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Intro to Social Networking
This document discusses social networking and social software. It defines social networking as maps of relationships between individuals, and social software as allowing people to connect through computer networks. It then outlines different types of social networking sites like MySpace and LinkedIn, how users can customize profiles and make connections. It also covers tagging and folksonomies for organizing user-generated content on sites like Flickr, YouTube, and Delicious. Overall, the document examines the diverse social media landscape and how personal, collaborative, and DIY applications allow for sharing and republishing content.
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Intro to Social Networking
- 1. An Introduction toSocial Networking Tony Hirst, OU Library Staff Development Hour, 25/10/06
- 2. Social Networking vsSocial Software “ A social network is a map of the relationships between individuals, indicating the ways in which they are connected through various social familiarities ranging from casual acquaintance to close familial bonds.” en.wikipedia.org/wiki/Social_networking “ Social software lets people rendezvous, connect or collaborate by use of a computer network.” en.wikipedia.org/wiki/Social_software
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- 4. Haven’t we beenhere before?
- 5. This Time, It’s2.0 …
- 6. The Anatomy ofMySpace Personal info Photo uploads Movie uploads Calendar Blog Address book Customisable layout ‘ Make Friends’ Add graffiti
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- 8. “ Professional” SocialNetworking
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- 10. Social Content ManagementSystems Personally useful Easy upload, free storage Big name sites focus on a particular media or resource type Informal, user and community supplied metadata – “tags” – as well as contributor metadata Sharing / favorites / bookmarking Widgets – embed content in your own web pages Web feeds – syndicate your content/collection data
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- 16. Tags, Tagging andFolksonomies Tags – user contributed keywords/descriptive terms Uncontrolled vocabulary Subject to change, ambiguous Synonyms, plurals, etc but Statistically significant Support resource discovery Low barrier to entry
- 17. Neat navigation http://nonfiction.ig-gestaltung.de/wp-content/web20map.png
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- 19. Social Content GenerationTools Tools that support collaborative content generation activities
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- 21. Google docs (Writely )
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- 23. Zimbio – ASocial Portal Builder
- 24. Social Recommendations &Search User generated search rolls User flagged content <=> social bookmarking Digg
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- 26. DIY Social AppsNing Bookmarks Videos Photos Groups
- 27. “ The futureis here. It’s just not evenly distributed yet.” William Gibson http://www.donnarosenartists.com/artists/dale-rutter/big-art/minority-report.jpg
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- 29. Take Home (1)The social space is very diverse, and still finding its way Possible to distinguish between: personally customised pages/applications intended for sharing collaborative applications
- 30. Take Home (2)Personal social networking sites may offer: privacy groups “ friends”
- 31. Take Home (3)The widgets are coming portable functionality republish your own content share other people’s content
- 32. Tony Hirst Deptof ICT Faculty of Technology The Open University [email_address] http://ouseful.open.ac.uk/blog