Check out our latest updates in this week's The VCCP Edit. From new campaigns hitting the market to thought-leadership insights and the latest agency news. #VCCP #Advertising #Newsletter #ThoughtLeadership
About us
VCCP is the global challenger network for challenger brands. We create enduring brand platforms that deliver value for our client's businesses and enable diverse creative ideas of exceptional quality. Our clients are the world’s most recognisable challenger brands, including Google, White Claw, Cadbury, Virgin Media O2, Cathay Pacific and Canon.
- Website
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http://www.vccp.com
External link for VCCP
- Industry
- Advertising Services
- Company size
- 501-1,000 employees
- Headquarters
- London
- Type
- Privately Held
- Specialties
- Marketing, Digital Marketing, Advertising, Media, Data, and Search
Locations
Employees at VCCP
Updates
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We’re celebrating a win! 🏆🍫 Our work for Cadbury UK has received 2 award wins at shots. These awards reflect the dedication, ambition, and creativity poured into every stage of the campaign from strategy to craft to execution. 🥈 ‘Made To Be Enjoyed Not Enduredʼ - Category: Copywriting 🥉‘Memoryʼ - Category: Direction Up to and including 60-seconds Congratulations to our brilliant teams and partners for delivering work that truly shines. 👏
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This Christmas, we’re proud to help Dogs Trust say: ‘Thank You for My Happy Place’. 💛 Our latest campaign with Dogs Trust shines a light on the quiet everyday moments that make a dog feel truly at home: muddy walks, birthday parties, festive cuddles, all told through the eyes of rescue dog Buddy, voiced by actor Mark Benton. It’s a heartfelt reminder that for dogs, the best gift isn’t wrapped, it’s the love and safety of a human who sees them, cares for them, and gives them their happy place. Directed by Neil Gorringe, and brought to life by Girl&Bear Studios. Read more about the campaign here: https://okt.to/2mZWUi Watch the full film below 👇 #DogsTrust #ChristmasAds
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A special win for a special campaign. 🌟 Daisy vs Scammers for Virgin Media O2 has received the highest accolade for two categories at Shorty Awards, recognising the innovative use of AI, digital and social craft that shaped this work. Overall category winner of - Responsible Technology 💻 Generative AI 🤖 We’re grateful to our partners and to our VCCP teams for pushing the needle on innovation. Here’s to making work that matters. #DaisyVsScammers #ShortyImpact #ItonlyworksifItallworks
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Drum roll please! 🥁 Our campaign with Mondelēz International’s ‘Made to Share’ has taken home the Grand Prix at this year’s The Drum Awards! A triumphant night at the global competition, walking away with four award wins in total proving our creative excellence and strategic effectiveness to our work. ‘Made to Share’ by Cadbury UK, Mondelēz International 🏁 Grand Prix 🥇 Gold for Advertising: Copywriting 🥉 Bronze for Creative Humour ‘Daisy vs Scammers’ by Virgin Media O2 🥇 Gold for Advertising: Use of GenAI Well done to the collaboration of our teams within VCCP and partners 👏 #TheDrumAwards #creativitythatworks #MarketingEffectiveness
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You've got to be in knit to win it 🤞🎄 Introducing “The Scratchcard-igan”. The first wearable, winnable Scratchcard. As part of the ‘Add some play to Christmas’ campaign from Allwyn UK and VCCP, we’ve created a festive knit fronted by Olympic diver and knitting sensation, Tom Daley which offers the public a chance to fill their stocking with £500 in this limited-edition knit. Taking scratchcards out of the shops and weaving them into the fabric of Christmas. To find out more about our campaign, click here - https://okt.to/OJQzeI #Scratchcardigan #Allwyn #Advertising
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‘A Lifetime of Great Stories’ is our new campaign for The Walt Disney Company UK & Ireland Disney+ which celebrates the enduring emotional connection we have with Disney storytelling. From Mickey Mouse to FX’s The Bear, we follow one woman’s journey with Disney across every stage of life, showing how great stories stay with us and shape who we become. Created by VCCP and brought to life by Girl&Bear. Directed by Frédéric Planchon through Academy Films. 🎥 Watch the film below Read more: https://okt.to/2V96r4 #DisneyPlus #ChristmasAds
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Check out our latest updates in this week's The VCCP Edit. From new campaigns hitting the market to thought-leadership insights and the latest agency news. #VCCP #Advertising #Newsletter #ThoughtLeadership
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🏆 VCCP was the most awarded agency at the Campaign BIG UK Awards 2025!🏆 What a night! Massive congratulations to our teams as VCCP took top spots in a number of categories including the highly coveted Best Single Idea and 30 second TV ad. Daisy vs Scammers for Virgin Media O2 🥇Best Single Idea 🥇Best Use of Digital Tech 🥇Services 🥇Best Idea for Social Purpose 🥇Branded Content Cadbury ‘Made to Share’ for Mondelēz International 🥇Design 🥇Consumer Goods Cadbury ‘Memory’ for Mondelēz International 🥇30 Second TV Ad #CampaignBIGAwards #VCCP #PopulatingCulture
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🎨 Big ideas live Out of the Box! 📦 On 19th November, our VCCPers Jonathan Parker, Chief Creative Officer, Simon Connor, Creative Director and Creative, Alice Goodrich will be joining some of the brightest minds in the industry at shots Out of the Box London. 🗣️Session - A laughing matter: The serious business of comedy in advertising In this session, they'll explore why comedy remains a powerful tool for brands to cut through the noise and humanise their message to create a connection. This is a full day dedicated to exploring the craft, courage and creativity through debates, inspirational talks and insight that are shaping the current creative landscape. 📍 19 November | The Londoner Learn more: https://okt.to/52dTl7 #VCCP #OutOfTheBoxLDN #Creativity #Advertising #Inspiration