How to Improve Resume Impact

I've reviewed 2,000+ resumes this year. Avoid these mistakes that 90% make. 1. Generic Summaries ❌ "Motivated professional seeking opportunities to leverage my skills..." ✅ "Marketing Director who increased e-commerce revenue 47% through data-driven campaigns and strategic partnerships." 2. Missing Numbers ❌ "Led large team and improved sales." ✅ "Led 15-person sales team to deliver $3.2M in new business, exceeding targets by 28%." 3. Cluttered Formatting ❌ Tiny margins, dense paragraphs, and multiple fonts. ✅ Clean headers, consistent bullet points, and enough white space for easy scanning. 4. Outdated Information ❌ Listing your high school achievements and every job since college. ✅ Your most relevant accomplishments from the past 10-15 years that showcase your career progression. 5. RESPONSIBILITY LISTS ❌ "Responsible for managing client relationships and handling complaints." ✅ "Retained 98% of key accounts and turned 3 dissatisfied clients into top referral sources." 6. ATS-UNFRIENDLY DESIGN ❌ Creative formats with graphics, text boxes, and unique fonts. ✅ Clean, standard formatting with relevant keywords that match the job description. Your resume has 7 seconds to make an impression.  Use these tips to make them count. Share this to help others level up their resume! 📈 And follow me for more advice like this.

Most Resumes Are Worth $70K, Not $200K (Here’s how to upgrade yours in 7 days.) Let me break down exactly how I transformed flat, task-heavy resumes into career-launching assets that get recruiters to say: “We need to talk.” 1. Focus on Impact, Not Tasks I stopped writing bullet points that sounded like a job description. Instead, I asked: “What changed because I was there?” Removed vague duties like “managed projects” Rewrote them to show results: “Cut delivery time by 35%” Added real metrics: revenue, cost savings, speed Lesson: Numbers speak louder than adjectives. 2. Rewrite the Top ⅓ First impressions matter—even on paper. I turned the top 5 lines of my resume into a highlight reel, not an introduction. Crafted a sharp headline with my value prop Replaced “Objectives” with an Impact Summary Put my best wins front and center Lesson: Grab attention before the scroll. 3. Quantify Everything Hiring managers don’t scan resumes. They scan numbers. “Increased sales by 42%” beats “helped improve sales” If numbers weren’t available, I used words like “large-scale” or “enterprise-wide” Lesson: Metrics = trust. Trust = interviews. 4. Optimize for Keywords I started thinking like a recruiter and a robot. Analyzed job descriptions for target roles Sprinkled in keywords naturally Skipped buzzword stuffing—it needs to sound human too Lesson: No keywords = no visibility. 5. Cut the Fluff Fluff kills clarity. And hiring managers don’t have time. Replaced “responsible for…” with strong verbs like “led,” “created,” “launched” Cut the resume to 1 page if under 10 years’ experience 2 pages max for senior leaders Lesson: Say more with less. 6. Format for Modern Readers Design matters—even in black and white. Used clean fonts like Calibri or Helvetica Kept font size 11–12pt Avoided photos, borders, or fancy graphics Lesson: If it’s hard to read, it won’t get read. 7. Polish Like a Pro Final impressions matter as much as first ones. Proofread 3x Had someone else review it Saved as a PDF unless otherwise specified Lesson: Small mistakes = big judgment. 8. Bonus Moves That Make a Difference Synced my LinkedIn headline to match my resume Added a “Selected Achievements” section Highlighted promotions and internal growth Posted value-driven content to attract recruiters before applying Lesson: The best resumes don’t just tell your story. They sell it. When you shift from listing responsibilities to demonstrating results, your resume goes from “nice to have” to “must call.” You don’t need a new degree. You need a new narrative. ▶ Want more $200K+ job search strategies? Follow me for real, actionable career upgrades — no fluff. And follow Prashha Dutra for more.

