kyu Pulse

We're blown away by C2's work on this November's edition of Brandweek, ADWEEK's flagship event. Together, C2 and ADWEEK reimagined this year’s event to spark richer collaboration and create more meaningful exchanges on how brands can stay relevant in a rapidly changing landscape. See the photos below and read their recent feature on Grenier: https://hubs.ly/Q03Tc5P-0 #kyupulse #pulse #C2 #BRANDWEEK #ADWEEK #ExperientialDesign #ExperienceMarketing #EventInnovation #CreativeEvents #MarketingLeadership #BrandStrategy #LiveEvents #ExperientialMarketing #DesignThinking #FutureOfBrands

Sid Lee’s new campaign for RONA is a signature example of their ability to pair cultural fluency with resonant creativity. Centered on a fully purchasable, buildable backyard ice rink (with step-by-step instructions), the campaign offers a clever and sincere way to tap into the energy of hockey season. We’re always inspired by the inventive ways Sid Lee brings brands closer to their audiences. This time, they’ve turned it into a game, and an experience fans can actually build. #kyupulse #pulse #SidLee #RONA #Hockey #Quebec #Winter #Brand #Advertising #Creative

This November marks the first anniversary of kyu Pulse. It began with a bold question: Could we bring together a group of fiercely independent agencies, each at the top of their game, and create a network greater than the sum of its parts? From the outset, that question was our guiding principle. We aimed to channel the strengths, creativity, and daring of each agency into shared superpowers. Over the past year, this network has met that challenge with remarkable force, forming deep connections, collaborating with agility, and delivering exceptional, specialized client outcomes faster than ever before. None of this would have been possible without the extraordinary agencies that make up the kyu Pulse network: Sid Lee, Kepler, BIMM, Napkyn, Digital Kitchen, YARD, C2, Haigo, Sid Lee Sport, and Sid Lee Architecture. Their creativity, rigor, and generosity of spirit define what it means to collaborate at the highest level. And to all the brilliant individuals who built, shaped, and energized kyu Pulse, thank you. Here’s to year one. The best is yet to come. #kyupulse #pulse #1year #1YearAnniversary #kyuPulseAnniversary #one #creativity #design #storytelling #technology kyu Collective Sid Lee Kepler BIMM Napkyn Digital Kitchen YARD C2 Haigo Sid Lee Sport Sid Lee Architecture

As kyu Pulse nears its one-year anniversary, we’re celebrating the brilliant agencies that bring our network to life. Today’s spotlight is on YARD, the creative powerhouse of youth culture. For over a decade, YARD has acted as a cultural influencer, by blending strategic and creative excellence to help brands connect with one of the world’s most influential - and most elusive - audiences: the youth. From brand positioning to influence strategy, advertising to live experiences, YARD transforms cultural relevance into measurable brand impact. This year, their work spoke volumes: YARD for Spotify – https://lnkd.in/dm_hRdcp YARD for UGG – https://lnkd.in/dmcPDHrs YARD for Jordan – https://lnkd.in/dMy4CmV4 And because a team this special deserves a space to match, YARD recently opened the doors to their stunning new headquarters. Take a look: https://lnkd.in/dPHmybdr Few know how to move culture forward quite like YARD, and we can’t wait to see where they take it next. #kyupulse #pulse #YARD #1year #1YearAnniversary #kyuPulseAnniversary #one #creativity #design #storytelling #technology kyu Collective Sid Lee Kepler BIMM Napkyn Digital Kitchen YARD C2 Haigo Sid Lee Sport Sid Lee Architecture

