Last week was National Recycling Week and an opportunity to celebrate simple, practical steps that help keep fashion in rotation for longer. We recently rolled out our RE‑ICONIC® hub which brings together circular fashion solutions for our customers. From our recently launched Rescued collection in collaboration with our partner Revibe, to our offering of pre‑loved brands including CIRKULAR, Azura Reborn and The Real Deal, to donating or recyling items from your wardrobe care of RCYCL. We’re making progress across our operations too: our recycling and reuse rate has improved from 66% in 2024 to 80% YTD in 2025 helped by initiatives including improving soft‑plastics recycling at our fulfilment centre. These steps collectively support our 2030 ambition of achieving 94% operational waste diverted to recycling or reusable materials. Small incremental actions add up and together we can keep fashion in motion. Our industry has a way to go, but at THE ICONIC we are proud to be part of the progress towards a more circular fashion system in Australia and New Zealand.
So proud to be apart of this Iconic movement 🤩
🧶 From Craft to Commerce | 17 Years of Sweater & Knitwear Sourcing Excellence | Building Global Bridges with Passion, Precision & Purpose 🌎
5d🌿 Progress with purpose. This is more than recycling — it’s responsibility. Small steps, big impact. Kudos to THE ICONIC for leading the change, not waiting for it. 👏✨