AI tipping point in insurance

I’ve seen many insurers experimenting with AI - but only a few are realizing transformational value. In our latest report, which I had the pleasure of co-authoring, we examine what truly separates AI leaders from the rest. The results were striking: 📈 Over the past five years, insurers leading in AI achieved 6.1x the total shareholder returns of AI laggards. This is more than a technology advantage, it’s a strategic imperative. So, what sets the AI leaders apart? ✅ They take an enterprise-wide approach to AI—not isolated pilots. ✅ They rewire their core processes: underwriting, claims, distribution, and customer service. ✅ They build a modern capabilities stack—scalable infrastructure, high-quality data, and reusable components. ✅ They invest just as much in change management and workforce enablement as they do in technology. ✅ They view gen AI and agentic AI not just as tools, but as differentiators capable of reasoning, empathy, and creativity. AI is becoming the defining force of competitive advantage in insurance, and the gap between leaders and laggards is widening fast. 📘 Explore our perspective here: https://lnkd.in/ekaV_Jyy #Insurance #AILeadership #GenAI #DigitalTransformation #FutureOfInsurance #AgenticAI #InsureTech #McKinseyInsight #FinancialServices

The Geneva Association published a report on the demand for insurance for GenAI related risks today. The authors Ruo (Alex) Jia, Martin Eling, and Tianyang Wang surveyed 600 decision makers from companies in China, France, Germany, Japan, UK, and US (~42% of companies with more than 250 employees, diverse set of industries). They found that 9 in 10 companies show interest in insurance to cover GenAI risks, while 2 in 3 would pay more than 10% of their insurance budget as premium for such coverage. Inaccurate or misleading information was the top GenAI issue reported - the risk which Munich Re's aiSure solution would pick up. And more than 40% of respondents already think that a standalone AI insurance should pick up such risks. I think this report sheds light on a changing risk and insurance demand landscape which comes with the adoption of AI and GenAI models in companies. Together with the recently published research paper “Insuring AI: Incentivising Safe and Secure Deployment of AI Workflows” by Agni Orfanoudaki, Lukasz Szpruch, Carsten Maple, Matthew Wicker, Yoshua Bengio, Kwok Yan Lam, and Marcin Detyniecki, which sheds light on the novel technical