Today’s market is shifting—fast. Factors like rising tariffs and changing consumer expectation are putting real pressure on brand performance. Your best path for growth? Maximizing the power of your website traffic. Join Epsilon experts Shannon Aronson, Senior Vice President of Digital Solutions Consulting, and David Salvay, Epsilon Accelerate Account Director, as they discuss how to turn first-party data into tailored website experiences that drive growth. Save your spot: https://ow.ly/QLFr50Xw2c9
About us
Epsilon is a global data, technology and services company that powers the marketing and advertising ecosystem. The world’s leading brands use Epsilon to harmonize consumer engagement across their paid, owned and earned channels, leveraging capabilities that include data, identity resolution, customer data platforms, clean rooms, digital media, retail media, site personalization, direct mail, loyalty, email marketing and measurement. By applying artificial intelligence against privacy-centric consumer recognition–embedded in data-enriched analytic, marketing and media solutions–Epsilon allows marketers to bridge the divide between marketing and advertising technology, engaging consumers with 1 View, 1 Vision and 1 Voice. 1 View of their universe of potential buyers. 1 Vision for engaging each individual. And 1 Voice to harmonize engagement across paid, owned and earned channels. Follow us on Instagram: @epsilonmarketing
- Website
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https://www.epsilon.com
External link for Epsilon
- Industry
- Advertising Services
- Company size
- 5,001-10,000 employees
- Headquarters
- Irving, Texas
- Type
- Public Company
- Specialties
- Marketing data, Marketing technology, Insight & strategy, Creative services, Loyalty marketing, Email & digital messaging, Customer acquisition & retention, Digital, Relationship marketing, Omnichannel & cross-channel marketing, and Offline & experiential marketing
Locations
Employees at Epsilon
Updates
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Understanding the different age ranges of your audience can be challenging when each generation has its own preferences and behaviors. Download our latest infographic to learn how to create meaningful connections across generational divides: https://ow.ly/VKhS50XrJsS
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It’s been an exciting few weeks welcoming Sean Reardon as Epsilon's CEO! Sean has already shown his commitment to accessibility and collaboration—hosting open Q&As in our offices to connect with teams face to face and spark conversation. We’re already feeling the energy, curiosity and momentum he brings to Epsilon.
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Retail Media isn’t just growing — it’s rewriting the rules of engagement. Discover the strategies top retailers are using to stay ahead in a market that moves faster than ever. Gain more insights on the role of identity, optimization techniques, and future-proof strategies by downloading IDC's “Identity Drives End-to-End Retail Media Outcomes” White Paper, sponsored by Epsilon to explore the complete findings.
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Are you at risk of losing your audience? Brands are jeopardizing connections by not being able to meaningfully connect with the right people. Watch our latest webinar and discover why adopting a data clean room powered by #IdentityResolution and #AI is essential for modern marketers: https://ow.ly/a6In50Xl65o
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You want customers to engage and return—but to make that happen, first focus on boosting your #loyalty program to strengthen emotional connections. Here's how to make that happen: https://ow.ly/IKiA50Xl5nC
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ROI accountability is higher than ever—and the marketers who adapt their measurement strategies now will be best positioned as brands start preparing for 2026. Don’t miss Digiday's live session with Epsilon and guest speaker Forrester TOMORROW, November 18 at 1 p.m. ET. Hear directly from experts as they unpack how to measure what matters and maximize every media dollar. This is your chance to get actionable insights from leaders shaping the future of digital marketing measurement. Save your spot before registration closes: https://lnkd.in/gGTA_fQ9
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Did you know 94% of marketers are using #AI? Our report, "The state of AI in marketing," shows AI's transformative impact on loyalty. Using AI-powered insights in your loyalty strategy boosts: Efficiency ➡️ Focus more on strategic initiatives. Insights ➡️ Understand customer behavior and preferences for better communication. Growth ➡️ Tailor the right message for the right time. Use #AI as a strategic partner for sustainable growth. Learn more: https://ow.ly/ilU150Xl5z5
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You can’t fix what you can’t measure—but measurement has never been harder. Fragmented data, evolving privacy regulations and platform-driven limitations are changing how marketers prove ROI. That’s why Epsilon and guest speaker Forrester are breaking down modern measurement frameworks in a live conversation on November 18. You’ll learn: ✅ The factors that make measurement especially challenging for today’s marketers ✅ What matters most for advertisers—from data inputs and campaign setup—to achieve closed-loop reporting ✅ How to choose measurement partners in a platform-first marketing world Save your seat: https://lnkd.in/gGTA_fQ9
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So proud to celebrate Global New Grad Appreciation Day! Excited to see the next generation of talent grow, innovate, and shape the future at Epsilon. #Epsilon #EpsilonCareers #LifeAtEpsilon #GlobalNewGradDay #EarlyCareers #FutureLeaders
Happy Global New Grad Appreciation Day! At Epsilon we created a special day where we can celebrate our hard-working New Grads who bring fresh perspectives, creativity and energy to everything they do! Your contributions make a real impact, and we’re so grateful for your dedication and enthusiasm. Thank you for being such a valuable part of our team! To learn more about our celebration, check out https://ow.ly/Lvfb50Xr9EL #LifeAtEpsilon #Epsilon #GlobalNewGradDay #EarlyCareers #Leadership #FutureLeaders
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