The most memorable B2B marketing in 2025 isn’t “just following up” in inboxes. It’s landing on desks. (Or front porches. In mailboxes. You get it. 😜) Brands winning the year are showing up in real life with a package that feels personal, a message that feels human — that’s what cuts through and earns real connection. Direct mail isn’t old-school. It’s intentional. And it’s working. (REALLY working. Seriously. We’re seeing it happen in real-time with our clients right now.) 💌 More on this from our own Ashley Svrcek: https://hubs.li/Q03NYvZW0