<Insert Picture Here>




Simplify IT. Drive Innovation.
December 11, 2012
70% of IT Costs Spent on Operations….30%
on Innovation
Hardware and Software              Ongoing
 Build From Scratch            Patching/Testing
  with Components
                                 Testing and
                                  Validation


                               Installation and
                                configuration

                                Acquisition of
                                 components


                              Pre-implementation
                                System sizing
   Complexity =
   Risk and Cost
                             Weeks to Months
Simplify IT Operations…..Drive Innovation


"Our Goal is to accelerate the progress of our IT
transformation by delivering increased innovation and
speed of delivery to our GM business partners, and reduce
the cost of ongoing IT operations, changing the mix so more
employees are focused on innovation rather than
operations.
 Transforming our internal IT operations will give us the
resources, tools and flexibility we need to provide better
services and products to our global GM customers.“

Randy Mott
Chief Information Officer
General Motors (GCM)
= Oracle’s Strategy
     System Characteristics:

Engineered & Tested together
Certified & Packaged together
Deployed & Managed together
Supported & Upgraded together

       Customer Benefits :

• Faster Deployment ….and easier
• Simplified patching/operations
• Faster….Improved Performance
• Lower TCO
The Un vs Build from Scratch

                             Hardware and Software
                              Build From Scratch
Hardware and                   with Components
Software




                       VS.




          IT Made Simpler….Much Faster
          Deployments
Engineered Systems – Much
                        Faster Deployments
Build From Scratch
 with Components                                 Hardware.
                                                 Software.
                                                 Complete.
     Testing and
      Validation

                                                Faster
   Installation and   Deploy up to 4x faster     deployment
    configuration        than IBM or HP         Lower Risk
    Acquisition of                              Pre-configured
    components


 Pre-implementation
   System sizing                                 Take delivery of an
                                                 Engineered System

                                                      Days
  Weeks to Months
Retail Customer Case Study – Time to Deploy
RAC Comparison...ODA vs. Std Server (days)
50
45
40
35
30
25
20
15
10
5
0
      Setup    Post-Deployment          Total
                ODA       Std. Server
Customer Case Study – Simplify IT
  Operations….Reduce Costs
Replaced: 2 different storage arrays, 6 physical db hosts, 4 fiber switches
From two Full Racks (84U) to two ODAs (8U)
                                       •
                                                  Two Oracle Database
                                                      Appliances
Simplify IT. Drive Innovation with Oracle-
 on-Oracle

• Much faster deployments

• Reduced operational costs
  • Simplified patch management

  • Simple to implement, manage and maintain

• Dramatic performance gains

• Reduced software licensing costs

• Bottom line = Significantly lower TCO
Oracle’s Complete Solution Portfolio – Standalone to
                     Engineered Systems
                                                                           Engineered
                                                                    Engineered and deployed as a
                                                                          complete system

                                           Optimized
                                    Pre-tested and pre-certified
                                   SPARC and x86 Oracle solutions


                                                                                  Exadata
                                                                                  Exalogic
                                                                                   Oracle
Traditional - Standalone                                                          Database
                                                                                  Appliance
 Industry leading compute,
  storage, network, software                                                      SPARC
                                                                                SuperCluster
                                          Oracle Optimized
                                           Configurations




 Best of Breed SPARC and x86 servers,
   ZFS/Pillar storage and STK tape +
       Highly Available Hardware
Best of Breed Standalone Servers - SPARC T4
          Unheard of generation to generation acceleration
               –   1 to 4 Sockets
               –   8 to 32 Cores
               –   Database optimized – OLTP, DW and Batch
               –   Starts at $16K – Virtualization and Security included!
               –   Up to $160K – 1 TB of memory included!



                                  T4-1                                   T4-2         T4-4
              T4-1B                       T4-1                           T4-2        T4-4
          T4 Processor
• 3.0 GHz with OOO execution
                                                T4 Systems
• Dedicated L2 128KB cache          • Up to 1 TB of memory
                                    • Built-in, no-cost virtualization
• Shared L3 4MB cache                                                           9 World Records
• 8 Cores with Private L2 Cache     • High-bandwidth and high-capacity
                                      I/O
• Dynamic Threading
                                    • Integrated 10 GbE
• Enhanced Built-in Encryption
                                    • Solaris binary compatibility
• Built-in Virtualization
Simplify IT. Oracle Engineered Systems
Portfolio


                            Database Appliance




Exadata       Exalogic          Exalytics          Big Data       SPARC
Database                                          Appliance
            Elastic Cloud                                       SuperCluster
Machine



