Series E funding, led by Fidelity Investments Management & Research Company, bringing our valuation to approximately $11B. This milestone reflects the incredible trust of our members, the strength of our team, and the growing global movement toward proactive health. With this investment, we are accelerating innovation across AI, hardware, and health insights to empower millions more to live healthier and longer. Here’s to the next chapter of proactive health. Learn more at: https://lnkd.in/gPMZh3de #WithOura

  • View organization page for ŌURA

    198,524 followers

    We’re proud to announce a landmark moment for ŌURA: the debut of our first-ever concept store at Harrods, the world’s most iconic luxury department store. Starting today, visitors to Harrods in Knightsbridge can explore Oura Ring 4 and Oura Ring 4 Ceramic in person, guided by dedicated ŌURA specialists. Guests will be able to learn about the technology, find their size, try on styles, and purchase directly in this new retail space. This collaboration brings ŌURA into the heart of luxury retail, making it easier than ever to experience our innovations firsthand. Special thanks to our agency partners at OUTFORM for helping bring this premium experience to life.

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  • View organization page for ŌURA

    198,524 followers

    Big news: The ŌURA experience is expanding with beautiful new hardware and meaningful new features. From refined design to smarter charging to deeper health insights, we’re making it easier than ever to connect with your health and wellness. - Oura Ring 4 Ceramic: Crafted in high-performance zirconia ceramic, the Ceramic Collection blends science-backed health insights with refined elegance and everyday comfort. The new collection is lightweight, durable, and beautiful – with inherent color that will never fade. Oura Members can now switch among multiple Oura Ring 4 devices under a single membership. - Oura Ring 4 Charging Case: Never miss another Sleep Score. With up to five full charges from a single case, you can go weeks without plugging in. Splash and dust resistant, sized to slip into your pocket or purse — it’s a second home for your Oura Ring 4 or Oura Ring 4 Ceramic. - Health Panels: See the full picture of your health. With 50 biomarkers tested across cardiovascular and metabolic health, you can schedule blood work directly from the Oura App. Supported by Quest Diagnostics with approximately 2,000 locations across the U.S., view results side by side with your Oura data, detect issues early, know what's in range, and start meaningful conversations with your Oura Advisor. Together, these innovations reflect our commitment to delivering beautiful design and science-backed insights that fit seamlessly into everyday life. Here's to smarter (and more beautiful) tools, deeper understanding, and a stronger connection to your health. Read more about Oura Ring 4 Ceramic: https://lnkd.in/gxng7jwV Read more about Health Panels: https://lnkd.in/gbAPVJdu #WithOura

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Funding

ŌURA 11 total rounds

Last Round

Series E

US$ 900.0M

See more info on crunchbase