Kicking off the Jason On Firms Live tour in Austin 🤠
The team at Kick are big Jason Staats, CPA fans so when we heard he was doing an event today with 80 forward thinking firms, we had to come out.
If you’re in Austin, Conrad and I are hanging out throughout the day. We’re here to chat with firms interested in the shift to AI-native accounting software.
PS. Great to be supporting the Austin leg, alongside Ted from MakersHub.
Kick just raised more to build the accounting firm of the future.
12 months ago, Kick launched as "accounting software that does the work for you."
Today, over 3,000 businesses (including Jason Feifer, Chris Hutchins, Marina Mogilko and Shaan Puri) trust us with their books.
But here's what gets me even more excited:
- 1 Bookkeeper at Kick can now manage 311 businesses.
- This is 10x the industry standard of 1:30.
- What used to require an entire team now takes one person's time.
How we did it:
- Built our own fast, accounting ledger
- Automated categorization, document import and reconciliation workflows
- Integrated directly with Stripe, Gusto, Ramp, PayPal and 12k banks via Plaid
- Focused on annual close vs. monthly, with firm partners for specialized needs
The result? Bookkeeping at half the price, with higher margins.
Why this matters for firms:
- Traditional firms typically have 20-30% margins and are valued at 1x revenue.
- AI-native firms are hitting 40-60% margins and commanding 3x revenue multiples.
- The firms embracing AI across their stack aren't just surviving, they're thriving.
The shift I'm seeing:
→ Domain expertise is becoming more valuable as AI handles routine work
→ Owning the full client relationship unlocks cross-sell opportunities and leverage to improve your margins
→ Your team evolves from preparers to reviewers
→ Brand matters more as you move upmarket into advisory
To enable more firms to make the shift, today we're announcing our first Launch Week:
1. We'll be releasing a new feature every day, beginning with Reconciliation.
2. We're launching our Accountant AI Program made for Bookkeeping, Accounting and Advisory firm owners. We're going to be accepting 5 new firms every week from our 1,000 firm waitlist. Benefits include free training and migrations, Slack access, free bookkeeping, custom pricing, and client referrals.
Huge thanks to Echo Zhong, CPAAnthony Sanchez, CPA (Zhong & Sanchez), Stephen Pennington (NFS), Scott Hoover (Hoover Financial), Eoin ConeyAndrew Weinhardt (Blubooks), Tapan R. (Otterz) and Ron SaharyanBillie Anne Grigg (Profit First Professionals) and more who have turned to Kick to scale their firms.
Also thanks to Felicis and GV (Google Ventures) for leading this round and taking us up to $20M raised, as well as General Catalyst and OpenAI Startup Fund for their continued support.
The future of accounting is here. It just isn't evenly distributed yet.
If you’re ready to modernize, comment ‘Ready’ and I'll DM you a code to get Kick for 3 months free for you or your clients.
On November 3rd, we’re going live for an event you don’t want to miss. 🎉
Join best-selling author of Profit First, Mike Michalowicz, as he sits down with
- Edward Kim Co-founder of Gusto,
- Conrad Wadowski, Founder of Kick
- Yoseph West, Founder of Relay
for an authentic conversation on how changes in AI are impacting real businesses, and how Entrepreneurs can get ahead of the curve.
Link to register is in the comments 👇
🚨 We’re going live in just over 2 hours with Gusto and over 500 Entrepreneurs.
Join Kick's Founding AE, Logan Kieller and Gusto's HR Advisor, Rach Hall, for a free online training covering what AI tools modern Entrepreneurs are using to save $10k a year and 20 hours every month.
They both work with hundreds of Business Owners and Accountants. Expect practical tools, not theory.
This is not one to miss.
👉 Grab a spot and get access to the recording: https://lnkd.in/gqdz76NN
New: Multi-account invoicing
For the first time, view customers across all your Stripe accounts and businesses–in one place.
Use the chart to set filters and zero in on the right open invoice. Then once you get paid, we auto-reconcile for you–no manual work required.
What payment or invoicing product should we partner with next? Add a comment below.
One thing we've learned building Kick: businesses need answers on their schedule, not ours.
That's why today we're launching our Help Center.
We've created guides for every key feature, explained common workflows, and addressed frequent questions—all to help you get more value from Kick.
Get what you need, when you need it.
Link in the next comment.
You may have just heard Bench has abruptly closed down..
If you’re a customer, I can’t imagine the frustration you’re going through.
Paying for a service and not getting what you expect, especially when it comes to your taxes is no joke.
Instead of having to start from scratch, Kick is moving fast to offer:
1. Free Bench migration
2. Personalized Calls (with ex-Big-4 Accountants)
3. 100% Off 2024 Bookkeeping
We're working to get your financials back in your hands.
It's completely free to sign up for Kick and check comments for an exclusive link.
We want entrepreneurs to make more money! So we’re actually doing something about it.
Introducing: The Upside. Your new favorite weekly email delivering the internet’s best ideas to help you earn more. It's created and curated by Paco de Leon, our content lead.
This week’s issue just went live! Here’s what’s in it:
🔄 The Customer-Content Loop from Justin Welsh
🤳 AI is breaking social media from Gary Vaynerchuk
🎨 AI can’t replace taste from Dan Runcie
🥩 Would you buy a steak cooked from a lifelong vegetarian? from Paco de Leon
Link to read the full issue in the comments below.