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![Connections
If you found the contact through a name search or
advanced search, LinkedIn has to verify that you
really know this person before it will allow you to send
the invitation. LinkedIn will ask how you know this
person: as a colleague, classmate, business partner,
friend, groups or association, other, or "I don't know
[name]." If you choose "friend" or "other," LinkedIn will
ask for the contact's e-mail address. If you choose "I
don't know [name]," LinkedIn will not allow you to
send the invitation. For the other categories, you'll be
asked to indicate through which job, school or
organization you know the contact.](https://image.slidesharecdn.com/linkedin2014introcomputerlab-140806163648-phpapp02/75/Introduction-to-LinkedIn-78-2048.jpg)
![Connections
If you found the contact through a name search or
advanced search, LinkedIn has to verify that you
really know this person before it will allow you to send
the invitation. LinkedIn will ask how you know this
person: as a colleague, classmate, business partner,
friend, groups or association, other, or "I don't know
[name]." If you choose "friend" or "other," LinkedIn will
ask for the contact's e-mail address. If you choose "I
don't know [name]," LinkedIn will not allow you to
send the invitation. For the other categories, you'll be
asked to indicate through which job, school or
organization you know the contact.](https://crownmelresort.com/image.slidesharecdn.com/linkedin2014introcomputerlab-140806163648-phpapp02/75/Introduction-to-LinkedIn-78-2048.jpg)
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Introduction to LinkedIn
- 1. An Introduction to MikeBuhmann Reference Librarian Skokie Public Library
- 2. • Overview ofthe LinkedIn site • Setting Up a LinkedIn Account • Developing a good Profile • Using the Navigation Bar • Getting Connected to Friends & Colleagues • Overview of Groups • Posting Updates What We will be Covering
- 3. • A socialnetworking site for businesses, professionals & job seekers • Launched May 2003 • As of July 2013, 65.6 million unique U.S. users and 178.2 million global users • 2 new members added every second • “LinkedIn has become the de facto tool for professional networking” TechRepublic.” Web. May 9, 2011 What Is It ?
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- 5. • Register &Log In • Create a “Profile” (similar to a resume which provides a guide to who you are professionally) • Establish “Connections” (links to coworkers, friends and acquaintances) • Interact with connections to find opportunities & enhance personal branding Get Started
- 6. Start the LoginProcess ProcessCreate a profile Getting Started
- 7. Verify Email &Start a Profile Profile& Create a profile Getting Started
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- 12. Develop a Profile AProfile is the foundation of LinkedIn, your calling card which provides a snapshot of your professional background and experience • Review other profiles for ideas • Keep it professional • Include keywords that relate to your experience, education, certifications, profession & industry • Check for spelling & grammar errors
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- 19. ProProfile • News, Companies, Organizations& Schools you choose to follow • Shows your interests
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- 22. Develop a Profile “ProfessionalHeadline” Add a memorable & relevant “Professional Headline” & Summary This is the first thing a new contact will read “Summary” Get tips for improving your profile
- 23. Skills Helps in brainstorming skillsyou may not have thought you had Find companies that make use of your particular skills Your contacts can recommend you for these skills Beef up your profile by adding skills & expertise
- 24. Connections On LinkedIn, thepeople who are part of your network are called your "connections.“ To connect to someone you need to “invite” that person to join your network and they need to accept or they need to invite you and you need to accept. To invite someone to connect, one of the following must be true • You worked with that person • You went to school with them • You did business together • You know their email • You were introduced by one of your connections
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- 26. Connections Build your networkby developing connections 3 basic strategies: 1. Connect with only people you know 2. Connect with people you know plus strategic contacts you would like to know 3. Connect with anyone and everyone (LION LinkedIn Open Networker)
- 27. Connections Find People toConnect with • Start with Friends, Colleagues & Classmates • Use the “People You May Know” feature on the Main page
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- 30. Connections • Import youremail contacts • Search for current & former colleagues based on the companies in your profile • Search for current & former classmates based on the schools in your profile
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- 32. Connections Managing Connections • Reviewthe people you are connected to, their companies, locations & industries & recent conversations
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- 35. Navigation Left Side of Menu Home Bringsyou to main/update page Profile Brings you to your profile page. Allows you to review & edit your profile Network Brings you to your connections
- 36. Navigation Left Side of Menu Interests Linkto the Companies you follow, Groups you have joined, News Feeds you follow, or Schools you attended or follow Jobs Contains sponsored job postings. Make sure your profile is completed before searching jobs
- 37. Navigation Right Side of Menu Messages Turnsred when a message is waiting. Send a message to one of your contacts. Notifications Informs you of latest updates of news & contacts.
