How to Nurture Leads for High-Ticket Sales

The best way I've found to get big-ticket clients? 1. Sell something small on the front-end (<$500) 2. Get your customers a quick win 3. Invite them to tackle the next challenge together This model forces you to create good shid, and offers that are complementary to each other. I've had clients who went from free lead magnet -> $5 ebook -> $197 training -> $3000 program -> $30,000+ client. And it was because one offer led right into the next. Here's an example... I have a training called "Email List 1K" which is how to grow your list to your first (or next) 1000 subscribers. 75 people joined at $197 when I did it live in June. Once you build your email list... what's the next challenge? You might want to know how to stay in touch with subscribers and what types of content to publish. You might want to know how to convert your email list subscribers into customers/clients. You might want to know how you sell high-ticket stuff from your email list. These aren't guesses by the way. These were questions that Email List 1K members (buyers!) asked me. So I took it to heart and created two new offers. One is a 30-day workshop called "High-Ticket Email Conversion". It's about how to get clients from your email list priced at $2950. The other is a live training I'm going through now called "Press Send And Profit". It's about my one email a day system priced at $497. I also have a 1-on-1 engagement priced at $5000-$50,000 depending what option you choose. Now here's the cool thing... Out of the 75 Email List 1K buyers alone... - 9 signed up for High-Ticket Email Conversion Workshop - 21 signed up to Press Send And Profit - 3 signed up for 1-on-1 That means 44% of the 75 customers continued on. 44%! And this is just since June. I'm sure more will move forward onto something else in the coming months. So back to my point. If you sell something small on the front end and help your customers get a win... And you have a complementary offer that solves the "next problem"... Continuing on with you becomes a no brainer. Every offer solves a problem. Once you solve that problem, it creates new problems. And your next offers solve those next problems. Make sense? Anyway... This is what I've been helping my 1-on-1 clients build out. An Offer Buffet where one thing leads into the next. As well as the acquisition funnel to sell those offers. If you'd like some help building and selling yours... Holla at me in the DMs and I'll give you more details on how it works. Hope this helps either way 🤙

If you value a consistent inbound lead-flow on LinkedIn.. You don't wanna listen to the LinkedIn Gurus who tell you this: “You gotta educate your audience” And, to publish content like this: “9 AI tools to supercharge your leads" “15 Chrome Extensions to 17X your productivity” “21 hook templates the 1% of LinkedIn Creators uses” Sure.. All great for.. elevating dopamine levels 🤩 boosting your follower growth 👍 getting 500+ likes & comments on each post 🔥 Perhaps even getting you a fancy Favikon Top 20 rating 🏆 Awesome!! Now… If you’re in the business of getting high-ticket clients via LinkedIn, a different approach might be better: Here’s what my humble advice would be: Start proactively coaching your prospects. Yes, you start coaching them even before they pay you. Heck, perhaps they never end up working with ya... But, here's the thing: You gotta educate them on your protocol, your systems, your delivery, and your ways to get your ideal clients results. Your content should proactively answer questions that matter the most to your prospects: — What type of results can they expect? — What does working with you look like? — What’s the effort required from their end? — What ‘assets’ do they need to have at first? — What makes you different from the competition? Why would you wanna educate your prospects here? You wanna visualise what it would be like working with you… So yeah, Stick with the “educational content”.. But, in an authority-building way. Yeah, I know: bit meta. But here’s the real kicker: Most service providers on LinkedIn aren’t educating their audience enough. They’re afraid of giving away too much. So they end up giving away the insights that can be found on Google. Just packed up nicely inna carousel. Yeah.. They’re afraid to share their ‘sauce’. Because deep down, they know their systems and processes are kinda wacky. Trend-based: → Hook-this. → Format-that. → Carousel-this. Hormozi said it best: "Give away the secrets, sell the implementation." Go do that, my friends. You got this. Let's go. Your friend, Jessie — PS. If you’re selling a high-ticket service using paid ads and wanna get my help in 2024 to create a more profitable way of acquiring new clients, send me a message and I’ll show you how this plan looks like.

5 profitable lessons that helped build my $30k per month coaching biz: 𝟭) 𝗦𝗵𝗮𝗿𝗲 𝗧𝗵𝗲 𝗣𝗿𝗼𝗰𝗲𝘀𝘀. 𝗜𝘁'𝘀 𝗣𝗼𝘄𝗲𝗿𝗳𝘂𝗹. Don't just tell your lead what the goal is. Tell them the process you're going to lead them through to reach it. Transparency and a system to follow builds trust. Trust = sales 𝟮) 𝗔𝗻 𝗘𝗺𝗮𝗶𝗹 𝗔 𝗗𝗮𝘆 𝗞𝗲𝗲𝗽𝘀 𝗧𝗵𝗲 𝗕𝗿𝗼𝗸𝗲 𝗔𝘄𝗮𝘆 I send an email to my list almost every day. Therefore, I make money every day. There hasn't been a day in the last 3 years where I hadn't gotten at least 1 payment notification. And it's all because I focus on my email list. 𝟯) 𝗜𝘁'𝘀 𝗘𝗮𝘀𝗶𝗲𝗿 𝗧𝗼 𝗦𝗲𝗹𝗹 𝗧𝗼 𝗖𝘂𝗿𝗿𝗲𝗻𝘁 𝗖𝘂𝘀𝘁𝗼𝗺𝗲𝗿𝘀 Want more sales for you high-ticket offer? Create a low-ticket product. An affordable product that shares your process and brings interested in leads "into your world" can be the deal-maker. Offer it, sell it, and upsell buyers. 𝟰) 𝗣𝗲𝗼𝗽𝗹𝗲 𝗝𝘂𝘀𝘁 𝗪𝗮𝗻𝘁 𝗜𝘁 𝗟𝗲𝘀𝘀 𝗜𝗻𝘁𝗶𝗺𝗶𝗱𝗮𝘁𝗶𝗻𝗴 Sometimes this business sh*t feels complicated. That's why people pay me to make it simpler and less scary. Lessen the overwhelm and teach with empathy. You build more trust and also hone in on your process. (see lesson #1) 𝟱) 𝗙𝗼𝗰𝘂𝘀 𝗢𝗻 𝗟𝗲𝘃𝗲𝗿𝗮𝗴𝗲 I'm all about creating assets that yield as much profit - with as little or the same amount of work. That's why I focus on creating high-ticket communities and digital products that I create one time... But pay me for a lifetime. Focus on leverage and you'll find yourself earning more WITHOUT having to work the extra hours. ==== Thanks for reading. If you found this helpful, let's connect :)