I've reviewed hundreds of resumes over the past year, and one of the biggest mistakes I see is that people don't showcase their impact enough. Too many resumes list responsibilities instead of results. Hiring managers and recruiters want to see how you contributed to the business, not just what you were assigned to do. For example, instead of: "Managed sales pipeline tracking in CRM" Try: "Optimized CRM pipeline tracking, improving forecasting accuracy by 20% and reducing deal slippage by 15%" The second bullet point highlights measurable impact, clarifying why your work mattered while giving enough context into what you did. When updating your resume, ask yourself: - Did I save the company time or money? - Did I improve a process? By how much? - Did I drive revenue or reduce costs? - What metrics can I use to prove my impact? If you're applying for a job, take the time to showcase the results of your work.

“𝐄𝐯𝐞𝐫𝐲𝐨𝐧𝐞 𝐭𝐞𝐥𝐥𝐬 𝐦𝐞 𝐬𝐨𝐦𝐞𝐭𝐡𝐢𝐧𝐠 𝐝𝐢𝐟𝐟𝐞𝐫𝐞𝐧𝐭, 𝐈 𝐝𝐨𝐧’𝐭 𝐤𝐧𝐨𝐰 𝐰𝐡𝐨 𝐭𝐨 𝐥𝐢𝐬𝐭𝐞𝐧 𝐭𝐨 𝐚𝐧𝐲𝐦𝐨𝐫𝐞.” A client said this to me after spending 𝑚𝑜𝑛𝑡ℎ𝑠 rewriting her résumé, with no results. Here’s the truth: - The internet is filled with conflicting advice. - Bold your keywords. - Don’t use buzzwords. - Add a summary. - Remove the summary. It's noise. What actually works? - 𝐂𝐥𝐞𝐚𝐫, 𝐪𝐮𝐚𝐧𝐭𝐢𝐟𝐢𝐞𝐝 𝐢𝐦𝐩𝐚𝐜𝐭. Recruiters don’t want to “guess” what you did. They want proof. Think: “Cut onboarding time by 35% by redesigning training flow,” not “Responsible for onboarding new hires.” - 𝐀𝐥𝐢𝐠𝐧𝐦𝐞𝐧𝐭 𝐰𝐢𝐭𝐡 𝐭𝐡𝐞 𝐫𝐨𝐥𝐞. Tailoring isn’t about stuffing keywords. It’s about mirroring the priorities of the job description with actual results you’ve delivered. - 𝐍𝐨 𝐟𝐥𝐮𝐟𝐟. 𝐍𝐨 𝐟𝐢𝐥𝐥𝐞𝐫. Every bullet should earn its place. If it doesn’t show how you made money, saved money, or improved performance, cut it. - 𝐒𝐤𝐢𝐦𝐦𝐚𝐛𝐥𝐞 𝐬𝐭𝐫𝐮𝐜𝐭𝐮𝐫𝐞. Use bolding 𝑠𝑡𝑟𝑎𝑡𝑒𝑔𝑖𝑐𝑎𝑙𝑙𝑦 to guide the eye to scope and impact. Avoid walls of text. Bottom line: If your résumé feels like a creative writing project, it’s probably not working. Here’s what to do: - Pick 3 bullets per role that show scale, complexity, and measurable results - Rewrite them using the formula: what you did + how much impact it had + how you did it - Ask yourself: “Would a recruiter reading this understand my value in under 6 seconds?” You don’t need everyone’s opinion. You need clarity, strategy, and a résumé that speaks the language of business.

