Download as PDF, PPTX
Uploaded byTwitch Developers
Your Game as Community: Learning from the Intersection of Viewing, Playing, and Buying
The document discusses the potential of Twitch as a platform for game developers, highlighting interactive viewing and community engagement as essential elements for increasing game sales and visibility. Key features include Twitch Drops for incentivizing interactions, promotional opportunities for Amazon Prime members, and tools like clips for enhancing game reach. Developers are encouraged to integrate their games with Twitch to capitalize on the platform's large and engaged audience.
More Related Content
Similar to Your Game as Community: Learning from the Intersection of Viewing, Playing, and Buying
Your Game as Community: Learning from the Intersection of Viewing, Playing, and Buying
- 1. Your Game asCommunity Learnings from the Intersection of Viewing, Playing and Buying 2017
- 2. About Ethan Evans SVPDeveloper Success Ethan@Amazon.com Title Email
- 3.
- 5. Twitch has MassiveScale With High Engagement Factor 100MILLIONACTIVEDEVICES 2.2MILLIONMonthly broadcasters 25% the population of London 106MINUTESWatched Per Person Per Day Length of an average movie 14.2BILLIONChat Messages in 2016 27,017 messages per minute
- 6. The Future ofGames Interactive Viewing
- 16. Developer Opportunities withTwitch Build shared communities with streamers Twitch and Game Developers share a common interest, to grow your game! Nature of viewing is changing, next step in gaming interaction is interactive viewing. Interactive Viewing games are as watchable as they are playable.
- 17. What We Do TwitchViewers Your Game Players Twitch Aware Gamers
- 18.
- 19. ENGAGED VIEWERS More Twitch - Game Integrations MoreTime Spent with Game IP More Linked Accounts Awesome Creators Opp for Promo, $$$, Interaction Twitch Flywheel Game Developer
- 20. Twitch Drops Incentivize interactionwith your game on Twitch On Twitch marketing notification Heartbeat of viewership data back to you In-game rewards Chatbot based reward notification Linked accounts Come back to the gameWatch longer Opt-in
- 21. Incentivize Interactions HI-REZEXPO 34% peakconcurrent viewers 61% minutes watched 57k or 90k accounts linked ROCKETLEAGUE 196k peak concurrent viewers BETHESDA -
- 22.
- 23.
- 24. Your Game Making GamesMore Watchable Increase your games engagement Audience
- 25.
- 26. Game Sales Attributedto Twitch
- 27.
- 29. Privacy Content AudienceEngagement Twitch Mode Make your game easier to use for your influencers
- 30. Making Games MorePlayable Streamers increase the reach of your game Your GameAudience
- 31. Increased awareness with Twitchgamers Outreach to millions of Prime members On-Twitch and Amazon promotion for your games
- 32. Free in-game lootevery month, plus surprises You'll get characters, vehicles, skins, and boosts for games like Hearthstone and Smite, plus surprises like a copy of Streamline the day it launches. Ad-free viewing plus a free channel subscription every 30 days Support your favorite streamer, plus get exclusive emotes, more chat colors, and crown yourself with the chat badge of royalty. Member discount on new release box games Your exclusive pricing even applies to pre-orders and collector’s editions, plus get pre-order price guarantee and release-day delivery.
- 33. Twitch Prime Increase GameDiscovery and Awareness with Prime Customers
- 34. Increase Game Discovery TwitchPrime Your GameAudience
- 35. Twitch Clips One-click creation: Viewerscreate Clips directly from player during Quick sharing: Integrated direct publishing to social networks Watch anywhere: Easily embed the player for on-site viewing. Clips API: Programmatically feature the best moments from your games
- 36.
- 38. Embedding in Game Getyour players watching too
- 39. Increase Your Game’sReach More people watch your game with Clips Your GameAudience
- 40.
- 41. What is thisWizardry?
- 42.
- 44.
- 45. Organically reach anengaged gamer audience when you sell your games on Twitch Let gamers buy your games while they watch their favorite influencers play them. Twitch Game Commerce
- 48. Delight your fanswith exclusives Twitch exclusive content sells up to 11x more Exclusive Content
- 49. Twitch Crates Reward players,Increase engagement
- 51. Twitch Crates aregoing to continue to grow to include: Streamer engagement Community engagement Your custom content Twitch Crates We’re just getting started
- 52. Monetization Make your gamean economic engine Your GameAudience
- 53.
- 54.
- 55. Visit our booth B31 Joinus tonight at 6pm Head over to Cricketers Greene Room to connect over Amazon app development opportunities and the Big Indie Pitch Visit our dedicated Developer site dev.twitch.tv Follow us on Twitter @TwitchDev What’s Next?