As kyu Pulse nears its one-year anniversary, we’re celebrating the brilliant agencies that bring our network to life. Today’s spotlight is on Kepler, a global agency on a mission to demystify the digital universe. With a team of more than 600 employees, Kepler has built a reputation as a marketing innovator by fusing advanced data analytics with human insight and world-class creativity. Through their proprietary Kip™ technology, they transform complex data into actions that resonate with audiences and propel global brands into the future. Always focused on what’s next, Kepler continues to pioneer new strategies and tools to elevate their clients’ marketing. One example is Kip AIR™, a tool that reveals how a brand is interpreted by AI systems and provides a strategy to rise through them. Learn more about (or try using for yourself!) Kip AIR™: https://lnkd.in/edpJ_-gr Over the past 12 years, Kepler has solidified itself as a thought leader in the digital marketing space. Today, you can find Kepler employees on stages around the world, delivering hard-hitting, data-backed insights in true Kepler fashion. See a recap of their presence at Advertising Week New York 2025 here: https://lnkd.in/dZMpZbDV And just yesterday, Kepler ushered in its next era of leadership, naming Remy Stiles as Global CEO and Mallory Simmonds as CEO, EMEA & APAC. These appointments underline Kepler’s commitment to global leadership and delivering world-class value for clients. See the announcement in Campaign US: https://lnkd.in/d2xdsbGg Kepler is a powerhouse in everything they do - it’s a privilege to have them in the kyu Pulse network. #kyupulse #pulse #Kepler #1year #1YearAnniversary #kyuPulseAnniversary #one #creativity #design #storytelling #technology kyu Collective Sid Lee Kepler BIMM Napkyn Digital Kitchen YARD C2 Haigo Sid Lee Sport Sid Lee Architecture

As kyu Pulse nears its one-year anniversary, we’re celebrating the brilliant agencies that bring our network to life. Today’s spotlight is on Sid Lee Architecture, a team of architects and designers building for the future, by creating what truly matters. Their philosophy is simple yet profound: the beauty of a city lies in its people - this belief shapes everything they design. Guided by a deep sense of social responsibility, their work spans scales and sectors, from masterplanning and mixed-use developments to residential spaces, workplaces, retail environments, cultural venues, and hospitality. This September, Sid Lee Architecture shared their vision for the future of cities at Le Montréal du Futur 2025, where they unveiled master plans for three transformative developments: Quartier Molson, Bassin Wellington, and Pointe-de-Longueuil. Explore their projects here: https://lnkd.in/d2EBFqMw As believers in crafting with people in mind, Sid Lee Architecture embodies the human-centric spirit of kyu Pulse. We’re proud to have them shaping what’s next as part of our network. #kyupulse #pulse #SidLeeArchitecture #1year #1YearAnniversary #kyuPulseAnniversary #one #creativity #design #storytelling #technology kyu Collective Sid Lee Kepler BIMM Napkyn Digital Kitchen YARD C2 Haigo Sid Lee Sport Sid Lee Architecture

As kyu Pulse nears its one-year anniversary, we’re celebrating the brilliant agencies that bring our network to life. Today’s spotlight is on Sid Lee Sport – where brands become champions. Sid Lee Sport was founded on a simple principle: sports marketing can be done better. Using their proprietary Sid Lee Fame Cycle, they help clients avoid becoming category wallpaper and achieve the status of iconic conversation starters. As they put it: awareness is good, but buzz is better. This year, Sid Lee Sport delivered show-stopping work on some of the world’s biggest stages. Just look at their collaboration with Tommy Hilfiger and F1: The Movie at the Met Gala, a masterclass in brand partnership and storytelling: https://lnkd.in/dfYqcMCx Their ability to win for their clients comes from a core belief: every brand interaction is a chance to create enduringly famous moments of entertainment. That commitment has paid off, earning them the Award for Best Collaboration at the 2025 Leaders in Sport for their work on Lidl’s first major football sponsorship at the UEFA EURO 2024: https://lnkd.in/dgNi7pCB Just like in sport, innovation drives victory. That’s why Sid Lee Sport continues to set the standard for what excellence in sports marketing looks like. We’re energized and inspired to see how they’ll keep raising the game in the years ahead. #kyupulse #pulse #SidLeeSport #1year #1YearAnniversary #kyuPulseAnniversary #one #creativity #design #storytelling #technology kyu Collective Sid Lee Kepler BIMM Napkyn Digital Kitchen YARD C2 Haigo Sid Lee Sport Sid Lee Architecture

