Crowd Sourcing as a Tool for Regional Development

Crowd Sourcing as a Tool for Regional Development

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  tcbe.ch – ICTCluster Bern, Switzerland Lucie Greiner / Christoph Beer mundi consulting ag ICT Cluster Bern, Switzerland christoph.beer@tcbe.ch christoph.beer@mundiconsulting.com
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  Facts tcbe.ch -ICT Cluster Bern, Switzerland Founded: 13.12.1996 The tcbe is a non-commercial association (Article 60 of the Swiss Civil Code (ZGB)). Target: ICT Cluster Bern is a collaboration between companies, training institutions, trade associations and local authorities with the aim of strengthening the telecommunications and IT sector in our economic region 205 members including companies (suppliers and users), Government, Education, ICT-organisations Seite 2
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  Main Topics ofthe cluster • Networking • • Go international (Import and Export-Promotion) • Education • Knowledge and technology transfer • Experience exchange / Centres of Competence • Communication / focus • Promotion of the region • Inter-/cross-clustering Seite 3
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  Overall Goal EMLOS overall goal is to promote more sustainable transport through the development of electromobility solutions for cities and regions. 01/06/2012 Christoph Beer, tcbe.ch – ICT Cluster Bern, Switzerland, mundi 4 consulting ag
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  Project Objectives I. Paradigm Shift: From Ownership to Usage Development of concepts for future business models able to create new mobility patterns in urban environments. II. Cross-border Field Tests Design of cross-border field tests to demonstrate state-of-the-art in technology and infrastructure, to identify further research needs and to analyse acceptance by users. III. Joint Action Plan Elaboration and adoption of a cross-border action plan to strengthen the research and knowledge base and contributing to competitiveness of European «mobility industries». 01/06/2012 Christoph Beer, tcbe.ch – ICT Cluster Bern, Switzerland, mundi 5 consulting ag
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  ELMOS Concept Quality of CO2 Life Emissions Energy Competitiv Scarcity e-ness Congestio n Sustainabl e Socio- Problem Growth economic Noise Areas Emissions Benefits Readiness Citizens infrastructures Optimised Research Technologi es, Market Uptake Concepts & Solutions Cities & ICT Regions Energy Holistic Mobility- Automotive concepts 01/06/2012 6
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  Project-Flow Elmo’s • Identification of existing Knowledge • Definition of future needed Knowledge • Close the Gap with a Joint Action plan Electro Mobility as a Tool for Regional
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  openInnovation/ Crowd Sourcing
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  The innovation process Seite 9
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  Innovation Process inuse • Open Innovation Crowd Implemen- Market Sourcing tation Integration • Closed Innovation Idea Implemen- Market Generation tation Integration Seite 12
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  Sub-Process Idea Generation Step1 Step 2 Step 3 Step 4 Step 5 Definition of Idea Choose of Ranking of Planning of the question Searching / Ideas Ideas the implemen- Screening tation
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  Crowd Sourcing withAtizo Social Innovation Web 2.0 Software Crowd = more than15'000 creative thinkers
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  Who is thecrowd? • You don’t know • Behaviour of a swarm / Collective Inteligence • Fully open Crowd / Public Crowd • Half- public Crowd • Closed Crowd / Known Team Seite 15
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  An example inELMO‘s • French supplier of payment equipments for car parking places • He is searching new services for up-selling the pillar • We will start 2 innovation processes • Crowd-Sourcing with end-user • Open innovation process with several ICT Clusters Seite 16
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  Cluster and crowd Thecluster is a crowd, but a semi public trusted one Many clusters are multi semi public trusted crowds Crowd-Sourcing and Clusters are a good Synergy Seite 17
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  Contact tcbe.ch – ICTCluster Bern, Switzerland mundi consulting ag Christoph Beer Lucie Greiner Cluster-Manager, CEO Project-Team ELMO’s Mobile: +41 79 608 18 13 lucie.greiner@mundiconsulting.com Christoph.Beer@tcbe.ch / Christoph.Beer@mundiconsulting.com Seite 18