Stop practicing the wrong things. Practice only drives improvement when it mirrors reality. Too often, role-plays and ride-alongs focus on generic situations that don’t reflect what actually happens in the field. The result is time spent practicing, but not progressing. The best teams use real data from actual conversations to guide their coaching. They know exactly where to focus and which moments truly move the needle. With Siro, every role-play and coaching session is fueled by insights from real in-person sales conversations, so teams spend less time guessing and more time growing. Learn more at siro.ai #SalesEnablement #SalesCoaching #FieldSales #InPersonSales #B2BSales