Most teams measure success by revenue. But understanding your marketing ROI goes far beyond that. It’s about connecting the dots between your costs, your channels, and your long-term goals. It’s about tracking, evaluating, and refining so every decision is backed by clarity, not guesswork. When you truly see how your strategy performs, you don’t just make better marketing decisions, you make smarter business decisions. Here’s a complete view to help you calculate ROI and maximise results for your business. #PPC #MarketingTips #digitalmarketingtips #digitalmarketing101