I've reviewed thousands of resumes. And there's one mistake I see 90% of the time: People describe what they did, not what they achieved. Here's the truth: Companies don't care about your job duties. Turn your job duties into achievements with Teal's Resume Builder → https://lnkd.in/g9KM_UHw They care about the impact you made. 💥 Think about it from their perspective: → They don't need to know you 'managed social media accounts' → They need to know you 'increased engagement by 45% and generated 200+ qualified leads' → They don't care that you 'handled customer service inquiries' → They care that you 'resolved 95% of issues on first contact, improving satisfaction scores by 30%' The difference? OUTCOMES over ACTIVITIES. Here's my formula for turning boring job duties into compelling achievements: 1️⃣ Start with a success verb Instead of 'responsible for' or 'duties included,' use power verbs like: • Accelerated • Generated • Transformed • Streamlined • Launched 2️⃣ Add the what (noun) Be specific about what you impacted: • Revenue • Processes • Team performance • Customer satisfaction • Product launches 3️⃣ Include the metric Numbers make it real: • Percentages • Dollar amounts • Time saved • Team sizes • Volume handled 4️⃣ Show the outcome Connect it to business impact: • '...resulting in $2M additional revenue' • '...reducing processing time by 3 days' • '...enabling team to take on 25% more projects' Can't think of metrics? Ask yourself: 💰 Did I make or save the company money? ⏱️ Did I speed up any processes? 📈 Did I improve anything measurable? 👥 Did I train or influence others? 🎯 Did I solve any major problems? Every role has measurable impact. Even if you think yours doesn't. Real examples from Teal users: Before: 'Managed inventory for retail store' After: 'Optimized inventory management system, reducing stock-outs by 40% and saving $50K annually in carrying costs' Before: 'Taught English to high school students' After: 'Elevated student performance through innovative teaching methods, achieving 92% pass rate (vs. 78% district average)' Before: 'Worked on marketing campaigns' After: 'Spearheaded 5 integrated marketing campaigns that generated 3,000+ MQLs and contributed to $1.2M in pipeline' Remember: Your resume isn't a job description. It's a sales document. And what you're selling is your ability to drive results. 🚀 Whether you're crafting bullets for your resume, preparing for interviews, or making the case for a promotion—always lead with impact. Because at the end of the day, companies don't pay for activities. They pay for outcomes. Turn your job duties into powerful achievements with Teal's AI-powered Resume Builder → https://lnkd.in/g9KM_UHw #ResumeTips #JobSearch #CareerAdvice #ResumeWriting #JobHunt #CareerDevelopment #LinkedIn #PersonalBranding ♻️ Reshare to help someone make their next job move. 🔔 Follow me for more job search & resume tips.

I’ve reviewed 500+ applications as a recruiter at Amazon, Microsoft, and TikTok. This is the kind of resume that gets rejected in 3 seconds. I'll break down why such resumes fail to create an impact and how you can avoid such mistakes. Problem 1: Too much, too soon Two degrees, 15+ courses, and 30+ tools listed - all in the top half. Recruiters don’t need a tech stack dump upfront. Instead: ➡️ Start with a skills summary tied to impact-driven achievements. ➡️ Highlight tools you’ve mastered, not dabbled in. Problem 2: Responsibilities ≠ results Worked with IT to maintain PC and network health. Okay... but how did it matter? Reduced downtime? Saved costs? Improved performance by X%? Instead: ➡️ Write impact-focused bullets — e.g., “Reduced network downtime by 35% through system upgrades.” Problem 3: Irrelevant experience Amazon Prime Shopper role at Whole Foods is listed in detail. Unless applying for retail or logistics, this distracts. Instead: ➡️ Group unrelated roles under a single “Other Experience” section. ➡️ Focus on transferable skills like teamwork, deadlines, or inventory handling — but keep it brief. Problem 4: Projects without purpose Projects sound impressive but lack outcomes. E.g., “Built an AI model to detect human emotion.” Questions recruiters ask: What accuracy did it achieve? Was it deployed? How did it solve a problem? Instead: ➡️ Add metrics — e.g., “Improved emotion detection accuracy by 20% and reduced processing time by 15%.” Here’s the hard truth: Most resumes don’t fail because candidates lack skills. They fail because they fail to communicate impact. If you're not receiving calls from recruiters despite applying to 100s of jobs, it could be due to your resume. Repost this if you found value. P.S. Follow me if you are an Indian job seeker in the U.S. I share insights on job search, interview prep, and more.