- 38. Navigation Left Side of Menu SearchBar Powerful search features. Find individuals, companies, news feeds and messages and more. Drop Down Search Menu
- 39. Updates The screen yousee when you first log in to LinkedIn. Contains news and updates from your connections
- 40. Updates Scroll through andlike, share, or comment on stories. This is shown to your connections on their update page. This is a way to unobtrusively stay connected to people. Share an update of your own if you want to show your contacts your expertise and interests.
- 41. Updates To add contentto your update screen select Interest/Pulse from top menu bar Choose a Channel/Topic that interests you to get news on that topic sent to your update feed.
- 42. Updates Select All Influencers to geta list of famous people to follow and get updates
- 43. Updates Select All Publishers to getnews feeds from your preferred news source
- 44. Groups Join a Groupand participate in Discussions • Groups allow you to interact with people you’re not connected to & build relationships • Find Groups that interest you and that you’re likely to participate in • Find groups that will enhance your brand & show them on your Profile • Check each group’s rules. Groups may have different etiquette such as introducing yourself when first joining • You should create value as well a receive value as part of your membership. Helping others makes you stand out
- 45. Groups Participate in discussions to becomepart of the community Follow a discussion thread (get emails when updated) Develop relationships and connect with members
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- 47. Tips • Don’t expectto see big results quickly; stop back daily to improve your profile, expand your network and develop your professional reputation. • LinkedIn is for connecting to your contacts and to other professionals who share your goals & interests. It is not the place to amass thousands of followers or to engage in heavy sales tactics.
- 48. Online Networking • Putrelevant keywords in your profile to help potential employers find you • Get recommendations; to an employer these are references in advance • Create a LinkedIn signature for your email that links directly to your LinkedIn profile • Share an update often, this will keep your connections up-to-date with your activities • Visit your Groups often and post questions and comments and follow conversations Tips
- 49. Thanks for Coming Questions? MikeBuhmann Reference Librarian Skokie Public Library
- 50. • Set upand store an online resume/profile to share with employers & colleagues • Find, connect and interact with personal & professional contacts, many of whom you couldn’t find through personal networking • Receive Industry & Company News & Updates What Can It Do For You
- 51. Exercises 1. Go toLinkedin.com and login to your account (Create one if you currently don’t have one) 2. Review your profile • Under Education add a school that you attended • Go to Skills section and add a skill 3. Find some people to connect with: a previous coworker, an alumni from a school you attended or by the “People You May Know” feature 4. Select Interests/Pulse from the top menu bar • Choose someone to follow under All Influencers • Choose a channel to follow under All Channels • Find a news source to follow under All Publishers 5. Go to Home/Update page and browse your updates. Find a posting that interests you and Like or Share it
- 52. Online Networking Why DoIt?: • Linking with just 10 people can provide you connections to hundreds • “Online networking is like traditional networking, but somewhat less intimidating. If someone is on LinkedIn, they're usually willing to network." • Online networks help you find mentors and stay up-to-date on industry trends • Many recruiters & HR people are focusing on social networking tools to find new candidates
- 53. The Hidden JobMarket - Online Guides Tapping the Hidden Job Market from job-hunt.org www.job-hunt.org/hiddenjobmarket.shtml Hidden Job Market – What is it from Jobstar.org jobstar.org/hidden/hidden.php Unlock the Hidden Job Market Blog unlockthehiddenjobmarket.com
- 54. Connections Consider becoming aLinkedIn Open Networker (LION) • More potential entrées for networking But • Homepage clogged with updates from almost strangers • Hard to recommend someone you barely know
- 55. Online Networking In aRecent Survey: Nearly two-thirds of executives interviewed believe professional networking websites -- like LinkedIn – will prove useful in finding job candidates in the next three years
- 56. Connections Tips for ExpandingNetwork Put LinkedIn URL in your email & your resume, Open up your privacy settings so everyone can see your profile
- 57. How to Tapthe Hidden Job Market? Create a Plan 1. Develop target markets (industries, career fields) 2. Pursue specific titles & positions (sales, customer service… ) 3. Create geographic parameters (local, willing to move…) 4. Understand your timeline (need a job now, in 30 days…) maryeleabethbradford.com
- 58. Tapping the HiddenJob Market? 1. Hone in on industries that are hiring and that fit your background and priorities 2. Get experience and background needed for position you want 3. Create a list of potential employers 4. Find contacts within the target employer