risk considerations of insuring AI and GenAI risks, the Geneva Association research supports building a basis for the insurance industry to structure suitable and sustainable risk transfer solutions, which can support our society in its AI adoption journey. As Munich Re, we are convinced that such research is essential. We insure AI risks since 2018 - and insured our first LLM in 2019. Strong mathematical expertise on the underwriting side is necessary as are new methodologies to quantify AI and GenAI risks. In its history, insurance has accelerated the adoption of many novel technologies in our society by making financial coverage for the new technical risks available, making costs of risk transparent, and promoting true measures in risk reduction by premium incentives. I believe the insurance (and reinsurance) industry can play a vital role in the adoption of trustworthy AI and GenAI models. #artificialintelligence #genai #insuranceinnovation

The industry with 6x the TSR vs. the average 2–3× is… insurance. Insurers that lead with AI aren’t just keeping pace, they’re creating 6× the shareholder returns of laggards. The reason? Making bold choices about where to build, buy, or partner ... and rewiring the business, not just dabbling in pilots. Often cast as risk-averse, insurance shows the opposite here: when insurers center strategy with AI, the rewards are exponential. Leaders have created six times the shareholder returns of laggards over the past five years. My colleague Tanguy Catlin has spent years guiding insurance and financial-services clients through transformation. He and our insurance colleagues highlight that, to win, insurers can double down on four of the six rewired components: (1) Business-led roadmap: tie AI directly to value creation, not tech curiosity. (2) Operating model at scale: embed AI into how the business runs, not just in pilots. (3) Flexible AI stack: technology designed for speed, modularity, and distributed innovation. (4) Adoption & change management: because even the best AI fails without human adoption. Here’s what outcomes look like for insurers who get serious: domain-level transformation has already yielded a 10-20% lift in new agent success and sales conversion, 10-15% growth in premiums, 20-40% lower cost to onboard customers, and 3-5% improvement in claims accuracy. These aren’t incremental tweaks, they move core levers that impact the top and bottom line. Full article linked below and authored by Nick Milinkovich, Sid Kamath, Tanguy Catlin, and Violet Chung, with Pranav Jain and Ramzi Elias. https://lnkd.in/df2GXpuq

