Tonal

Our goal with Pilates on Tonal was simple: capture the control and flow Pilates is known for through our new, personalized reformer-like resistance. In the first 24 hours, 41% of our members explored the new modality and completed 1,339 workouts. A big thank you to the teams behind this launch for bringing thoughtful tech and purposeful programming together to help our members move with confidence. And the early feedback says it all: the experience is already making a meaningful impact.

📣 We are hiring! 📣 Tonal is redefining how people move, train, and stay healthy by leveraging data and machine learning at real-world scale. With millions of workouts, high-fidelity sensor streams, and camera-based biomechanics, we’re building adaptive systems that deliver real-time guidance, personalized progression, faster recovery, and the foundation for lifelong health. As we enter an exciting new chapter, we’re expanding our Data & AI team. We’re hiring a Staff Data Engineer (https://lnkd.in/dbTuePfG) in Kristi Korsberg’s team and a Staff AI Engineer (https://lnkd.in/dMSSsVF3) in Steven Hirsch’s team, roles that will shape the intelligence, performance, and scale of Tonal’s next-generation platform. If you care about human performance, movement quality, physical therapy, and long-term health and longevity, this is a rare opportunity to work with one of the richest real-world strength datasets in existence. Please apply through the links.

The Tonal team spent last weekend at the Eudēmonia Summit, guiding attendees through their first experience with Tonal’s adaptive weight system. Watching people try Tonal for the first time—and seeing the moment the weight adjusts and the experience clicks—made the weekend. Our team shared demos, answered thoughtful questions, and connected with wellness enthusiasts, founders, and medical professionals from around the world. Grateful for this crew, and for everyone who showed up curious and ready to rethink what smarter training can be.

When Flow Space’s Maggie Ryan visited our Pilates pop-up last month, she explored Pilates on Tonal and offered an honest look at what stood out. Read the full article here: https://lnkd.in/g8q2UvwS

Pilates on Tonal has arrived. With expertise and guided workouts from Coach Kristin McGee, Tonal's new modality helps you move with strength, control, and intention. This launch has been a true cross-functional feat. Our teams delivered new firmware updates, tested and refined the new Pilates Loops accessory, and created workouts that bring the reimagined reformer experience to life. Every detail was designed to make Pilates on Tonal feel intuitive, challenging, and uniquely powerful. Experience Pilates reimagined, only on Tonal.

We’ve always believed strength goes beyond the workout—and now, it can live in what you wear. After deep collaboration across design, sourcing, and production, we’re proud to introduce the Tonal Performance Shop: our first collection of performance gear built to move, perform, and last. The debut drop features eight apparel pieces and two accessories (a hat and a water bottle)—each designed with the same care and precision that guide everything we build. And this is just the start. More drops are already in the works, and we can’t wait to share what’s next. Explore the new Tonal Performance Shop now: https://lnkd.in/gTSV4saZ

Life—and work—throw curveballs. At Tonal, progress means learning from them and moving through whatever comes your way.

“This is the future of fitness. Full stop.” said Dr. Taylor Premer, Cert. MDT, DNSPDC, after partnering with Tonal in his practice. #tonalpartner From being able to customize resistance to giving instant feedback with visualized strength metrics, clinicians are tapping into Tonal to level up their practice. Swipe → to see what they’re saying.

This month, our Product and Design team gathered at our Toronto office to connect, strategize, and unwind together. From refining how we build new features to testing our aim at digital darts (yes, it's a thing!), the team left feeling unified, energized and inspired to make Tonal even better head into 2026. Progress happens one iteration at a time, and we’re just getting started. 💪