How to Transition From Low to High Ticket Offers

As a freelancer, one of the biggest challenges I faced was figuring out how to transition from offering basic services to selling high-ticket packages. It felt like a leap into the unknown, but once I cracked the code, it transformed my business. Here’s how you can do it too! 💪✨ 🔍 Know Your Audience The first step is understanding your target audience inside and out. Who are they? What are their pain points? What solutions do they desperately need? By diving deep into their needs, you can craft packages that resonate with them and solve their biggest challenges. 🎯 Identify Your Unique Value Proposition (UVP) What sets you apart from the competition? Is it your unique expertise, your approach, or the results you deliver? Your UVP should be the foundation of your packages. High-ticket clients are looking for exceptional value, so make sure your offerings highlight what makes you special. 📦 Bundle Your Services Once you understand your audience and UVP, it’s time to create packages that combine your services in a meaningful way. Think about the journey your clients go through and how your services can support them at each stage. For example, if you’re a social media strategist, consider offering a comprehensive package that includes content creation, strategy development, and analytics. 💬 Test and Get Feedback Before fully launching your high-ticket packages, don’t hesitate to test them out! Offer them to a few existing clients at a discounted rate in exchange for feedback. This not only helps you refine your packages but also builds relationships with your clients, showing them that you value their input. 📈 Know When to Raise Your Prices Timing is everything! As you gain experience and your results improve, don’t be afraid to raise your prices. When you can demonstrate the value you provide and have success stories to back it up, clients will be willing to invest in your higher-priced offerings. 🧠 Stay Adaptable The market is always changing, so keep an eye on industry trends and client feedback. Don’t be afraid to adjust your packages based on what you learn. Flexibility is key to staying relevant and meeting the needs of your clients. Remember, transitioning to high-ticket packages is a journey! It requires research, creativity, and a willingness to adapt. If you’re ready to elevate your freelance game, take these steps to identify the right packages to offer and when to introduce them. 🌈 Have you thought about high-ticket packages? What challenges have you faced?

How we handled the sales process for an event with 17,000 registrants: If we allowed everyone & everyone to book sales calls, we'd be on zoom till 2027. We're talking total doomsday event for our calendars. Team burned out. Quality whittled down to nothing. So we designed a rigorous application process that helped us prioritize the highest-quality leads. Here's how it worked: During registration, we created two tiers. General admission was low-ticket, like $7 to $27. VIP was premium, $47 to $297. This immediately separated people willing to invest from people just looking for free stuff. Midway through the event, VIP members got access to an exclusive application. We positioned it as limited availability. "We're only taking on 50 people for this launch. If you want to be at the top of those 50, fill out this application now." The application had specific qualifying questions. What's your current revenue? What's your biggest challenge? How much are you willing to invest to solve this problem? When are you looking to get started? But instead of just asking questions, we made people prove their answers. If someone said they were doing $100K/month, we asked for proof. Screenshot of their Stripe dashboard or bank statement. Then we routed qualified applications to different sales teams based on their answers. High-revenue, high-intent prospects went to our A-team closers. Lower-intent prospects went to junior reps for more qualification. The result was that 17,000 registrants became 50 qualified prospects who actually had the money and motivation to buy the high ticket offer. Without this filter, we would have been drowning in unqualified calls. Our best closers would have been wasting time with people who couldn't afford the offer. Our conversion rates would have been terrible. Instead, we had focused conversations with serious prospects. 37% close rate across all teams. Most people are afraid to filter hard because they think they'll lose prospects. Actually, you lose more prospects by wasting everyone's time on unqualified calls. The application didn't keep good prospects out. It kept bad prospects from wasting our time.

Do you really need a website, "personal brand", or LLC to land high ticket clients? Short answer: No. Here’s what you actually need instead: A painful problem to solve A way to get someone on a call A way to take payment A way to deliver results That’s it. Everything else is bells and whistles. I closed my first $10K client five days after launching my high ticket offer back in 2023. No website. No case studies. No offer page. Not even a proper pitch deck. Just a clear problem worth solving… and a simple roadmap to solve it. But here’s where most consultants get stuck: → They spend 3-4 months building the perfect website → Crafting beautiful branding → Writing copy for a funnel that’s never been tested And when they finally “go live,” they hear crickets. Why? Because they built before they sold. Here’s what works better: Sell then build. Host 5–10 validation calls with ideal customers No pitch, just questions like: “What’s the most painful part of your business right now?” “What have you already tried?” “What outcome would feel like a win?” Use their words to craft your offer (Not what you think they need, what they’re telling you they’ll buy) Build a list of 10-100 people in your network who match the ideal customer profile Launch a 7-day, limited spot campaign. Offer something so good, they would be stupid to say no. Get 1–2 clients. Deliver incredible results. Overdeliver, do the unscalable. Capture the case studies. Rinse and repeat. THEN, and only then, build the brand. Design the site. Install the systems. Hire the employees. Validate before polish. Proof before packaging. Sell before you build. I know imposter syndrome still might get in the way of some of you taking action on this clear plan I laid out. But here's something to consider: The most successful people I know don't wait for a parachute before they jump out of the plane. They jump and build it on the way down. Now if you're ready to jump and have someone help you build that parachute 2x-10x faster... and you're ready to go live with a high ticket offer that actually gets results... → DM me “HTA” and I’ll show you how we do it.

