How to Secure a Full-Time Role

If you've sent out 200+ applications in the past six months and all you've heard is silence, it's not bad luck ~ it’s a sign you need to change your approach! I’ve had clients come to me after blasting out hundreds of resumes with zero results, and my advice is always the same: stop relying on job boards alone and start diversifying your strategy!! Here’s what I’ve seen work and what I'm recommending: 1. Build real connections (this is the game-changer). Most jobs are filled through referrals or internal hires. If you’re not networking, you’re competing against hundreds (or thousands) of applicants. Instead: - Reach out to hiring managers directly. - Talk to employees at companies you admire. - Join industry Slack groups, Discords, and networking events. Many Slack communities have exclusive job postings and hiring managers actively looking for talent. 2. Make LinkedIn work for you. I’ve seen candidates land jobs just by being active. If you’re only applying but never posting, commenting, or optimizing your profile, you’re invisible. Show up and engage ~ hiring managers are watching! 3. Pitch yourself. One of my clients landed a role by cold-emailing a hiring manager with actionable ideas to improve their marketing. (Note that you must do this strategically or it will backfire and you might come off as a know-it-all!) Sometimes, the best jobs aren’t even listed until the right person makes a case for them. 4. Look beyond LinkedIn & job boards. So many great opportunities exist outside the usual platforms. Depending on your industry, check out: AngelList – startups Wellfound – tech We Work Remotely – fully remote jobs Behance / Dribbble / CreativeMornings – creative roles 5. Get expert guidance. If your job search feels like a black hole, you don’t have to figure it out alone. A career coach (like me!) can help you fine-tune your strategy, craft outreach messages, and unlock hidden job opportunities so you're not stuck in the endless cycle of online applications. Bottom line? If what you're doing isn’t working, let’s build a strategy that does!

Getting a job in this market is tough, but not impossible. I spent most of last year recruiting and these are the most effective things that helped me land a new job 👇 Spend more time tailoring your resume and networking instead of applying to hundreds of jobs and hoping to hear back. Why? Mass applying to jobs is not effective. ❌ It's very time-consuming ❌ You'll have a high rate of rejections ❌ For every application you don't tailor, someone else did (lowering your chances) Here's what I do instead 👇 ⭐️ 𝐇𝐚𝐯𝐞 𝐚 "𝐏𝐥𝐚𝐧 𝐀" 𝐚𝐧𝐝 "𝐏𝐥𝐚𝐧 𝐁" Plan A → Roles that you want to transition in, like your first PM role, a new industry, new technology, etc. (lateral move) Plan B → "Good Fit" roles for which your skills and experience are a great match. (vertical move) Use the ratio 1:3 → For every 1 "Plan A" job you apply to, apply to 3 "Plan B" jobs. Make a list of your Plan A and your Plan B roles - I use Google Sheets to track: - Company - Role Name - Plan A or Plan B - Link to the job posting ⭐️ 𝐓𝐚𝐢𝐥𝐨𝐫 𝐲𝐨𝐮𝐫 𝐚𝐩𝐩𝐥𝐢𝐜𝐚𝐭𝐢𝐨𝐧 Tailor your resume, I can't state how important it is. For my Plan B (AI/ML roles), my resume has accomplishments related to the problems I solved with AI and the impact the models had on the business. For my Plan A's I grouped them by industry/technology and did a version of my resume for each one. Tip: Look at the required/basic qualifications of 3~5 job postings for each job category and write accomplishments based on those. For your LinkedIn → You can mix your Plan A and Plan But know that the more you align with one of the plans, there's a chance for higher success. → Turn on Open To Work. ⭐️ 𝐋𝐞𝐭 𝐫𝐞𝐜𝐫𝐮𝐢𝐭𝐞𝐫𝐬 𝐤𝐧𝐨𝐰 𝐲𝐨𝐮'𝐯𝐞 𝐚𝐩𝐩𝐥𝐢𝐞𝐝 Apply on the company's website first. Next, find recruiters: → Find the company's LinkedIn page → On the people's tab, filter for "recruiter" (Tech recruiters usually hire PMs) → prioritize reaching out to recruiters with purple banners, then those who are active on LinkedIn (posted recently). You don't know who is the recruiter for your role, so you'll send a message with this structure: Intro → quick intro about yourself and what you currently do Application → let them know the role (and ID) that you applied to Your ask → let them know you are aware they might not be the recruiter for your role, so ask them if your profile can be shared with the team. Why are you a good fit? → after the ask, let them know why you are a good fit for the role. Write 3 to 5 things about your experience that are RELEVANT to the required/basic qualifications of the job you applied to ⭐️ 𝐌𝐞𝐬𝐬𝐚𝐠𝐞 𝐇𝐢𝐫𝐢𝐧𝐠 𝐌𝐚𝐧𝐚𝐠𝐞𝐫𝐬 On LinkedIn's search bar type "hiring Product Manager" and in the [all filters] menu use the [Author Company] to filter companies you are interested in. Send a similar version of the message above! --- 🚀 Need help with your resume and interviews? check my comment below!

