How to Create an Engaging Portfolio

Have you ever thought to use your UX process on your portfolio? Obviously, you won’t need every tool in your toolbox, but the mentalities are the same. Just like you think through who your target audience is in a project so that you can understand their pain points… you can and should do the same with your portfolio audience! Those of you on your job search should have personas around Hiring Managers and those in hiring positions. They should contain attributes like limited time, multitasking, and maybe even a piece around lack of UX knowledge. By creating this persona and switching your mindset, it allows you to create a portfolio using a strategy. Which ultimately will create one that provides a better user experience. In other words, your portfolio should be your most important UX project you ever work on. You heard me right, your most important project is not the one with the biggest name attached. It is the one that represents you. ✨ Because your portfolio doesn’t just showcase your skillset. It highlights your approach, how you apply those skills, and who you are as a designer. It’s a storytelling tool, not just a case study dump. Think about it. When hiring managers review your work, they aren’t just looking for polished UI screens. They’re looking for how you think, how you solve problems, and how you communicate your design decisions. They’re also looking for your personality. Your portfolio should make it easy for someone to get a sense of who you are, not just the work you’ve done. 🧐 Do you simplify complex problems? 🤝 Are you collaborative and thoughtful in your approach? 💡 Do you take initiative and iterate based on feedback? 📖 Can you tell a clear, engaging story that makes someone want to work with you? These are things that matter more than just having a big-name company or flashy project in your portfolio. So, if you’re spending all your energy chasing “impressive” projects but not thinking about how you present them, you’re missing the point. Your portfolio isn’t a collection of work. It’s the bridge between where you are and where you want to go. So, treat it like your biggest UX project. Because at the end of the day, it is.

Not getting another interview after your portfolio presentation? Maybe this is why 👇 I've sat in many portfolio presentations. I also work with numerous mentees, helping shape their stories. The biggest mistake I always see is not showcasing the why behind your work. Context. So many presentations go like this: - Hi, it me 👋 - Here's my first case - Here is a persona I made - Here is another persona I made - Here is an arbitrary user flow - Here is a sketch I made - Here is a wireframe I made - Here is the final solution - I learned a couple of things Your presentation should be a story, not a simple show and tell. Don't just tell your audience WHAT you did. Tell them WHY you did it. The why connects your thought process to your design. We want to hear what drove your decisions. Paint a vivid picture of the challenges you faced, the insights you stumbled upon, and the brainstorms that led to breakthroughs. What separates you from other designers is how you think and your design decisions. ✅ Frame your failures ✅ Dissect your decisions ✅ Incorporate your successes ✅ Create a beginning, middle, and end ✅ Show the path from initial idea to final Each slide and each statement should reveal a bit more about your thinking process. Details matter. Subtleties matter. They all add up to a powerful narrative. When your presentation is infused with purpose and passion, your work shines. It demonstrates your technical skills and your capacity for critical thinking, problem-solving, and empathetic understanding. And that's what sets you apart. Not just the sheer quality of your work but also the depth of thought put into it. Make them remember what you did and why you did it. Because, in the end, it's the why that truly matters. ------------------------------------- 🔔 Follow: Mollie Cox ♻ Repost to help others 💾 Save it for future use

I have reviewed 100+ portfolio projects. If you want employers to hire you even without experience, Make sure your project does these 𝟲 things. A great portfolio isn’t just a collection of skills It’s a showcase of how you solve real problems. This is what makes a portfolio project stand out: => 𝗜𝘁 𝘁𝗲𝗹𝗹𝘀 𝗮 𝘀𝘁𝗼𝗿𝘆 Every strong project follows a simple arc: Problem → Solution → Impact. Make it clear what challenge you tackled, how you solved it, and the results. => 𝗜𝘁 𝘀𝗼𝗹𝘃𝗲𝘀 𝗮 𝗿𝗲𝗮𝗹 𝗽𝗿𝗼𝗯𝗹𝗲𝗺 The best projects come from real-world problems. Current events: Can you analyze a trending issue? (e.g., election results, COVID trends, mask effectiveness) Daily annoyances: What problem do you wish someone would solve? Do it yourself. => 𝗜𝘁 𝘀𝗵𝗼𝘄𝘀 𝗵𝗼𝘄 𝘆𝗼𝘂 𝘁𝗵𝗶𝗻𝗸 Good projects highlight your decision-making and problem-solving. Where did you pivot? What obstacles did you overcome? Show your process. => 𝗣𝗮𝘀𝘀𝗶𝗼𝗻 𝗺𝗲𝗲𝘁𝘀 𝗽𝗿𝗼𝗳𝗶𝘁 The best projects happen where interest meets impact. Find a topic you enjoy, just make sure it’s valuable to potential employers. => 𝗜𝘁 𝘀𝗽𝗲𝗮𝗸𝘀 𝗳𝗼𝗿 𝗶𝘁𝘀𝗲𝗹𝗳 A great project saves you time in interviews. If it’s well-structured, you’ll only need to explain the context once. The results will do the rest. => 𝗜𝘁’𝘀 𝗶𝗻𝘁𝗲𝗿𝗮𝗰𝘁𝗶𝘃𝗲 (𝗳𝗼𝗿 𝗗𝗮𝘁𝗮 𝗔𝗻𝗮𝗹𝘆𝘀𝘁𝘀/𝗦𝗰𝗶𝗲𝗻𝘁𝗶𝘀𝘁𝘀) Go beyond basic analysis and build interactive dashboards (Tableau, Power BI, Streamlit). Let your audience explore the data. A good portfolio project isn’t just technical It proves you can solve meaningful problems. Follow me, Jaret André to land the job you want 10x faster.