🤔 𝗥𝗲𝘁𝗵𝗶𝗻𝗸𝗶𝗻𝗴 𝗔𝗜 𝗶𝗻 𝗜𝗻𝘀𝘂𝗿𝗮𝗻𝗰𝗲 𝗖𝗹𝗮𝗶𝗺𝘀: 𝗕𝗲𝘆𝗼𝗻𝗱 𝘁𝗵𝗲 𝗛𝘆𝗽𝗲 𝘁𝗼 𝗦𝘁𝗿𝗮𝘁𝗲𝗴𝗶𝗰 𝗧𝗿𝗮𝗻𝘀𝗳𝗼𝗿𝗺𝗮𝘁𝗶𝗼𝗻... while most carriers focus on operational efficiency — using AI to speed up existing processes — the real opportunity lies in fundamentally reshaping the cost curve itself... 𝗹𝗲𝘁 𝗺𝗲 𝗲𝘅𝗽𝗹𝗮𝗶𝗻: 𝘁𝗵𝗲 𝗳𝘂𝗻𝗱𝗮𝗺𝗲𝗻𝘁𝗮𝗹 𝘁𝗿𝗮𝗱𝗲-𝗼𝗳𝗳 𝗶𝗻 𝗖𝗹𝗮𝗶𝗺𝘀 𝗠𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁 𝗶𝗻 𝗺𝗮𝗸𝗶𝗻𝗴 𝘆𝗼𝘂𝗿 𝗔𝗜 𝗶𝗻𝗶𝘁𝗶𝗮𝘁𝗶𝘃𝗲 𝘄𝗼𝗿𝗸 𝗖𝗹𝗮𝗶𝗺𝘀 𝗖𝗼𝘀𝘁 𝗘𝗾𝘂𝗮𝘁𝗶𝗼𝗻:  𝗧𝗼𝘁𝗮𝗹 𝗖𝗹𝗮𝗶𝗺𝘀 𝗖𝗼𝘀𝘁 = 𝗟𝗼𝘀𝘀 𝗖𝗼𝘀𝘁𝘀 + 𝗟𝗼𝘀𝘀 𝗔𝗱𝗷𝘂𝘀𝘁𝗺𝗲𝗻𝘁 𝗘𝘅𝗽𝗲𝗻𝘀𝗲 (𝗟𝗔𝗘) Loss Costs: Actual claim payouts (settlements, repairs, medical expenses) LAE: Operational costs to process claims (staff, technology, overhead) Trade-off Dynamic: Reducing LAE can increase Loss Costs if accuracy suffers; excessive LAE spending creates inefficiency 𝗧𝗮𝗸𝗲 𝘁𝘄𝗼 𝗽𝗮𝘁𝗵𝘀 𝗣𝗮𝘁𝗵 𝟭: 𝗢𝗽𝗲𝗿𝗮𝘁𝗶𝗼𝗻𝗮𝗹 𝗔𝗜 (𝗗𝗿𝗶𝘃𝗲 𝗗𝗼𝘄𝗻 𝘁𝗵𝗲 𝗖𝘂𝗿𝘃𝗲) 𝗠𝗼𝘀𝘁 𝗶𝗻𝘀𝘂𝗿𝗲𝗿𝘀 𝗮𝗿𝗲 𝗵𝗲𝗿𝗲.. —using AI for incremental improvements: - Automated damage detection - Faster claim routing - Document processing acceleration - Fraud detection enhancement these efforts optimize existing workflows but operate within current structural constraints. 𝗣𝗮𝘁𝗵 𝟮: 𝗧𝗿𝗮𝗻𝘀𝗳𝗼𝗿𝗺𝗮𝘁𝗶𝗼𝗻𝗮𝗹 𝗔𝗜 (𝗦𝗵𝗶𝗳𝘁 𝘁𝗵𝗲 𝗖𝘂𝗿𝘃𝗲) 𝗟𝗲𝗮𝗱𝗶𝗻𝗴 𝗰𝗮𝗿𝗿𝗶𝗲𝗿𝘀 𝗮𝗿𝗲 𝗶𝗻𝘃𝗲𝘀𝘁𝗶𝗻𝗴 (𝗶𝗻 𝗮𝗱𝗱𝗶𝘁𝗶𝗼𝗻 𝘁𝗼 𝘁𝗵𝗲 𝗮𝗯𝗼𝘃𝗲) 𝗶𝗻 𝘁𝗲𝗰𝗵𝗻𝗼𝗹𝗼𝗴𝗶𝗲𝘀 𝘁𝗵𝗮𝘁 𝗳𝘂𝗻𝗱𝗮𝗺𝗲𝗻𝘁𝗮𝗹𝗹𝘆 𝗮𝗹𝘁𝗲𝗿 𝘁𝗵𝗲 𝗲𝗰𝗼𝗻𝗼𝗺𝗶𝗰𝘀: - Computer vision, multi-modal systems that eliminate traditional inspection needs - 3D reconstruction from customer photos - Predictive models that enable proactive claim management - End-to-end digital experiences driven by agentic AI that generate compound data advantages 𝗦𝘁𝗿𝗮𝘁𝗲𝗴𝗶𝗰 𝗜𝗺𝗽𝗲𝗿𝗮𝘁𝗶𝘃𝗲 the carriers achieving 200%+ efficiency improvements aren't just automating—they're reimagining. 𝗦𝘂𝗰𝗰𝗲𝘀𝘀 𝗙𝗮𝗰𝘁𝗼𝗿𝘀: - 𝗗𝗮𝘁𝗮 𝗮𝘀 𝗖𝗼𝗺𝗽𝗲𝘁𝗶𝘁𝗶𝘃𝗲 𝗠𝗼𝗮𝘁: Proprietary datasets become more valuable over time - 𝗛𝘂𝗺𝗮𝗻-𝗔𝗜 𝗖𝗼𝗹𝗹𝗮𝗯𝗼𝗿𝗮𝘁𝗶𝗼𝗻: Technology amplifies expertise rather than replacing it - 𝗖𝗼𝗺𝗽𝗼𝘂𝗻𝗱 𝗟𝗲𝗮𝗿𝗻𝗶𝗻𝗴: Each improvement enables the next breakthrough - 𝗖𝘂𝘀𝘁𝗼𝗺𝗲𝗿-𝗖𝗲𝗻𝘁𝗿𝗶𝗰 𝗗𝗲𝘀𝗶𝗴𝗻: Better experiences drive data generation and business growth while your competitors optimize their current processes, the question becomes: are you using AI to get better at what you've always done, or are you reimagining what's possible entirely? 𝗧𝗵𝗲 𝘁𝗶𝗺𝗲 𝗳𝗼𝗿 𝗶𝗻𝗰𝗿𝗲𝗺𝗲𝗻𝘁𝗮𝗹 𝗔𝗜 𝗮𝗱𝗼𝗽𝘁𝗶𝗼𝗻 𝗶𝗻 𝗜𝗻𝘀𝘂𝗿𝗮𝗻𝗰𝗲 𝗵𝗮𝘀 𝗽𝗮𝘀𝘀𝗲𝗱..... 𝗧𝗵𝗲 𝗳𝘂𝘁𝘂𝗿𝗲 𝗯𝗲𝗹𝗼𝗻𝗴𝘀 𝘁𝗼 𝘁𝗵𝗼𝘀𝗲 𝗯𝗼𝗹𝗱 𝗲𝗻𝗼𝘂𝗴𝗵 𝘁𝗼 𝘀𝗵𝗶𝗳𝘁 𝘁𝗵𝗲𝗶𝗿 𝗲𝗻𝘁𝗶𝗿𝗲 𝗼𝗽𝗲𝗿𝗮𝘁𝗶𝗻𝗴 𝗰𝘂𝗿𝘃𝗲..... #AIinInsurance #Insurance #ArtificialIntelligence #Innovation