College students and recent grads: here’s your inside scoop from a CEO who just reviewed 500+ resumes. At REACH, we’re hiring for Q1 2025, and as the CEO, I personally skim through hundreds of resumes to spot top talent. Let me be honest: in a competitive recruitment season, you have seconds to stand out. If you want to rise to the top of the pile, here’s my advice: 4 𝐂𝐄𝐎-𝐀𝐩𝐩𝐫𝐨𝐯𝐞𝐝 𝐓𝐢𝐩𝐬 𝐭𝐨 𝐌𝐚𝐤𝐞 𝐘𝐨𝐮𝐫 𝐑𝐞𝐬𝐮𝐦𝐞 𝐔𝐧𝐟𝐨𝐫𝐠𝐞𝐭𝐭𝐚𝐛𝐥𝐞: 📌 𝐋𝐞𝐚𝐝 𝐰𝐢𝐭𝐡 𝐫𝐞𝐜𝐨𝐠𝐧𝐢𝐳𝐚𝐛𝐥𝐞 𝐧𝐚𝐦𝐞𝐬. Familiarity catches attention. Highlight the companies, schools, or programs that carry weight at the very top of your resume. As a CEO, I skip the header and dive right into the body paragraphs. Don’t make me dig to find what sets you apart. 📌 𝐒𝐡𝐨𝐰 𝐲𝐨𝐮𝐫 𝐢𝐦𝐩𝐚𝐜𝐭 𝐰𝐢𝐭𝐡 𝐧𝐮𝐦𝐛𝐞𝐫𝐬. Big metrics grab my eye and slow me down. Whether it’s "$6𝘔+ 𝘪𝘯 𝘳𝘦𝘷𝘦𝘯𝘶𝘦 𝘨𝘦𝘯𝘦𝘳𝘢𝘵𝘦𝘥" or "𝘨𝘳𝘦𝘸 𝘦𝘯𝘨𝘢𝘨𝘦𝘮𝘦𝘯𝘵 𝘣𝘺 150%", numbers scream 𝒓𝒆𝒔𝒖𝒍𝒕𝒔. Use them to frame your accomplishments and ensure your skills shine. 📌 𝐓𝐚𝐢𝐥𝐨𝐫 𝐭𝐨 𝐭𝐡𝐞 𝐫𝐨𝐥𝐞. If you’re applying for a role in influencer marketing (like at REACH), don’t include irrelevant experience in UI/UX design. Show me you understand the position and can bring value to the specific role. Relevance is everything. 📌 𝐁𝐞 𝐛𝐨𝐥𝐝, 𝐛𝐮𝐭 𝐜𝐥𝐞𝐚𝐫. Traditional resumes are safe, but a unique design—done right—can make you unforgettable. Think creatively, but prioritize clarity. If your resume is thoughtful, well-structured, and reflects your personality, it’ll stand out and stick with me. 💡 𝘏𝘦𝘳𝘦’𝘴 𝘵𝘩𝘦 𝘣𝘰𝘵𝘵𝘰𝘮 𝘭𝘪𝘯𝘦: The resumes I remember are clear, focused, and demonstrate impact. Take the time to refine yours—you’re competing against hundreds of others, so make every detail count.

👉 “How do I show my impact on my resume when the company I worked for failed or the project wasn’t completed?" It's a common question when I'm reviewing peoples' resumes. Maybe the company ran out of money, the product never launched, or external factors derailed the business. It happens. (Or maybe you left the company, for whatever reason, before the fruits of your efforts were realized.) But here’s the key: your impact - and what the hiring manager wants/needs to see - isn’t just the results. It’s about how you tackled a meaningful business problem. As a product manager, your accomplishments are rooted in solving problems that matter. Did you: • Identify a business problem worth solving? • Persuade leadership that they should fund a solution (allow you to work on it)? • Design and execute a solution to address it? • Work towards an outcome that would have made a significant impact if circumstances had allowed? Here’s how to frame it: • Focus on the problem you solved and the solution you developed. • Use phrases like “expected results” or “projected outcomes” to show the potential impact. • Be transparent about the external factors, but don’t let them define your story. For example:"Customer churn was going up, customer sat was going down and revenue was flat. I created and drove a go-to-market strategy projected to reduce churn by 20% and increase revenue by $2M annually." In interviews, you can expand: "Yeah, the company unfortunately ran out of runway due to another product's failure before we were able to see the full impact, but early indicators - customer sat and profit margins - showed we were on the right track." The bottom line? Your career isn’t defined by a company’s outcome. It’s defined by your ability to focus on meaningful problems, create actionable solutions, and drive towards big business impact—even if circumstances didn’t align perfectly. What’s the toughest challenge you’ve had to frame on your resume?

