Rinse

I’m thrilled to share that Rinse has officially launched in Toronto, Canada, marking our first international expansion! Over the past 12 years, we have worked hard to create this category, turning a critical chore people dread into something that is modern, seamless, and dependable. We’re excited for what’s ahead as we continue to build the ultimate convenience for busy lives nationally and globally. 

$70M raise 🎤🫳🏽 Rinse's Founder, Ajay Prakash shared his fundraising journey on The Founder Initiative (formerly TheTop.VC)! The episode will be dropping in the coming weeks, but here are a few unique insights from the conversation: 💡 3 Fundraising Lessons Most Founders Learn Too Late: 1️⃣ Push for the No 👎 – Don’t waste months in endless “maybe” conversations. If an investor won’t commit, move on. Clear rejections save precious time. 2️⃣ Find the Right Stage – A great pitch to the wrong investor (e.g., Series A investor when you need seed) won’t get you funded. 3️⃣ Fundraising is an Operational Problem – Build a system: prep your data pack, draft warm intro emails, remove friction everywhere. Make it EASY for investors to say yes. 🙌 One quote that stuck with me: “Cash is oxygen. As a founder, your #1 job is to get cash in the bank—everything else comes after.” Founders, what lessons have YOU learned from fundraising? Let’s share the learnings to help each other grow. 🚀 #Startups #Fundraising #FounderJourney #VentureCapital #SeedStage #SeriesA #FounderInsights Thank you Will Vogel for the intro!

How do you build trust at scale while redefining a legacy industry? Ajay Prakash, co-founder and CEO of Rinse, has spent the last 12 years reimagining laundry and dry cleaning with a tech-forward, customer-first model. In this week's episode of the Master Move Podcast, we talk about: ✅ Creating a national service brand from a fragmented industry ✅ Scaling culture across remote, operational, and field teams ✅ Navigating growth, acquisitions, and long-term bets with patient capital ✅ Startup advice for those itching to leap from corporate life Ajay also teaches entrepreneurship at Stanford and shares wisdom for builders at every stage. 🎧 Listen to the full episode: https://lnkd.in/gNMwv6B3 #Leadership #StartupStrategy #ConsumerTech #LogisticsInnovation #Entrepreneurship #Founders #GrowthMindset #AngelInvesting #StanfordGSB #TechEnabledServices #MasterMovePodcast

Thanks to TechCrunch and Mary Ann Azevedo for featuring Rinse in a story about companies transforming the laundry and dry cleaning space. Over the past 12 years, we have worked hard to create this category, turning a critical chore people dread into something that is modern, seamless, and dependable. We're excited to continue to push forward—powered by a mission to create the ultimate convenience for busy lives, and supported by an incredible team, loyal customers, and partners and investors who share our vision. https://lnkd.in/ga4zUNU6

I'm incredibly excited to announce Rinse has raised a $23 Million Series D led by LG Electronics to further our mission to transform the laundry and dry cleaning industry and become a household name. Throughout our journey we have had a few constants - an incredible team that embodies excellence and resilience; trusted partners that have helped us navigate the many challenges along the way; and patient investors who have supported us and who continue to fuel our vision to power laundry everywhere. Thanks to everyone who has played a role in our journey so far! Thank you to Ali Donaldson and Inc. Magazine for helping us share the big news. Very excited for this new chapter for Rinse in 2025 and beyond! cc James Joun Sam Cheng https://lnkd.in/gabFDqHA

It was fun to reflect a bit and share insights from my (now) 12-year journey at Rinse with Pulse 2.0. We talked about how we started back in 2013, our mission to simplify clothing care while supporting local cleaners, our differentiation, our technology ... even my favorite memories and customer stories that stick out to me over the years. The startup journey is hard, and there are a lot of challenges along the way (one major one mentioned in the article!), but it's energizing to look back at everything we've navigated and accomplished at Rinse and see just how bright the future looks as we continue on our journey to becoming a household name. https://lnkd.in/gsuTiaf2

New Episode Alert: The Conscious Entrepreneur Podcast EP72: From Dirty Laundry to Clean Leadership with Ajay Prakash “My mom always used to say, it’s not about the ‘what IF?’, it’s about the ‘what NOW?’” – Ajay Prakash Lots of powerful topics in this convo: - How resilience and transparency fuel team motivation during tough times - Avoiding burnout while staying excited about your work - Shifting from execution to enablement as a CEO Check out the full episode to learn Ajay’s strategies for scaling Rinse and leading with purpose: https://lnkd.in/dv9-XF_P

Laundry is a chore that many of us take for granted. You might have your own washer & dryer, or you might use Rinse to take care of your laundry with the press of a button. Not everyone has that luxury, though. There are many people out there who struggle to make ends meet, and their limited access to laundry and lack of clean clothes only serves to make life harder. Given that, I am excited to announce *Rinse Rise*, our new social impact initiative. Through Rinse Rise, we will provide clean laundry to vulnerable and underserved populations, where taking the burden (time and cost) of laundry off their plate can make a meaningful difference in their lives. We recently kicked off our first partnership with Barrier Free Living, an organization that helps survivors of domestic violence rebuild their lives. Rinse is providing free laundry to 90 of their residents as they focus on the more important task of finding much-needed stability and security for themselves and their families during a time of transition. This will be the first of many meaningful partnerships where Rinse can have an impact, because everyone deserves access to clean clothes and the confidence, comfort, and dignity they bring. Read more about Rinse Rise and our partnership with Barrier Free Living at: https://lnkd.in/gVSUnv7C https://lnkd.in/gpTxuDcd #Rinse #RinseRise #MakeMomProud

Thank you to Morgan Lavoie for having me on Money Rehab last week! I really enjoyed the discussion and the opportunity to chat about the journey of building and scaling Rinse and to share some of the lessons I've learned along the way. Full episodes here: Spotify: https://lnkd.in/gicYK9uR Apple Podcasts: https://lnkd.in/gNfiW4Gk iHeart Media: https://lnkd.in/g5XKscf6