🙅 𝗬𝗼𝘂𝗿 𝗙𝗿𝗶𝗲𝗻𝗱𝘀 𝗔𝗿𝗲𝗻’𝘁 𝗬𝗼𝘂𝗿 𝗖𝘂𝘀𝘁𝗼𝗺𝗲𝗿𝘀 🙅 One of the easiest traps founders fall into is friendly feedback. You build something. Show it to your friends. They say, “Wow, this is cool. I can totally see this working.” But here’s what they’re really saying: “I like you, and I don’t want to hurt your feelings.” Even strangers will sugarcoat things, especially if you're on a Zoom call or sitting across from them at a coffee shop. Humans are wired to avoid awkwardness. Which means you're probably not hearing the truth. That’s why blind, anonymous feedback is critical. It strips away the social pressure and gives you insight into what people actually think. Here’s how to get real, honest feedback that sharpens your product instead of inflating your ego: 1. 𝗧𝗮𝗹𝗸 𝘁𝗼 𝗰𝗼𝗹𝗱 𝗽𝗿𝗼𝘀𝗽𝗲𝗰𝘁𝘀, 𝗻𝗼𝘁 𝘄𝗮𝗿𝗺 𝗶𝗻𝘁𝗿𝗼𝘀. Skip the friends and investor buddies. Go where your customers already hang out: Slack groups, Discords, Reddit, indie product communities. You want raw data, not relationship-based fluff. 2. 𝗨𝘀𝗲 𝗯𝗹𝗶𝗻𝗱 𝘀𝘂𝗿𝘃𝗲𝘆𝘀 𝗼𝗿 𝗹𝗮𝗻𝗱𝗶𝗻𝗴 𝗽𝗮𝗴𝗲 𝘁𝗲𝘀𝘁𝘀. Set up a simple landing page, drive paid traffic, and measure who clicks, who converts, who pays. Their behavior is more honest than their words. 3. 𝗔𝘀𝗸 𝗰𝗼𝗺𝗺𝗶𝘁𝗺𝗲𝗻𝘁 𝗾𝘂𝗲𝘀𝘁𝗶𝗼𝗻𝘀, 𝗻𝗼𝘁 𝗼𝗽𝗶𝗻𝗶𝗼𝗻𝘀. Instead of “Would you use this?” ask: ● “Would you pay $X for this right now?” ● “Can I send you a link to try it today?” ● “Can I follow up with you next week to see how it went?” Interest without action is noise. 4. 𝗖𝗿𝗲𝗮𝘁𝗲 𝘀𝗽𝗮𝗰𝗲 𝗳𝗼𝗿 𝗯𝗿𝘂𝘁𝗮𝗹 𝗵𝗼𝗻𝗲𝘀𝘁𝘆. Even when you’re talking to someone 1 on 1, ask: “On a scale from 1 to 10, how disappointed would you be if this product disappeared tomorrow?” And follow up with: “Be honest, I’m not looking for encouragement. I’m looking for the truth.” It’s not easy hearing hard truths. But it’s way easier than wasting 6 months building something nobody wants. Feedback is only valuable if it’s honest. And honesty rarely shows up when someone’s trying not to hurt your feelings. #entrepreneurs #startup #startups
Leveraging Feedback for Tech Startup Improvement
Explore top LinkedIn content from expert professionals.
Summary
Improving a tech startup involves understanding and refining your product or service based on honest and actionable feedback from users or potential customers. This process ensures the product meets real market needs and avoids wasting resources on unnecessary features.
- Focus on real customers: Gather feedback from actual or potential paying customers rather than relying on friends or non-target audiences, as their opinions might not reflect true market needs.
- Analyze customer behavior: Observe how users interact with your product to uncover pain points that may not be apparent in direct feedback or surveys.
- Ask practical questions: Frame questions that reveal actionable insights, such as asking if they would pay for or recommend your product, instead of vague opinions.