- 59. The Hidden JobMarket Most companies go through a least five steps to fill a position before they post a position to a job board 1. Contact trusted colleagues for recommendations 2. Look through a current resume file for likely candidates 3. Alert staff to refer someone they know 4. After a few weeks the job may be posted with an association job board, passed to a recruiter or placed on the company web site 5. Only after this will a job make it to a major job search site like Monster or CareerBuilder maryelizabethbradford.com
- 60. Jobs Companies place joblistings on LinkedIn for a fee Search them on the Jobs page
- 61. Jobs • Fill outyour profile as completely as possible before applying for jobs • Search by company name or job title for posted positions • Each job posting links to the profile of the poster of the position and shows how you’re linked to that company • Contains a link to apply for position on the company website
- 62. Groups Join a groupand participate in discussions • Alumni Groups • Corporate • Conference • Networking • Nonprofit • Professional • Geographic If you’re ambitious, start your own group
- 63. Groups Participate in discussions to becomepart of the community Follow a discussion thread (get emails when updated) Follow a group member Develop relationships and connect with members
- 64. Groups Join groups thatenhance your professional image; think branding Start conversations, comment and like topics Helps raise your visibility and develops your standing within the group Check each group’s rules. Groups may have different etiquette such as introducing yourself when first joining You should create value as well a receive value as part of your membership,
- 65. Groups Job Postings ingroups are free to post and are not found in the paid Jobs section Most groups you need to join to view job listings You will already have a connection regarding the open position because you and the poster will both be a member of the same group Some Groups Have Job Postings
- 66. Companies • Most majorcompanies & organizations have their own page on LinkedIn • See how your connections are linked to a company • Find statistics on employees who work at the company • Follow companies to get updates on company news & career postings • Search for a company in People search to get a list of people who currently work or have worked at the company
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- 69. Customizing Click your phototo modify settings Privacy & email update settings
- 70. Customizing Customize privacy settings Customizeemail notifications
- 71. Weekly Tasks • Updateyour status • Read through updates by connections and comment on at least two • Share a blog post, a tweet or some other interesting content related to area of expertise • Read through updates for at least one group and post your own update or comment on another • Review Inbox and respond to any messages or invites Gameplan
- 72. Monthly Tasks • Reviewprofile to make sure it’s up-to-date • Write a recommendation and/or request one • Search for new Groups to join • Search for new Companies to follow • Send connection requests to new people of interest using “People You May Know” feature Gameplan
- 73. Follow Up /Check Help Center Extra Help Scroll to bottom of page and select Help Center
- 74. Follow Up /Check Help Center Extra Help Search for Answers or Click More…
- 75. Follow Up /Check Help Center Extra Help Take a Webinar Or View a video on using LinkedIn Check YouTube for more tutorials
- 76. Follow Up /lynda.com Extra Help Lynda.com has excellent video tutorial on using LinkedIn Lynda.com is a database available at Skokie PL databases.skokielibr ary.info
- 77. Connections There are severalways to send an invitation through LinkedIn. If you found the contact during a colleague or classmate search, or he or she is already one of your e-mail contacts, then the process is simple. You click a check box next to the name or names of the people you want to invite and press a button that says "send invitations." LinkedIn will send a generic invitation unless you specify that you want to add a personal note.
- 78. Connections If you foundthe contact through a name search or advanced search, LinkedIn has to verify that you really know this person before it will allow you to send the invitation. LinkedIn will ask how you know this person: as a colleague, classmate, business partner, friend, groups or association, other, or "I don't know [name]." If you choose "friend" or "other," LinkedIn will ask for the contact's e-mail address. If you choose "I don't know [name]," LinkedIn will not allow you to send the invitation. For the other categories, you'll be asked to indicate through which job, school or organization you know the contact.
- 79. Connections The people whohave accepted an invitation to join your network are called your "direct connections." They're described as being one degree away from you on the greater LinkedIn network. You're free to contact those people directly by clicking the "send e-mail" button on their profile pages. All of your direct connections' connections are two degrees away from you, and their connections are three degrees away. Technically, all LinkedIn members that are connected to you up to three degrees away are part of "your network." But you can use e-mail to contact only your direct connections. To contact second and third degree members requires special LinkedIn tools called introductions, InMail or OpenMail.
- 80. YouTube.com / Search“LinkedIn” Extra Help Many video guides on using LinkedIn Separate LinkedIn Channel