Tailored Strategies for Business Growth

Breaking the Mold: Why 90% of Coaches, Consultants, and Advisors don't make it past the five-year mark– And How You Can Defy the Odds. This statistic frustrates me. It’s heartbreaking to hear about so many killing themselves or suffering in silence instead of seeking help. Owning multiple businesses in these industries, I've met many people who have shared their challenges. The main reason for failure? Lack of clear direction. Many advisors and coaches struggle to figure out: -> Where to begin. -> Where to concentrate their efforts. -> What to prioritize. Today, I want to share the strategies that have driven my businesses to over 300% year-over-year growth since 2014, expanding our wealth coaching services to all 50 states and our consulting firm globally. These insights are applicable to anyone in the service industry. 1. Define Your Ideal Client with Laser Precision Every business decision I make is guided by a crystal-clear picture of my ideal client. I've detailed: -> A fictional name -> Family background -> Career and income level -> Biggest fears and challenges -> Aspirations and dreams 2. Frame Your Service as Exciting & Continuous Planning A one-off plan isn’t enough. It’s just a momentary snapshot. Each year, we craft a new plan for every client. Clients especially value spontaneous, unstructured calls during major life or business decisions. Having our team on retainer, ready to assist whenever needed, is what clients appreciate the most. 3. Know & Measure Your Value Relentlessly We quantify every aspect of our value, even the intangible ones. Get Creative. We offer free strategy sessions, free workshops, and scholarships. We even done plenty pay on performance at the beginning. To this day, we offer scholarship -based plans supporting single moms, veterans, and Team USA athletes. We meet clients where they are, helping them grow their businesses and protect their wealth in ways that are safe, grow tax-free, and are shielded from market losses. Clients love it and refer us to others. We’ve collected thousands of video and written reviews over the last decade. 4. Focus on Clients and Prospects Delegate everything else as soon as you can. Acquiring new business and meeting with existing clients are the most valuable activities. When you’re not worried about where your next client is coming from, you can be fully present with your current clients. 5. Build Your Personal Brand Your online presence might not bring in direct clients immediately, but it keeps you top of mind with your existing ones. Want to grow faster? 🗣 Start speaking on stages and around your community more often. In conclusion, I didn’t come up with all of this on my own. I’ve been mentored and coached by incredible people and listened to thousands of clients over the years. This is all a culmination of those experiences. ♻️ Repost this. You never know who we may save. ♻️ Click my name + follow + 🔔 #success #linkedin #leadership #resilience

Prepping a company for a life-changing-money type of exit An online marketing company reached out to me because they were losing business in a very competitive market. Their sales team was young and lacked toughness and differentiation. The CEO was hesitant about the cost of high-quality training, but knew they needed help. The president reached out for training for his small sales team. The CEO eventually told him, "I don't care what it costs, just pay him. If it doesn’t work, we’ll just stop doing it." The Northwood Solution - I evaluated the sales team's DNA and skill gaps, and trained the president in effective sales management. We tailored a sales process specific to their industry and coached each salesperson to play to their strengths while addressing their weaknesses. Here’s how we approached it: ✅I assessed each team member to identify their strengths and weaknesses. This helped us understand the individual needs of the team and tailor the training accordingly. ✅I trained the president on how to manage and coach the sales team effectively. This included understanding the nuances of sales management, which is different from general management. ✅ We developed a sales process tailored to their industry and competitive space. This process was designed to help them stand out in a crowded market by leveraging their unique strengths. ✅ We provided ongoing coaching to the sales team, working deal by deal to refine their approach and build their confidence. This hands-on guidance ensured that the training stuck and was applied effectively. For the results of all of this? The team started winning more accounts and securing larger contracts, increasing their annual revenue by 50%. Customer retention improved, extending the customer lifespan by 30%. Eventually, a major player in the industry acquired them for over $50 million, resulting in life-changing money for the company. If you want a more confident and effective sales team that drives significant growth ... we should talk. 

🚀 Rethink Scaling: A New Playbook for $40M Success Scaling from $20M to $40M demands a departure from the conventional. You've built something extraordinary, reaching $20M in sales, but to double that, it's time to rewrite the rules. 🎯 What to Focus On: Increase Productivity Spend Less 📘 Your Simple Guide: 1. Clean the House 🏠 Evaluate every process, contract, or deal. Slash at least 15% of operational inefficiencies. How? Embrace automation. Let technology carry the load, freeing you to strategize and innovate. 2. Renegotiate Contracts 💼 Empower your buying team to secure better deals with suppliers. Seek significant drops in the costs of acquiring goods and services. Smart negotiations fuel sustainable growth. 3. Upsell and Cross-sell 📈 Uncover ways to maximize sales with existing customers. Aim for a 20% increase in customer value. Your loyal customer base is a goldmine; extract its full potential. 4. Find Growing Markets 🌍 Expand your business by 25%. How? Tap into new customer pools in unexplored territories. Direct your focus to burgeoning markets ripe for exploration. 5. Cash is King 💰 Master the art of cash management. The target? Get paid 10 days faster. Improved cash flow is the lifeline to sustainable growth. 6. Trim the Inventory 📦 A leaner inventory is a more profitable one. Boost turnover rates by 20%. Sell faster without drowning in surplus stock. 7. Employee Retention 🤝 Commit to a 15% reduction in employee turnover. It's not just a goal; it's a promise to your team that you're on this growth journey together. Quality people stick around, eliminating the need for constant recruitment. 👊 Ready for the challenge? Rewrite the rules, redefine success. #BusinessScaling #GrowthStrategies #RedefineSuccess

If you're a leadership coach, here's how to connect leadership development to bottom-line profits... Most leadership coaches I speak with are struggling to break through a glass ceiling. What I almost always discover is that they're struggling because leadership, while we all agree is a skill in short supply, is easy to talk about but hard to sell. It's hard to draw a straight line for your prospect from your coaching to their bottom line. Here are seven ways you can do this: 1. Link Leadership Skills to Business Goals Leadership development should drive business outcomes. Easily do this by: • Identifying key business metrics: revenue, customer satisfaction, employee retention • Tailoring leadership programs to impact these metrics directly 2. Use Real-Life Success Stories Showcase how leadership coaching has led to tangible business results. Find examples by: • Collecting case studies from past clients • Highlighting before-and-after scenarios 3. Create Customized Coaching Plans Design coaching plans that address specific business challenges. For example, a company might need: • Improved team collaboration • Enhanced decision-making skills • Better conflict resolution 4. Communicate ROI Effectively Show potential clients the return on investment from leadership coaching. Optimize by: • Using clear data: percentages, dollar amounts • Providing visual aids: charts, graphs 5. Develop Strong Sales Conversations Your pitch should connect leadership coaching to business growth. • Understand the client’s pain points • Explain how coaching will solve these issues • Use simple, direct language 6. Leverage Testimonials and Referrals Happy clients are your best marketers. Learn: • How to ask for testimonials • The best way to encourage referrals 7. Continuously Measure and Improve Track the effectiveness of your coaching programs. Maintain: • Regular feedback loops with clients • Adjustments based on feedback • Ongoing development of your coaching skills And when someone asks you what you do, tell them, "I help you become the leader that the most talented people in your industry want to work for." --- Want the secrets to building a successful consulting and coaching business? Subscribe to my resource letter, The AI-Powered Business Advisor, at: BusinessBreakthroughAdvisors[dot]com