🚀 Stape Store levels up: more power for server-side tracking We’ve added several long-requested capabilities for Stape Store - our built-in database that allows you to write, read, sync, and manage data within the server GTM hosted on Stape. The update introduces collections, bulk editing, conditional search, and TTL for temporary files. Learn more about the updates 👉 https://lnkd.in/dFNAMf78 Explore Stape Store use cases 👉 https://lnkd.in/dNpY6s-Y Here are just a few ways you can use it: ◦ Firestore alternative – store customer data, purchase history, and more inside your server GTM container without leaving your Stape account. ◦ Duplicate transaction checker – easily prevent duplicate conversions in platforms like Google Ads for accurate metrics. ◦ Data enrichment – add extra context to webhooks and ensure your tracking events always include the full data set. ◦ Profit Over Ad Spend (POAS) tracking - store and retrieve profit data and use it instead of revenue when reporting conversions to Google Ads or Analytics. #Stape #ServerSideTracking #GTM #DataManagement #Analytics #ProductUpdate
Tracking Specialist | Helping eCommerce & Lead Gen Agencies Boost Conversions and Campaign Performance with Server-Side Tracking | Fixing Conversion Tracking Issues 🔹Google Tag Manager 🔹Google Analytics 4
5dSome great features here! Regarding POAS (Profit Over Ad Spend) tracking, I’m curious if there’s any option to connect a Google Sheet directly to the Stape Store. Ideally, whenever data is added, updated, or deleted in the sheet, the Stape Store would automatically sync those changes. I’ve been trying to achieve this and even reached out to Stape support about it. For context, when an online shop has something like 20K product entries and wants to send profit data to Google Ads, managing everything through a Google Sheet is far more efficient. Manually uploading and updating large product files inside Stape Store isn’t practical, scalable, or easy to maintain.