                                     • Reduced change management risk
   • Expedited time to value
                                     • Better reliability and one-stop
   • Easier to manage and upgrade
                                       support
   • Lower cost of ownership
                                     • Extreme performance
Oracle Engineered Systems -
                                       Database Systems Family

                                                                                       NEW



              Oracle Database
              Appliance
 HIGHER




              4 to 24 Cores
              Cores can be disabled                                                          Exadata Quarter
PERFORMANCE




              12 TB Storage                                                                  Rack
                                                                     Exadata 1/8
              292 GB Flash for Redo Logs
                                                                     Rack                    32 Database Cores
              One button deployment,
              patching, and support                                  16 Database Cores       1 TB Memory
                                                                     1/2 TB Memory           108 TB Storage
                                                                     54 TB Storage           4.8 TB Smart Flash
                                       Oracle DB Appliance 24 core   2.4 TB PCI Flash        Cache

                                                                     Hybrid Columnar         Smart Scan
                                                                     Compression             Hybrid Columnar
              Oracle DB Appliance
                                                                     Capacity on Demand      Compression
                     4 core
                                                                     – Software Upgrade to   Fully Expandable
                                                                     ¼ Rack
                                                                     Fully Expandable



                                                                                     CAPACITY
Oracle Database Appliance...Under the
  Hood!
           Server A                    Server B




                      292GB Flash
Switch A                                     Switch B




                       12 TB Storage
Oracle Database Appliance
Simple to Deploy, Manage and Maintain
Oracle Database Appliance - Pay As You
      Grow Software Licensing
             Option 1: Build Your Own                     Option 2: Buy Database Appliance
       License 24 Cores for Anticipated Growth        License as You Grow and Save Significantly

24 Cores




                                                             Pay-As-You-Grow
16 Cores
                                                 OR               Savings
12 Cores


8 Cores


 4 Cores




              Year 1   Year 2   Year 3                        Year 1   Year 2   Year 3


                Pay It All Now                                Pay As You Grow
Pays to Run Oracle S/W on Oracle ODA - TCO
 Analysis

 • Pay As You Grow for High Availability
            HP         Dell        Oracle
                                             Unbreakable
                                             Database
                                             Appliance

System          2 x DL380 G7   2 x R710 &    Oracle
Configuration   & SAS Array    SAS Array     Appliance
                w/20HDDs &     w/20HHDs &    (24 cores total,
                4 SSDs         4 SSDs        2X2 cores
                (6X6 cores)    (6X6 cores)   active)
HW Price        ~$76K          ~$70K         $50K
DB EE + RAC     $423K          $423K         $141K
License
Total Cost      $499K          $493K         $191K
Oracle Exadata X3 Engineered System…. What’s
Under the Hood



                          Exadata X3 Full Rack

                          128 Database Cores
                          2 - 4 TB Memory
                          500 TB Storage
                          22 TB Smart Flash Cache
                          Smart Scan
                          InfiniBand Switches
                          Hybrid Columnar
                          Compression
Full Rack Exadata X3 Database In-Memory
     Machine = Extreme Performance
     26 Terabytes of DRAM & Flash per Rack

                      • X3 Heuristic Hierarchical Mass Memory: X3H2M2
  4 TB                   – Flash Cache: Automatically keeps all active data in memory
 DRAM                    – Flash Disk: SSDs do not adapt with every read and write

            Hottest
             Data     • DRAM memory expanded to 4 TB for hottest data
                         – 40 TB of compressed user data
22 TB PCI             • Flash memory expanded 4X to 22 TB per rack
 FLASH                   – 220 TB of compressed user data
                         – 1.5 Million SQL random read I/Os per second for OLTP
            Active
             Data
                            • Comparable to 15,000 disk drives in 150 array frames
                         – 100 GB/sec SQL data scan rate for reporting and warehouses
                            • Comparable to 1,000 disk drives in 10 array frames
 500 TB
  DISK

             Cold
             Data
Oracle on Oracle: Pricing Advantage
 http://www.oracle.com/us/corporate/contracts/processor-core-factor-table-070634.pdf
Pays to Run Oracle S/W on Oracle T4 H/W –
  TCO Analysis (Assume All Cores being Used)
              IBM            Oracle        IBM            Oracle


System        IBM 730 with   T4-2 Server   IBM 750 with   T4-4 Server
Configuration 2 sockets &    with 2        4 sockets &    with 4
              16 cores       sockets and   32 cores       sockets and
              (2X8 cores)    16 cores      (4X8 cores)    32 cores
                             (2x8 cores)                  (4x8 cores)

              ~$60K          ~$45K         ~$120K         ~$120K
H/W Price

DB EE
License
              $800K          $400K         $1.6M          $800K
($50K per
core)