As kyu Pulse nears its one-year anniversary, we’re celebrating the brilliant agencies that bring our network to life. Today’s spotlight is on BIMM, a team of creative realists who just marked their 45th year of building brand experiences that meet the moment. From transforming CRM journeys to crafting digital products, BIMM brings four and a half decades of expertise to everything they touch. See their anniversary celebration here: https://lnkd.in/djxKeKh4 Most recently, they applied their deep experience to introduce rules-based personalization to the Audi of America homepage—adding tailored product discoveries based on individual browsing behavior to create a more relevant and engaging shopping experience. Explore their incredible work here: https://lnkd.in/dYR5Vt5e   It takes trust, innovation, and relentless curiosity to stay relevant for 45 years. Pulse is proud to have BIMM as part of our network. #kyupulse #pulse #BIMM #1year #1YearAnniversary #kyuPulseAnniversary #one #creativity #design #storytelling #technology kyu Collective Sid Lee Kepler BIMM Napkyn Digital Kitchen YARD C2 Haigo Sid Lee Sport Sid Lee Architecture

As kyu Pulse nears its one-year anniversary, we’re celebrating the brilliant agencies that bring our network to life. Today’s spotlight is on Digital Kitchen, a group of creatives and technologists that are creating worlds beyond belief. DK specializes in crafting imaginative experiences, immersive spaces, and main title sequences - all of them artful, cinematic, and premium. This year, they did whatever it took to transport their audiences to places they’ve never been. For the main title sequence they developed for “Smoke” on Apple TV+, they shot practically on a fire stage, employing real-life burning artifacts. https://lnkd.in/drYfss5S For the sequence they created for the third season of SHOWTIME’s “Yellowjackets,” they had to conduct experiments with glass prisms and old CRTs just to capture the perfect shot. https://lnkd.in/dtnJyT5n 2025 also marks a major milestone for DK - their 30 year anniversary. This achievement is a hallmark to their decades-long commitment to their clients and the work. Their commitment to their craft and artistry consistently impresses fans and critics alike. Earlier this year, they won an Award of Excellence from the Communication Arts 2025 Interactive Competition for their work on the enchanting, interactive “Harry Potter: Visions of Magic” with NEON and Warner Bros. Entertainment: https://lnkd.in/d_Qmc9Gf We’ll be waiting eagerly to see what worlds they transport us to next year. #kyupulse #pulse #DigitalKitchen #1year #1YearAnniversary #kyuPulseAnniversary #one #creativity #design #storytelling #technology kyu Collective Sid Lee Kepler BIMM Napkyn Digital Kitchen YARD C2 Haigo Sid Lee Sport Sid Lee Architecture

As kyu Pulse nears its one-year anniversary, we’re celebrating the brilliant agencies that bring our network to life. Today’s spotlight is on Napkyn, the data integration and activation experts who empower their clients to unlock their data’s full potential. Their expertise in building and optimizing dependable, privacy-compliant systems ensures their wide range of clients gain the maximum business impact from their data. This year, Napkyn bolstered its reputation as an industry thought leader through speaking engagements at the MeasureSummit and the Digital Marketing for Financial Services Summit. Additionally, the Napkyn blog continues to serve as a treasure trove of frontline industry insights and cutting edge best practice guides for advertisers. We’ve listed a few highlights below: Privacy and data collection in the face of evolving industry expectations – https://lnkd.in/dGnpYbTm Using AI in GA4 – https://lnkd.in/d6j3bQ2R Get in-touch with Napkyn to learn firsthand how they can optimize your brand’s data insights. #kyupulse #pulse #Napkyn #1year #1YearAnniversary #kyuPulseAnniversary #one #creativity #design #storytelling #technology kyu Collective Sid Lee Kepler BIMM Napkyn Digital Kitchen YARD C2 Haigo Sid Lee Sport Sid Lee Architecture