✨ This week marks a pivotal milestone for POP MART—and our fans across the Middle East: we’ve officially opened our first store in the region, in partnership with Qatar Duty Free (QDF) at Hamad International Airport (DOH)! After weeks of anticipation, we’re now welcoming travellers and collectors through Doha, bringing our vibrant character universe to a new corner of the globe. 🎈 For POP MART, this store is a promise: we’re committed to meeting fans wherever they are. As Justin Moon, Senior Vice President & COO of POP MART International Group, noted: “By blending Qatar’s rich culture with our playful characters, we’re building more than a retail space—we’re creating a benchmark for how pop culture connects with local communities.” 🎉 The grand opening was a celebration of travel and pop culture: we hosted a high-energy, travel-inspired fashion show, where international influencers and brand guests watched models style flight-ready looks with POP MART collectibles—turning everyday journeys into expressive, joyful moments. #POPMART #MiddleEastDebut #TravelRetail #QatarDutyFree #HamadInternationalAirport #PopCulture #GlobalExpansion