This document discusses browser notifications as a growth marketing tool. Key points:
- Vizury is a growth marketing company that uses browser notifications among other channels to engage users across devices.
- Browser notifications can reach 80% of users and have high engagement rates compared to email. Controls allow targeting, frequency caps, and opt-in requirements.
- Vizury provides samples of browser notification campaigns for new user onboarding, retargeting lapsed users, and driving loyalty.
- Setting up campaigns on the Vizury platform is a three step process involving identifying the opt-in page, uploading necessary files, and including the SDK for initialization.