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Listening to your customers can kill your startup. This sounds like heresy, but hear me out. Most founders treat every piece of customer feedback like gospel truth. But there's a massive gap between what customers say and what they actually do. The feedback traps that mislead founders: • Feature requests aren't strategy (they're usually symptoms of deeper problems) • Loudest customers aren't always your best customers • What people say they'll pay for vs. what they actually pay for • Feedback from prospects who will never buy (but love to give opinions) • Existing customers who resist change (even when it's better for them) The brutal reality: If you built exactly what customers asked for, you'd create: • A feature-bloated product nobody wants • Solutions to problems that don't actually matter • A roadmap driven by whoever complains loudest • A business optimized for yesterday's needs, not tomorrow's How to separate signal from noise: • Watch behavior, not just words • Prioritize feedback from customers who actually pay (and pay well) • Ask "why" behind every feature request to understand the real problem • Rate feature importance: "On a scale of 1-10, how critical is this to your continued loyalty?" • Measure ROI impact: "What would this feature be worth to you in time/money saved?" • Test small before building big • Ignore feedback from people who will never be customers When to ignore customers: • When they ask for faster horses instead of cars • When they want you to be everything to everyone • When their request conflicts with your core vision • When they're asking for free what they should pay for When to listen obsessively: • When they're describing their actual workflow problems • When they're explaining why they almost didn't buy • When they're telling you what success looks like for them • When they're sharing what would make them pay more The best founders are customer-obsessed, not customer-obedient. There's a difference. What customer feedback are you following that might be leading you astray?"•
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Building a product isn’t just about solving a problem - it’s about ensuring you solve the right problem, in a way that resonates with your users. Yet, so many products miss the mark, often because the feedback from the people who matter most - users - isn’t prioritized. The key to a great product lies in its alignment with real user needs. Ignoring feedback can lead to building features that no one uses or overlooking pain points that drive users away. In fact, 42% of startups fail because their products don’t address a genuine market need ( source: CB Insights). Starting with a Minimal Desirable Product (MDP) can help. This isn’t about launching the simplest version of your idea, but about delivering something functional that still brings delight - encouraging users to engage and share their insights. How to Integrate Feedback Effectively - Observe User Behavior: Watch how users interact with your product. Are there steps where they hesitate or struggle? Their actions often tell you more than their words. - Ask the Right Questions: Use surveys and interviews to go beyond surface-level feedback. Open-ended questions can reveal frustrations or desires you hadn’t anticipated. - Iterate, Don’t Hesitate: Apply feedback to refine your product. Prioritize changes that align with user needs and eliminate features that don’t serve a purpose. - Keep Listening: The market evolves, and so do user preferences. Regularly revisiting feedback ensures your product stays relevant. The Hidden Cost of Ignoring Feedback A study from Harvard Business Review shows that 35% of product features are never used, and 19% are rarely used. That’s not just a waste of resources - it’s a missed opportunity to deliver real value. Let’s be honest: integrating feedback is hard work. It’s not a one-time task but an ongoing commitment. Negative feedback can be tough to hear, but it’s often where the biggest opportunities for improvement lie. Great products are never built in isolation. How do you incorporate user feedback into your product journey? #innovation #technology #future #management #startups
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I'd like to discuss using Customer Feedback for more focused product iteration. One of the most direct ways to understand customers needs and desires is through feedback. Leveraging tools like surveys, user testing, and even social media can offer invaluable insights. But don't underestimate the power of simple direct communication – be it through emails, chats, or interviews. However, while gathering feedback is essential, ensuring its quality is even more crucial. Start by setting clear feedback objectives and favor open-ended questions that allow for comprehensive answers. It's also pivotal to ensure a diversity in your feedback sources to avoid any inherent biases. But here's a caveat – not all feedback will be relevant to every customer. That's why it's essential to segment the feedback, identify common themes, and use statistical methods to validate its wider applicability. Once you've sorted and prioritised the feedback, the next step is actioning it. This involves cross-functional collaboration, translating feedback into product requirements, and setting milestones for implementation. Lastly, once changes are implemented, the cycle doesn't end. Use methods like A/B testing to gauge the direct impact of the changes. And always, always return to your customers for follow-up feedback to ensure you're on the right track. In the bustling world of tech startups, startups that listen, iterate, and refine based on customer feedback truly thrive. #startups #entrepreneurship #customer #pmf #product