It’s a tough job market. But it’s not impossible to get hired. I recently landed a PM role in a new industry.  Yes, in this “crazy” market. HOW? I applied to 137 jobs in 2 months, with 6 first rounds, 3 final rounds, and 100% of screening calls moving on to the next round. A connection I’ve worked with has had an impressive number of interviews. 15 screening interviews with only 95 applications.  That’s 1 interview for every 6 applications in 2 months! These were not random applications. Instead, this was a clear, focused effort. 𝐇𝐞𝐫𝐞 𝐚𝐫𝐞 9 𝐭𝐡𝐢𝐧𝐠𝐬 𝐲𝐨𝐮 𝐬𝐡𝐨𝐮𝐥𝐝 𝐛𝐞 𝐝𝐨𝐢𝐧𝐠 𝐢𝐧 𝐲𝐨𝐮𝐫 𝐣𝐨𝐛 𝐬𝐞𝐚𝐫𝐜𝐡: 1. Be clear on what value you provide. 2. Know your target industry/companies/roles and focus on them.  3. Know what problems these companies are trying to solve and what you will do to address them. How to do the above? ✔️ Notice trends in Job Descriptions and find common terms. ✔️ Have metrics and numbers to show HOW you’ve done it. ✔️ Focus on the value you’ve provided in previous roles, not responsibilities. 4. Get your resume and cover letter concise and dialed on the above 3 points. 5. Have an application strategy. Though I applied 100% on LinkedIn, I’ve seen others have good luck with Hiring.Cafe to find recently posted roles in target areas. Check it out! 6. Apply early. Ideally in the first day, definitely in the first 2-3 days. Another area where Hiring.Cafe is really helpful. 7. Cover Letters. If you use them, they should be focused. The only customization should be: a) company name b) role name c) if one of the 3-4 bullet points doesn't apply to the role, delete or edit it. If you've done step 4 well, you won't have to do much customization for each role you apply to. 8. If you can find the managing TA/Recruiter, message them on LinkedIn. If you can find the manager, message them with your resume. Also, network with common company/school alumni for informational conversations and referrals. 9. Send a follow-up email to every interviewer that concisely reinforces how you've addressed the problems they're looking to solve and that you're excited to continue talking. As you can see, this is nothing magical. Just methodical execution. In summary: Demonstrate: ✅ You 𝒄𝒂𝒏 do the job ✅ You know 𝒉𝒐𝒘 to do the job ✅ You 𝒘𝒂𝒏𝒕 to do the job Make it so a company doesn’t see you as the risky hire; 🔥 𝘵𝘩𝘦𝘺 𝘴𝘩𝘰𝘶𝘭𝘥 𝘴𝘦𝘦 𝘺𝘰𝘶 𝘢𝘴 𝘵𝘩𝘦 𝘩𝘪𝘳𝘦 𝘵𝘩𝘦𝘺 𝘤𝘢𝘯’𝘵 𝘭𝘪𝘷𝘦 𝘸𝘪𝘵𝘩𝘰𝘶𝘵. 𝐒𝐭𝐚𝐧𝐝 𝐨𝐮𝐭 𝐰𝐢𝐭𝐡 𝐚 𝐜𝐥𝐞𝐚𝐫 𝐯𝐚𝐥𝐮𝐞 𝐩𝐫𝐨𝐩𝐨𝐬𝐢𝐭𝐢𝐨𝐧 𝐨𝐧 𝐡𝐨𝐰 𝐲𝐨𝐮 𝐰𝐢𝐥𝐥 𝐬𝐨𝐥𝐯𝐞 𝐭𝐡𝐞𝐢𝐫 𝐩𝐫𝐨𝐛𝐥𝐞𝐦𝐬. This market is tough. You may do all the right things.  You may be great, but for various (and sometimes intangible) reasons, you may not be who they're looking for. Accept it and move on. The right job is out there. You can do it. #ProjectManagement #TransitioningTeachers #CareerPivot #JobSeekers