I’ve revamped 216 resumes over the past 365 days. Most of the clients I worked with landed jobs in 4 months or less. Here’s what I’ve learned about what makes an executive resume WORK: 1) Keep it short. Even at the executive level, your resume should never be more than 2 pages. Anything longer, and you’ll lose the recruiter’s attention. 2) Clean design. Forget fancy designs, graphs, or color schemes. Nobody cares about that and it is super DISTRACTING for Recruiters. What matters is what you’ve done and the results you’ve delivered. 3) Tell a story. For each role, start with one bullet about your general scope (team size, portfolio, industries, etc.) and follow it up with 4–6 bullets that explain: ➜ What you did ➜ How you did it ➜ The results you achieved 4) Show your leadership. So many resumes focus only on tasks, and they forget to include leadership impact, talent development, or team management. If you’ve led people, OWN it. Recruiters want to see this! 5) Your resume is only the START. What you do after you apply (networking, reaching out to hiring managers, getting referrals) matters just as much as hitting “submit.” Here’s an example from one of my clients who just got hired at a Big 4 firm. She's worked in the data space for 20+ years, and her resume tells the story of her leadership AND results vs just listing out responsibilities and duties. SELL YOURSELF, SELL YOURSELF, SELL YOURSELF!! :) If you've got questions about your resume and job search feel free to book a call with me at csgexecutivecoaching.com #ResumeTips #ExecutiveCareers #JobSearch #Leadership #GetHired

Why does one resume get a FAANG interview in 3 days while another gets ghosted after 100+ applications? It’s not luck. And it’s definitely not just about experience. The resume I’ve attached is a solid example of what works. Let’s break it down 👇 1️⃣ Answer the recruiter’s top question immediately ❌ “Motivated engineer passionate about building great products.” ✅ “4.5+ yrs experience | React, Node.js, AWS | Scaled checkout flow for 2M+ users at Razorpay | Led 4-member team” → Your first 3 lines should say: What you’ve done, what tools you know, how long you’ve done it, and what changed because of you. 2️⃣ Use a non-traditional structure The best resumes start with two bullet summaries: 🔹 One for experience + no. of years and when you can join 🔹 One for big achievements with numbers → This way, a recruiter scanning your resume knows you're worth a call in seconds. 3️⃣ Avoid design elements ❌ 2-column layout, icons, profile photo, colors ✅ Single-column, clean layout, 11–12pt font, PDF format → If an ATS can’t parse it, it doesn’t matter how pretty it is. Keep it clean—unless you’re applying for a design role. 4️⃣ Be clear about location preferences ❌ Location: “Mumbai” ✅ “Open to: Remote | Hybrid (Mumbai) | Relocation across India” → Don’t leave it vague. Make it easy for recruiters to know where (and how) you can work. 5️⃣ Cut the fluff ❌ “Team player seeking dynamic environment to grow and contribute” ✅ “Built reporting automation in Google Sheets using Apps Script | Saved 10+ hrs/week across 3 teams” → Fluff takes up space. Impact gets interviews. 6️⃣ Add Numbers ❌ “Worked on user onboarding flows” ✅ “Redesigned onboarding flow (React) | Cut user drop-off by 18% in 6 weeks | 100K+ MAUs impacted” → Without numbers, your wins are just words. 7️⃣ Use a targeted Skills section ❌ “MS Office, Time Management, Teamwork” ✅ “React | TypeScript | PostgreSQL | GitHub | Docker | Agile | REST APIs” → Helps both ATS + recruiters match you faster. Here's what I want you to remember: When I got laid off, Apple rejected me. Honestly? It broke me. For days I thought "Am I really not capable enough?" But then I realized - crying won't get me anywhere. So I fixed my resume objectively. And then calls aane lage. I know you're feeling this too. That pain when you know you're talented, but rejections make you doubt everything. But all we need is one offer letter. So believe in yourself. Kyunki Apna time aayega!!! #ResumeTips #JobSearch #CareerAdvice #TechJobs #DontGiveUp