Looking for a job? Build a portfolio. Not just a résumé. If I were job hunting in 2025, here’s what I’d do. Build ONE great portfolio project in the next 30 days. Something that shows - not tells - your skill, thought process, and creativity. I say this as someone who's also hired half a dozen people in the past 2 years. There's too much noise out there. You've got to find a way to stand out. Here are 3 roles and 3 portfolio projects you can build in the next 30 days to stand out: 👩🏽💻 1. Product Manager Build: A new feature for an app you love → Pick a product (Spotify, Notion, Duolingo) → Design a new feature: user problem → solution → wireframes → Write a PRD (problem, KPIs, edge cases, success metrics) One of the most creative ways I've seen a friend get an interview was this: He mocked up a "Spotify Social Listening" feature - then sent it to Spotify PMs. This got him an immediate response and interview. Tool stack: Notion, Figma, Canva, ChatGPT, Whimsical 📱 2. UX/UI Designer Build: A 2-week redesign challenge → Pick a real-world flow that sucks (e.g. booking train tickets on IRCTC lol or the entire Goodreads web app) → Interview a few users (just ask around within your friends) → Redesign the flow with better UX → Share your case study on Behance or your website Write a post on the entire process you followed. Tool stack: Figma, Maze, Framer, Medium 📊 3. Data Analyst Build: A dashboard + case study → Choose a public dataset (NYC taxi data, Netflix ratings, upcoming Indian startups) → Clean + analyze it using SQL/Python → Build a dashboard in Tableau or Power BI → Publish your insights + charts as a case study Once again, write a post on the entire process you followed. Tool stack: SQL, Python, Tableau, Canva, Medium ... It's easy to get stuck in the rut of applying to jobs every day. Try something a tiny bit different... and you can easily stand out from the noise. Best of luck! 🌿 Found this useful? Repost it to help someone who’s job hunting. 🟢 Want a free guide to acing your first PM interview? Comment below “portfolio” below and I’ll send it over. :)

Show and tell is better than listing "skills" on some CV. Especially in a digital world recreating itself over time. Especially in a world where gen AI is creating most resumes. And most resumes contain noise. I get it. It sort of works like a funnel. Everything is in "stages." The CV is the top of the funnel. It gets you through the front door. But as you move down to the lower end of that funnel you have to show you can do the work. You have to show you can make or create what you said you can make or create on that CV. It's why I send portfolios or even better, "sizzle reels" directly to people. You want a person who can make creator like video? Cool, here's a dozen examples rather than me just saying I can make those. Works better than another PDF or PowerPoint. More and more sight, sound and motion is the language of business. Here's an example of show and tell. The dreaded "personal website" that represents you. We all eventually need to design one for someone else's business, your own or you. Feel free to make fun of, criticize, rip off. The strategy... 1. Agility. Show multiple revenue streams for my brand and the ability to "expand" into new areas or lines of business. You can hire me direct, you can hire me via Upwork or you can book office hours and "pick my brain" direct. And pay via a PayPal plugin. This all helps with the modern world of work. Yes, I'd love a full time gig or more agency work but during the dips, you need something to sustain you and that keeps you open to opportunity. 2. Social. Show the social by design execution, include links to my social presence, my merch store I've built (I do all the merch designs and the Shopify design and coding) and the offerings of the boutique agency I co-founded. 3. Conversational. Show my love of music by including a "mixtape." Music is the great connector in life. I've met and nurtured so many relationships by talking about music with others. Even if you don't like music, understand we live in a world where music is a common language. Especially when speaking to global connections who may find common ground with you because you have Remy Bond on your playlist (that is the song of the summer BTW. Produced by Air!) 4. Visually curated. Show a real time portfolio that can be updated whenever I work on something "new" (Thanks Canva for the 'view only' flexibility!) 5. Vertical video. Show you can create for that world which is the dominant world (for now). Enjoy! https://lnkd.in/eDEVtrGC