Total Cost    $860K          $445K         $1.72M         $920K
Pays to Run Oracle S/W on Oracle x86 H/W –
 TCO Analysis (Assume 6 Cores being Used)
                HP               Dell          Oracle x3-2 x86
 • Pay As You Grow for High             Availability with
                                               Server
                                               Unbreakable
                                               Oracle Linux
System          DL380 G7         R710, with 2   X3-2 Server
Configuration   with 2 sockets   sockets & 12   with 2 sockets
                & 12 cores       cores          and 12 cores
                (6X6 cores)      (6X6 cores)    (6x6 cores)
HW Price        ~$12K            ~$12K          $15K
DB EE License $600K              $600K          $300K
($50K per core)
Total Cost      $612K            $612K          $315K
Oracle Optimized Storage
  Best of Breed and Best for Oracle-on-Oracle
                          Database       NAS    SAN     Tape
   Applications


   Middleware


    Database


 Operating System


  Virtual Machine


     Servers

Oracle Software Runs Faster and More Efficiently on Oracle Storage
Oracle Runs Best on Oracle Storage - Hybrid
    Columnar Compression Performance
    Store Less Data AND Run Faster

       Oracle Database                           Retail Data Warehouse Example
Hybrid Columnar Compression                                                     With Hybrid Columnar
                                              Uncompressed
                                                                                   Compression
• 10x to 50x space reduction
• 3x to 5x better than non-Oracle storage
• Only available on Oracle storage                                     94%
   – Sun ZFS Storage Appliance                                         Less              38G
                                                   735GB                                  B
   – Pillar Axiom                                                     Storage
   – Exadata Storage Servers
• Increases performance for most data
  warehouse and data protection                       0                                   0
                                                                       16x
                                               3             1        Faster       3            1
                                                                      Query
                                                      2                                   2
                                            2 Hours, 22 Min, 44 Sec                 16 Min, 50 Sec
Oracle’s Hybrid Columnar Compression (HCC)

                                   Customer Runs
                                   Command against
                                   their Oracle Database
                                   that will tell them how
             Exadata
                                   much their own
   HCC                             database can be
Compresses
 Databases                         compressed!
                                Run Compression Advisor
                                See live customer example of
                                   compression utility at work.
                                http://www.youtube.com/watch?
                                   v=rXMmh0foYmE
               Pillar
               Axiom    ZFSSA
Only Oracle’s Sun ZFS Storage Appliances
deliver market-leading performance
in all workloads.




    2x Faster       3x Faster       10x Faster
  1/2 the price   1/5 the price
   of NetApp                      1/20 the price
                   of NetApp
                                    of NetApp




      OLTP            OLAP        Data Warehouse
                                  With Oracle Database
Simplify IT. Drive Innovation
<Insert Picture Here>




Thank You
Retail Customer Case Study – ODA vs. Std
Server ......Much Faster Time to Market

• Main Reason for choosing the ODA - Time to
  Deployment requirement of 2 weeks, which included
  ordering and shipping the hardware

• Major Tasks Avoided
  –   Equipment specing and integration testing
  –   Building private interconnect networks
  –   IO virtualization setup
  –   Server and SAN setup, OS installs
  –   Clusterware and DB installs

