Building A Culture That Supports Strategy Execution

I was asked in an interview recently how do you build culture in an organization. My thoughts. 1. Align Culture with Organizational Strategy • Define the Desired Culture: Start by identifying the behaviors, mindsets, and attitudes that will support your organization’s strategic objectives. • Communicate the “Why”: Ensure employees understand how cultural values connect to the company’s purpose and success. Clear messaging from leadership about how behaviors tie to business outcomes is crucial. 2. Embed Values into Everyday Practices • Recruitment and Onboarding: Hire people whose values align with the organization’s. Reinforce cultural expectations from day one. • Performance Management: Build values into goal-setting, feedback, and evaluation processes. Recognize and reward employees who exemplify the desired culture. • Leadership Modeling: Leaders must embody the culture in their actions, decisions, and communication. Culture flows from the top down. 3. Build Systems that Reinforce Culture • Recognition Programs: Celebrate employees who demonstrate behaviors aligned with company values — not just top performers but also those who uphold integrity, innovation, or teamwork. • Training and Development: Provide learning opportunities that reinforce cultural values. For example, if adaptability is key, offer change management workshops. • Policies and Processes: Ensure HR practices (e.g., promotion, performance reviews, and rewards) reinforce the desired culture. 4. Empower Employees to Drive Culture • Culture Champions: Identify and empower employees across levels to model and promote cultural behaviors. • Employee-Led Initiatives: Create space for employees to suggest ideas that align with the organization’s values 5. Reinforce Culture Through Communication • Storytelling: Share real examples of employees living the culture in newsletters, meetings, or company-wide platforms. • Rituals and Routines: Develop meaningful traditions that reinforce values. 6. Measure and Evolve the Culture • Employee Feedback: Regularly gather input through engagement surveys, focus groups, or one-on-ones to assess cultural alignment. • Track Cultural Metrics: Use data like retention rates, (eNPS), and performance outcomes to measure cultural success. • Adapt as Needed: Culture isn’t static. Reassess as business strategies evolve to ensure alignment. Key Takeaway: An amazing culture is built when values are embedded into how the organization operates — from hiring to leadership behavior, performance management, and recognition. When culture directly supports strategy, it becomes a driving force for employee engagement, retention, and business success.

A leadership team I worked with had just wrapped a major strategy retreat. Values were refreshed. Vision was clear. Energy was high. But six weeks later? Alignment had faded. Mid-level managers were overextended. Stress was spiking. Not because the strategy was wrong, but because the team hadn’t committed to the rhythms that would sustain the change. You can’t lead on clarity and operate on chaos. Culture doesn’t stick without rhythm. When we stepped back in, we settled into the Design & Walk phase. The team didn’t need more content. They needed structure. We established new rhythms: -Biweekly leadership huddles focused on decision-making and alignment instead of updates (moving eyes forward). Reshaped 1:1s built around both results and relational feedback (focused on connection and alignment) -Quarterly reset sessions tying strategy to lived experience across teams What changed? (checking for alignment in strategy and culture) Impact? -Decision speed increased -Team energy stabilized -Managers felt more supported -Turnover dropped in key departments They didn’t just need vision. They needed clear support structures to live it out—together. Real results happen when strategic alignment and human connection move in rhythm. 📌 Where does your team need a rhythm that actually reflects what you say matters? #groundedandgrowing #leadershipdevelopment #organizationalhealth #culturebuilding #executivealignment #designandwalk #rhythms #teamstrategy #managerdevelopment

➡️ 90% of companies fail at culture, and wonder why their best talent leaves. Yet most leaders treat it like a "nice-to-have" instead of a business imperative. Here's what separates thriving workplaces from the rest: They understand culture isn't about ping-pong tables or free snacks. It's the invisible force that determines: → Whether your top performers stay or leave → How fast you innovate vs. your competition → If teams collaborate or work in silos → Your ability to adapt to market changes The 3-step framework I use with clients to build magnetic cultures: 1. DEFINE Your Cultural DNA → Audit your current culture (not what you think it is) → Identify gaps between reality and aspirations → Create crystal-clear values tied to behaviors → Align culture with business strategy 2. DEVELOP Systems That Scale → Design hiring processes that filter for culture fit → Build feedback loops that reinforce desired behaviors → Create rituals that make culture tangible daily → Empower leaders as culture champions 3. SUSTAIN Through Evolution → Measure culture metrics quarterly (not annually) → Evolve practices as your company grows → Invest in continuous leadership development → Make culture everyone's responsibility The result? Companies that master this see: ↳ 3x higher retention rates ↳ 2x faster time-to-market ↳ 40% increase in employee engagement ↳ Teams that actually want to come to work Culture isn't built by accident. It's built by leaders who understand that people don't just want a paycheck. They want to belong to something meaningful. What's the #1 culture challenge you're facing right now? Drop it below - I read every comment. ⬇️ — 👉 DM me “GROWTH” to book a free 30-minute strategy call. And get actionable leadership tips right in your inbox every Wednesday. (Newsletter link in my bio)

Senior leaders carry a silent burden: Strategic responsibility. Most strategies don’t fail in the planning phase. They fail in translation. Not just setting vision. But aligning execution. Building leaders. Sustaining momentum. And here’s the insight most overlook: Strategy only works when your people carry it. Not understand it. Not agree with it. Carry it. 🧠 72% of strategic initiatives fail (McKinsey). 🧠 Only 16% of frontline employees understand company strategy (HBR). That’s not a communication issue. It’s a leadership one. If your business strategy isn’t backed by a leadership strategy, it’s a gamble. Want it to stick? Do these 5 things: 1️⃣ Translate goals into behaviors. Don't just say “prioritize innovation.” Clarify what innovation looks like at each level. 📌 Tip: Use behavioral anchors in strategy rollouts; tie each priority to 1–2 observable team behaviors. 2️⃣ Build leaders who can make decisions under pressure. Strategy means nothing if your managers freeze in the fog. 📌 Tip: Run “battle drills” (what if) leadership scenarios, practice decision making with time pressure, tradeoffs, and limited info. 3️⃣ Make ownership obvious. When it's unclear who’s driving what, execution slows. 📌 Tip: Assign one clear owner per initiative and review progress in weekly team check-ins, not quarterly reports. 4️⃣ Incentivize behaviors, not just outcomes. You can’t drive strategic change by measuring the wrong actions. 📌 Tip: Tie performance reviews to behaviors that reflect your priorities, not just deliverables or numbers. 5️⃣ Audit alignment quarterly. Most organizations revisit strategy once a year. That’s too late. 📌 Tip: Schedule quarterly strategy audits to identify misalignment early and recalibrate execution. The best leaders don’t just talk strategy. They engineer execution. Comment Below: How do you make strategy real for your team? ♻ Repost if you want to lead with more clarity and less chaos. I’m Dan 👊 Follow me for daily posts. I talk about confidence, professional growth and personal growth. ➕ Daniel McNamee