Starting early next year, Perplexity will be the default AI for all Snapchat users in the Snapchat app.
A defining move for Perplexity — expanding from search to social as the default layer of interaction. This could reshape how Gen Z experiences information discovery within everyday platforms.
If Perplexity keeps the citation vibe, it could really change the UX. The trick is showing sources without messing up Snapchat’s flow
Is this good or bad?
Horrible, stupid and slow
Again and again, perplexity expanding to be the forefront of interaction for the coming generation.
What about Microsoft's CoPilot in My AI?..
🚀 The rise of AI continues to reshape how we connect and create. If Perplexity truly becomes the default AI assistant for Snapchat’s 400M+ users, it won’t just be a milestone for the company — it’ll be a clear signal that AI is becoming an everyday companion for the next generation. The future isn’t just powered by AI — it’s personalized by it. 💡
Brace yourselves, Snapchatters! Perplexity will change how we snap! 😎🚀 Join us on TECH IMPACT™ - National Television Series or our podcast (https://linktr.ee/evankirstel) to explore whats next!
We all are soo bullish on Perplexity. Well done! Keep on innovating.
If Perplexity becomes the default AI for Snapchat’s 400M+ users, we’re essentially watching a new generation skip search engines entirely and go straight to conversational answers.