Oracleonoracle dec112012

  • 1.
    <Insert Picture Here> SimplifyIT. Drive Innovation. December 11, 2012
  • 2.
    70% of ITCosts Spent on Operations….30% on Innovation Hardware and Software Ongoing Build From Scratch Patching/Testing with Components Testing and Validation Installation and configuration Acquisition of components Pre-implementation System sizing Complexity = Risk and Cost Weeks to Months
  • 3.
    Simplify IT Operations…..DriveInnovation "Our Goal is to accelerate the progress of our IT transformation by delivering increased innovation and speed of delivery to our GM business partners, and reduce the cost of ongoing IT operations, changing the mix so more employees are focused on innovation rather than operations. Transforming our internal IT operations will give us the resources, tools and flexibility we need to provide better services and products to our global GM customers.“ Randy Mott Chief Information Officer General Motors (GCM)
  • 4.
    = Oracle’s Strategy System Characteristics: Engineered & Tested together Certified & Packaged together Deployed & Managed together Supported & Upgraded together Customer Benefits : • Faster Deployment ….and easier • Simplified patching/operations • Faster….Improved Performance • Lower TCO
  • 5.
    The Un vsBuild from Scratch Hardware and Software Build From Scratch Hardware and with Components Software VS. IT Made Simpler….Much Faster Deployments
  • 6.
    Engineered Systems –Much Faster Deployments Build From Scratch with Components Hardware. Software. Complete. Testing and Validation  Faster Installation and Deploy up to 4x faster deployment configuration than IBM or HP  Lower Risk Acquisition of  Pre-configured components Pre-implementation System sizing Take delivery of an Engineered System Days Weeks to Months
  • 7.
    Retail Customer CaseStudy – Time to Deploy RAC Comparison...ODA vs. Std Server (days) 50 45 40 35 30 25 20 15 10 5 0 Setup Post-Deployment Total ODA Std. Server
  • 8.
    Customer Case Study– Simplify IT Operations….Reduce Costs Replaced: 2 different storage arrays, 6 physical db hosts, 4 fiber switches From two Full Racks (84U) to two ODAs (8U) • Two Oracle Database Appliances
  • 9.
    Simplify IT. DriveInnovation with Oracle- on-Oracle • Much faster deployments • Reduced operational costs • Simplified patch management • Simple to implement, manage and maintain • Dramatic performance gains • Reduced software licensing costs • Bottom line = Significantly lower TCO
  • 10.
    Oracle’s Complete SolutionPortfolio – Standalone to Engineered Systems Engineered Engineered and deployed as a complete system Optimized Pre-tested and pre-certified SPARC and x86 Oracle solutions Exadata Exalogic Oracle Traditional - Standalone Database Appliance Industry leading compute, storage, network, software SPARC SuperCluster Oracle Optimized Configurations Best of Breed SPARC and x86 servers, ZFS/Pillar storage and STK tape + Highly Available Hardware
  • 11.
    Best of BreedStandalone Servers - SPARC T4 Unheard of generation to generation acceleration – 1 to 4 Sockets – 8 to 32 Cores – Database optimized – OLTP, DW and Batch – Starts at $16K – Virtualization and Security included! – Up to $160K – 1 TB of memory included! T4-1 T4-2 T4-4 T4-1B T4-1 T4-2 T4-4 T4 Processor • 3.0 GHz with OOO execution T4 Systems • Dedicated L2 128KB cache • Up to 1 TB of memory • Built-in, no-cost virtualization • Shared L3 4MB cache 9 World Records • 8 Cores with Private L2 Cache • High-bandwidth and high-capacity I/O • Dynamic Threading • Integrated 10 GbE • Enhanced Built-in Encryption • Solaris binary compatibility • Built-in Virtualization
  • 12.
    Simplify IT. OracleEngineered Systems Portfolio Database Appliance Exadata Exalogic Exalytics Big Data SPARC Database Appliance Elastic Cloud SuperCluster Machine • Reduced change management risk • Expedited time to value • Better reliability and one-stop • Easier to manage and upgrade support • Lower cost of ownership • Extreme performance
  • 13.
    Oracle Engineered Systems- Database Systems Family NEW Oracle Database Appliance HIGHER 4 to 24 Cores Cores can be disabled Exadata Quarter PERFORMANCE 12 TB Storage Rack Exadata 1/8 292 GB Flash for Redo Logs Rack 32 Database Cores One button deployment, patching, and support 16 Database Cores 1 TB Memory 1/2 TB Memory 108 TB Storage 54 TB Storage 4.8 TB Smart Flash Oracle DB Appliance 24 core 2.4 TB PCI Flash Cache Hybrid Columnar Smart Scan Compression Hybrid Columnar Oracle DB Appliance Capacity on Demand Compression 4 core – Software Upgrade to Fully Expandable ¼ Rack Fully Expandable CAPACITY
  • 14.
    Oracle Database Appliance...Underthe Hood! Server A Server B 292GB Flash Switch A Switch B 12 TB Storage
