Far too often, I see leaders and companies move on from innovation, believing it's only necessary during the startup phase. In reality, it's what keeps companies alive and thriving. As companies grow, it's easy to fall into routine and let creativity fade. But innovation must continue-even as you scale. An older HBR article I came across this morning highlights how breakthroughs in management can create lasting advantages that are hard to replicate. Companies focused only on new products or efficiency often get quickly copied. To stay ahead, businesses must become "serial management innovators," always seeking new ways to transform how they operate. This idea remains as relevant now as it was back then. The benefits of sustained innovation are undeniable: •Competitive Edge •Increased Revenue •Customer Satisfaction •Attracting Talent •Organizational Growth and Employee Retention Embrace the innovation lifecycle-adapting creativity as your organization matures. Sustaining creativity means creating an environment where people feel safe to push boundaries. Encourage your teams to think big, take risks, and use the experience of your organization. Here are three strategies that I’ve seen work firsthand: Make Experimentation a Priority: Mistakes are part of the process—they help us learn, grow, and innovate. As leaders, share your own experiences with risk-taking, talk about what you've learned, and celebrate those who take bold steps, even when things don’t go as planned. It sends a powerful message: it's okay to take risks. Promote Intrapreneurship: Many of the best ideas come from those closest to the work. Encourage your people to think like entrepreneurs. Give them ownership, the tools they need, and the freedom to explore. Whether it’s through ‘innovation sprints’ or dedicated time for passion projects, showing your team that their creativity matters sustains momentum. Address big challenges, ask tough questions, and let your people feel empowered to tackle them head-on. Break Down Silos: True innovation happens when people connect across departments. Create opportunities for cross-functional interactions-through gatherings, open forums, or spontaneous connections. Diverse perspectives lead to game-changing solutions, and breaking down silos opens the door to that kind of synergy. Innovation doesn’t happen by accident. It requires dedication, a commitment to growth, and a willingness to challenge what’s always been done. To all the leaders out there: How are you ensuring your teams remain creative and engaged? What strategies have you found that create space for bold ideas within structured environments? —-- Harvard Business Review, "The Why, What, and How of Management Innovation" #Innovation #Leadership #ContinuousImprovement #Creativity #BusinessGrowth #Intrapreneurship #CrossFunctionalCollaboration #ImpactLab
Strategies for Keeping Innovation Sustainable Long-Term
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Summary
Ensuring innovation remains sustainable over the long term requires deliberate strategies that encourage creativity, collaboration, and continuous improvement. It’s about creating a culture and structure where fresh ideas thrive and evolve with your organization.
- Encourage experimentation: Build an environment where taking calculated risks and learning from mistakes is normalized, enabling teams to explore bold ideas without fear of failure.
- Promote cross-functional collaboration: Break down silos by creating opportunities for different departments to connect and share insights, leading to more diverse and impactful solutions.
- Clarify and align goals: Define what innovation means for your organization and ensure it aligns with your overall objectives, breaking large goals into manageable, actionable steps.
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How to Lead Through Innovation – And Actually Make It Work Innovation is no longer optional; it’s essential. But how do you lead through innovation and ensure it becomes a sustainable part of your leadership strategy? Here’s how: → Define Innovation Clearly – Make sure everyone understands what innovation means for your organization and align it with your goals. → Set Specific Goals – Break down big innovation objectives into actionable steps for your teams to tackle effectively. → Assemble Diverse Teams – Bring together different perspectives to foster creativity and broaden the scope of ideas. → Foster Collaboration – Encourage an environment where team members feel safe sharing their ideas and collaborating. → Implement Structured Processes – Use a step-by-step approach to generate, refine, and implement ideas, ensuring consistent progress. → Encourage Experimentation – Create room for testing and refining new ideas in a controlled space, building confidence in your team. → Leverage External Insights – Stay updated on industry trends and insights that can inform your innovation strategies. → Measure Success and Iterate – Continuously assess the impact of innovations and refine your strategy based on results. Innovation is a journey, not a destination. By focusing on these steps, you can make it a sustainable, impactful part of your leadership strategy. What steps do you take to lead innovation in your organization? Let’s discuss! 👇
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Innovation is a marathon not a sprint. Whatever your breakthrough is – a new product, a faster workflow – ensuring it has a lasting impact requires planning and a thoughtful process. Is that the most exciting notion? Maybe not. But planning for sustainment is how you stop great ideas from fizzling out. At Fortive, our Fortive Business System gives our teams ready-made processes and templates to help their big ideas take flight. So what does an innovation-sustaining process look like? Here’s what I’d tell any kaizen team: ✅️ Plan to Sustain: Know how you're going to maintain results and what that investment looks like from Day 1. ✅ Name a Champion: Assign an owner who can keep sustainment top of mind, update performance data, and keep efforts on-track. ✅ Go to Gemba: Look at the impact of your efforts where that work is happening – not in emails, or conference calls. You’ll get the best sense of performance at the source.