The best way I've found to get big-ticket clients? 1. Sell something small on the front-end (<$500) 2. Get your customers a quick win 3. Invite them to tackle the next challenge together This model forces you to create good shid, and offers that are complementary to each other. I've had clients who went from free lead magnet -> $5 ebook -> $197 training -> $3000 program -> $30,000+ client. And it was because one offer led right into the next. Here's an example... I have a training called "Email List 1K" which is how to grow your list to your first (or next) 1000 subscribers. 75 people joined at $197 when I did it live in June. Once you build your email list... what's the next challenge? You might want to know how to stay in touch with subscribers and what types of content to publish. You might want to know how to convert your email list subscribers into customers/clients. You might want to know how you sell high-ticket stuff from your email list. These aren't guesses by the way. These were questions that Email List 1K members (buyers!) asked me. So I took it to heart and created two new offers. One is a 30-day workshop called "High-Ticket Email Conversion". It's about how to get clients from your email list priced at $2950. The other is a live training I'm going through now called "Press Send And Profit". It's about my one email a day system priced at $497. I also have a 1-on-1 engagement priced at $5000-$50,000 depending what option you choose. Now here's the cool thing... Out of the 75 Email List 1K buyers alone... - 9 signed up for High-Ticket Email Conversion Workshop - 21 signed up to Press Send And Profit - 3 signed up for 1-on-1 That means 44% of the 75 customers continued on. 44%! And this is just since June. I'm sure more will move forward onto something else in the coming months. So back to my point. If you sell something small on the front end and help your customers get a win... And you have a complementary offer that solves the "next problem"... Continuing on with you becomes a no brainer. Every offer solves a problem. Once you solve that problem, it creates new problems. And your next offers solve those next problems. Make sense? Anyway... This is what I've been helping my 1-on-1 clients build out. An Offer Buffet where one thing leads into the next. As well as the acquisition funnel to sell those offers. If you'd like some help building and selling yours... Holla at me in the DMs and I'll give you more details on how it works. Hope this helps either way 🤙

The 4-part DM framework that converts prospects into high-ticket clients without a single sales call. Most coaches think you can't close premium clients without getting them on Zoom. They're wrong. After 300+ high-ticket sales in the DMs, here's what actually works: The Soulmate Client Chat Triage system (yes, I love fancy names): 1) Be Human First This sounds obvious but watch most coaches turn into weird sales robots the moment someone shows interest. Instead, start with genuine curiosity about their specific challenges. No pitching, no calendar links, just real conversation. 2) Identify The Pain You Solve This is critical - you're looking specifically for prospects who have the exact pain your offer solves. Not similar problems, not adjacent challenges, but your precise specialty. If they don't have this pain, they're not your soulmate client. 3) Present A Clear Solution This is where most coaches fail. Instead of vague promises, we use a two-step offer doc system that shows exactly how we solve their problem. The offer doc does the heavy lifting so you don't have to "pitch" - the solution sells itself. 4) Close With A Clear Roadmap No ambiguity. Once they see and respond to your solution, provide a crystal-clear roadmap for moving forward. Specific next steps, timeline, and exactly what happens after they say "yes." This eliminates uncertainty and makes decisions easy. This framework boosted my close rate from 30% to 70% practically overnight. The best part? My clients prefer it. No awkward calendar shuffling, no "getting ready" for a call, no pressure. Just thoughtful conversation that leads to the right clients saying yes. If you're tired of being chained to your calendar, this approach will change your business (and life). Want a deeper breakdown of this framework plus real examples? Shoot me a DM and I’ll get it over to you. 

Juggling 10 Low-Paying Clients? Here’s How to Build a High-Ticket VA Business... I know what it’s like to feel like you’re running on fumes—juggling client after client, barely making enough to justify the exhaustion. You’re out here putting in serious work, yet it feels like you’re stuck in hustle mode 24/7. I’ve been there. I’ve felt that burnout. Know this. You don’t have to settle for low-paying clients. You deserve better. Sometimes we fall into this pattern because we think it’s safer—more clients mean more security, right? But when you’re stretched so thin that you can’t give your best to any of them, you’re actually selling yourself short. The goal isn’t just to fill your calendar—it’s to fill it with the right clients who value your skills and respect your boundaries. How to Transition to High-Ticket Clients: 1. Stop Low Balling Yourself First, get honest with yourself: Are you charging what you’re worth? Or are you pricing yourself to compete with the cheapest option? You are not a bargain bin VA—you’re a skilled professional. Adjust your rates to reflect the quality and impact of your work. 2. Position Yourself as a Specialist High-ticket clients don’t just want a VA—they want a problem solver. Think about what you’re amazing at—social media strategy, executive assistance, systems optimization? Market yourself as the go-to expert in that area. Trust me, when you’re known for doing one thing exceptionally well, clients are willing to pay for it. 3. Set Clear Boundaries High-paying clients respect your time. They’re not the ones blowing up your inbox at 11 PM. When you set boundaries from the start—like specific communication hours—you show that your time is valuable. And guess what? The right clients will respect that. You Are Worth More I know it’s scary to make the shift. You worry that raising your rates will scare off clients. But listen—losing a few low-paying gigs to make room for one high-ticket client is a GAIN. Your energy matters. Your skills matter. You deserve to be compensated accordingly. Don’t let fear keep you playing small. You’ve got what it takes to build a thriving, high-ticket VA business. Take the leap, set your standards, and know that your next level is just on the other side of that mindset shift. If you’re ready to step into your worth and build a business that works for YOU, let’s connect. Follow me for more strategies on growing your VA empire! Monica ✌🏼❤️