  • 15.
    Oracle Database Appliance Simpleto Deploy, Manage and Maintain
  • 16.
    Oracle Database Appliance- Pay As You Grow Software Licensing Option 1: Build Your Own Option 2: Buy Database Appliance License 24 Cores for Anticipated Growth License as You Grow and Save Significantly 24 Cores Pay-As-You-Grow 16 Cores OR Savings 12 Cores 8 Cores 4 Cores Year 1 Year 2 Year 3 Year 1 Year 2 Year 3 Pay It All Now Pay As You Grow
  • 17.
    Pays to RunOracle S/W on Oracle ODA - TCO Analysis • Pay As You Grow for High Availability HP Dell Oracle Unbreakable Database Appliance System 2 x DL380 G7 2 x R710 & Oracle Configuration & SAS Array SAS Array Appliance w/20HDDs & w/20HHDs & (24 cores total, 4 SSDs 4 SSDs 2X2 cores (6X6 cores) (6X6 cores) active) HW Price ~$76K ~$70K $50K DB EE + RAC $423K $423K $141K License Total Cost $499K $493K $191K
  • 18.
    Oracle Exadata X3Engineered System…. What’s Under the Hood Exadata X3 Full Rack 128 Database Cores 2 - 4 TB Memory 500 TB Storage 22 TB Smart Flash Cache Smart Scan InfiniBand Switches Hybrid Columnar Compression
  • 19.
    Full Rack ExadataX3 Database In-Memory Machine = Extreme Performance 26 Terabytes of DRAM & Flash per Rack • X3 Heuristic Hierarchical Mass Memory: X3H2M2 4 TB – Flash Cache: Automatically keeps all active data in memory DRAM – Flash Disk: SSDs do not adapt with every read and write Hottest Data • DRAM memory expanded to 4 TB for hottest data – 40 TB of compressed user data 22 TB PCI • Flash memory expanded 4X to 22 TB per rack FLASH – 220 TB of compressed user data – 1.5 Million SQL random read I/Os per second for OLTP Active Data • Comparable to 15,000 disk drives in 150 array frames – 100 GB/sec SQL data scan rate for reporting and warehouses • Comparable to 1,000 disk drives in 10 array frames 500 TB DISK Cold Data
  • 20.
    Oracle on Oracle:Pricing Advantage http://www.oracle.com/us/corporate/contracts/processor-core-factor-table-070634.pdf
  • 21.
    Pays to RunOracle S/W on Oracle T4 H/W – TCO Analysis (Assume All Cores being Used) IBM Oracle IBM Oracle System IBM 730 with T4-2 Server IBM 750 with T4-4 Server Configuration 2 sockets & with 2 4 sockets & with 4 16 cores sockets and 32 cores sockets and (2X8 cores) 16 cores (4X8 cores) 32 cores (2x8 cores) (4x8 cores) ~$60K ~$45K ~$120K ~$120K H/W Price DB EE License $800K $400K $1.6M $800K ($50K per core) Total Cost $860K $445K $1.72M $920K
  • 22.
    Pays to RunOracle S/W on Oracle x86 H/W – TCO Analysis (Assume 6 Cores being Used) HP Dell Oracle x3-2 x86 • Pay As You Grow for High Availability with Server Unbreakable Oracle Linux System DL380 G7 R710, with 2 X3-2 Server Configuration with 2 sockets sockets & 12 with 2 sockets & 12 cores cores and 12 cores (6X6 cores) (6X6 cores) (6x6 cores) HW Price ~$12K ~$12K $15K DB EE License $600K $600K $300K ($50K per core) Total Cost $612K $612K $315K
  • 23.
    Oracle Optimized Storage Best of Breed and Best for Oracle-on-Oracle Database NAS SAN Tape Applications Middleware Database Operating System Virtual Machine Servers Oracle Software Runs Faster and More Efficiently on Oracle Storage
  • 24.
    Oracle Runs Beston Oracle Storage - Hybrid Columnar Compression Performance Store Less Data AND Run Faster Oracle Database Retail Data Warehouse Example Hybrid Columnar Compression With Hybrid Columnar Uncompressed Compression • 10x to 50x space reduction • 3x to 5x better than non-Oracle storage • Only available on Oracle storage 94% – Sun ZFS Storage Appliance Less 38G 735GB B – Pillar Axiom Storage – Exadata Storage Servers • Increases performance for most data warehouse and data protection 0 0 16x 3 1 Faster 3 1 Query 2 2 2 Hours, 22 Min, 44 Sec 16 Min, 50 Sec
  • 25.
    Oracle’s Hybrid ColumnarCompression (HCC) Customer Runs Command against their Oracle Database that will tell them how Exadata much their own HCC database can be Compresses Databases compressed! Run Compression Advisor See live customer example of compression utility at work. http://www.youtube.com/watch? v=rXMmh0foYmE Pillar Axiom ZFSSA
  • 26.
    Only Oracle’s SunZFS Storage Appliances deliver market-leading performance in all workloads. 2x Faster 3x Faster 10x Faster 1/2 the price 1/5 the price of NetApp 1/20 the price of NetApp of NetApp OLTP OLAP Data Warehouse With Oracle Database
  • 27.
  • 28.
  • 29.
    Retail Customer CaseStudy – ODA vs. Std Server ......Much Faster Time to Market • Main Reason for choosing the ODA - Time to Deployment requirement of 2 weeks, which included ordering and shipping the hardware • Major Tasks Avoided – Equipment specing and integration testing – Building private interconnect networks – IO virtualization setup – Server and SAN setup, OS installs – Clusterware and DB installs