When you create a LinkedIn advertising campaign, you can select from one of 35 profile languages for your target audience. Keep in mind:
- When you select English, your ad set will target all member accounts in the location your ad set is targeting, regardless of the language member accounts have selected on their profiles. Please note, this doesn’t apply to Sponsored Messaging.
- When you select any language other than English, your ads will appear to member accounts that meet your target audience criteria and match your language selection.
- Campaign Manager uses your LinkedIn profile language. If you want Campaign Manager to display a different language, you'll have to update the language of your LinkedIn profile first.
