One bad conversation can stall a deal. (Let's fix that.) Here's the trap even the best can fall into: ✅ You said, “Can I get 15 minutes?” ❌ They heard, “You’re just a name on my calendar.” ✅ You said, “Here’s our pricing page.” ❌ They heard, “You’d better be ready to commit.” ✅ You said, “Do you have any questions?” ❌ They heard, “I’m done talking, it's your turn to buy.” In client development, tone is strategy. And the difference between pressure and partnership? Just a few words. Because the real challenge isn’t getting time with a client. It’s making that time count. Here are 12 proven phrases to build trust (without sounding like a sales rep): 1. “How have things been going with [X]?” → Feels personal, not transactional. 2. “What’s your thinking around [this topic] these days?” → Opens a door, not a pitch. 3. “What would success look like if everything went right?” → Focuses on their goals, not gaps. 4. “What’s one thing you’d love to improve in 90 days?” → Specific, hopeful, and actionable. 5. “What feels risky or fuzzy about this?” → Makes doubt safe to share. 6. “Want to sketch some options together?” → Co-creates instead of prescribes. 7. “Want me to mock up a few paths forward?” → Shows flexibility, not a fixed pitch. 8. “Want to hear how others tackled this?” → Adds value, zero pressure. 9. “What would need to shift to make this a priority?” → Respects their timeline, invites partnership. 10. “Would a custom version be more helpful?” → Tailors the next step to them. 11. “Great point, can we unpack that together?” → Builds trust through collaboration. 12. “What’s the best way I can support you right now?” → Puts their needs first, signals partnership. These phrases do more than sound better. They feel better. Because they reflect how great BD actually works: 👉 With empathy 👉 With curiosity 👉 With clients, not at them Try one this week. It could turn a stalled deal into a deep conversation. Which one will you lead with? 📌Follow Mo Bunnell for client-growth strategies that don’t feel like selling.
Building Trust Through Digital Communication
Explore top LinkedIn content from expert professionals.
Summary
Building trust through digital communication involves using thoughtful, empathetic, and transparent language to create meaningful connections in virtual interactions. It focuses on fostering clarity, collaboration, and mutual respect to ensure effective communication, even in remote or digital settings.
- Choose your words carefully: Use phrases that show empathy, curiosity, and a genuine desire to understand and support the other person, transforming interactions from transactional to relational.
- Be consistent and transparent: Clearly communicate your intentions, follow through on commitments, and share the reasoning behind decisions to establish credibility and reduce uncertainty.
- Prioritize emotional connection: Incorporate practices like checking in with others, showing gratitude, and assuming good intent to build a sense of understanding and trust in virtual conversations.
-
-
The Empathy Edge: 8 Ways to Maintain Emotional Connection in a Remote World In a digital age where screens replace face-to-face interactions, empathy is the bridge that keeps teams human. Here are eight strategies to nurture emotional intelligence and foster trust, even through a monitor: 1. Send “How can I support you?” instead of “What’s the status?” ↳ Reframing demands as offers shifts the dynamic from surveillance to collaboration, reducing defensiveness and building trust. 2. Start every meeting with: “How are you really doing?” ↳ A simple check-in sets a tone of care and reminds everyone that people come before tasks. 3. Celebrate the “invisible” work publicly ↳ Highlighting silent efforts boosts morale and reinforces the value of each team member’s contribution. 4. Turn cameras ON during conflict ↳ Body language builds empathy faster than words alone, helping to de-escalate tension and foster understanding. 5. Create a “No Judgment” virtual zone ↳ A safe space for sharing struggles encourages vulnerability, strengthens bonds, and sparks innovative solutions. 6. Replace emails with “human” video chats ↳ Cameras humanize interactions, turning pixels into people and creating moments of genuine connection. 7. End every call with clarity + gratitude ↳ Closing with “Thank you for your time. Here’s our next-step plan.” combines appreciation with structure, leaving everyone feeling valued and aligned. 8. Send one unsent message this week ↳ A simple note of recognition—like “I noticed how you [specific action]. Thank you.”—can have an outsized impact on morale and engagement. Remote work doesn’t have to mean robotic work. By intentionally weaving empathy into digital habits, you build teams that feel seen, heard, and valued—no office required. 📌 Which of these strategies will you try first? Share below! ♻️ Repost to lead the empathy revolution in remote work! Follow Natan Mohart for more science-backed soft skills.
-
Trust is not something you have, but something you do. 6 proven ways to build unshakeable trust with your team, TODAY: (Sample situations and scripts are included) 1. Say what you do. Minimize surprises. ➜Why: Consistency in communication ensures everyone is on the same page, reducing uncertainties and building reliability. ➜Situation: After a meeting, promptly send out a summary of what was agreed upon, including the next steps, owners, and deadlines. ➜Script: "Thank you for the productive meeting. As discussed, here are our next steps with respective owners and deadlines. Please review and let me know if any clarifications are needed." 2. Do what you say. Deliver on commitments. ➜Why: Keeping your word demonstrates dependability and earns you respect and trust. ➜Situation: Regularly update stakeholders on the project's progress. Send out a report showing the project is on track, and proactively communicate any potential risks. ➜Script: "Here's the latest project update. We're on track with our milestones. I've also identified some potential risks and our mitigation strategies." 3. Extend the bridge of trust. Assume good intent. ➜Why: Trust grows in a culture of understanding and empathy. Giving others the benefit of the doubt fosters a supportive and trusting environment. ➜Situation: If a team member misses an important meeting, approach them with concern and understanding instead of jumping to conclusions. ➜Script: "I noticed you weren’t at today’s meeting, [Name]. I hope everything is okay. We discussed [key topics]. Let me know if you need a recap or if there's anything you want to discuss or add." 4. Be transparent in communication, decision-making, and admitting mistakes. ➜Why: Honesty in sharing information and rationale behind decisions strengthens trust. ➜Situation: Be clear about the reasoning behind key decisions, especially in high-stakes situations. ➜Script: "I want everyone to understand why we made this decision. Here are the factors we considered and how they align with our objectives..." 5. Champion inclusivity. Engage and value all voices. ➜Why: Inclusivity ensures a sense of belonging and respect, which is foundational for trust. ➜Situation: Encourage diverse viewpoints in team discussions, ensuring everyone feels their input is valued and heard. ➜Script: Example Script: "I'd really like to hear your thoughts on this, [Name]. Your perspective is important to our team." 6. Be generous. Care for others. ➜Why: Offering support and resources to others without expecting anything in return cultivates a culture of mutual trust and respect. ➜Situation: Proactively offer assistance or share insights to help your colleagues. ➜Script: "I see you’re working on [project/task]. I have some resources from a similar project I worked on that might be helpful for you." PS: Trust Is Hard-Earned, Easily Lost, Difficult To Reestablish...Yet Absolutely Foundational. Image Credit: BetterUp . com