TikTok Shop updates policy for sellers, favors compliance

TikTok is giving sellers a second chance 👀 Starting this November, TikTok Shop is rolling out a long-awaited update that actually helps sellers instead of punishing them. For the first time, you’ll be able to fix select policy violations directly inside Seller Center before any enforcement takes effect. If your listing triggers a warning, you can now: ✅ Review the issue ✅ Submit a fix ✅ Get approval — and the violation disappears completely No strikes. No penalties. No panic. It’s a small but major shift that puts more control back in sellers’ hands, just in time for peak shopping season. So if your inbox pings with a compliance alert next month, don’t stress — check Seller Center, fix it fast, and move on with business as usual. But here’s the catch: TikTok is also tightening enforcement for sellers with serious customer complaints — like empty parcels, counterfeit items, or fraud. Too many of these and you could lose Affiliate Collaboration access for up to 30 days, depending on severity. Bottom line: TikTok’s giving sellers more chances to do things right — but a lot less room to keep doing them wrong. #TikTokShop #SocialCollective #eCommerce #TikTokForBusiness #LiveShopping #SocialCommerce

TikTok Shop just dropped its 2025 Safety Report. It shows the importance of maintaining ✅ transparency ✅ trust ✅ protection ✅ accountability to offer safe space to sellers for growth in social commerce. #SocialCommerce #Ecommerce #TikTokShop #Trust

🚨 TikTok Just Tightened Seller Controls — Right Before Peak Holiday Shopping. If you’re running TikTok Shop ads or commerce campaigns, read this twice. In the last 48 hours, TikTok quietly rolled out new seller verification, return policy, and ad eligibility rules — right as Q4 budgets go live. Here’s what this means for performance teams 👇 1️⃣ Faster enforcement. Non-compliant sellers (missing documentation, unclear refund windows, misleading descriptions) are being paused — some overnight. 2️⃣ Creative risk. Ads linking to affected SKUs are failing review, even if the product itself isn’t the issue. 3️⃣ Inventory visibility. TikTok is prioritizing verified merchants in ad placements — meaning compliant sellers are getting cheaper CPMs and more impressions. 💡 What to do this week: ➡️ Run a quick compliance audit: verify all active products meet return/refund and disclosure rules. ➡️ Shift budget toward top-performing SKUs while you fix any flagged listings. ➡️ Review your data feed for accuracy — Tik Tok crawler is stricter on title + price alignment than ever. Q4 winners won’t just have the best creative — they’ll have the cleanest merchant profiles. #TikTokShop #PaidMedia #EcommerceMarketing #PerformanceMarketing #DigitalAdvertising #Q4Strategy #RetailMedia

This is the #1 reason your TikTok Shop will get banned. 🛑 It’s not your content. It’s not your product. It’s Brand Authorization. We've seen shops lose $40K in pending payouts from one single unauthorized listing. The "Wild West" days of TikTok Shop are over. That old advice to "just list products and see what happens" isn't "testing"—it's gambling your entire account. TikTok's AI is now a full-on compliance cop, and it's built to protect IP. While everyone else focuses on "going viral" , the real 6-figure shops lock in their compliance before listing anything. We made this guide to give you the blueprint. Swipe through for: 🔒 The 3 Secure Paths: Trademark Owner , Authorized Reseller , & Co-Branding/Licensing. ⚠️ The "Pending" Trap: Why a "pending" trademark isn't good enough. 📦 The 2-LOA Rule: The critical difference between a 1st and 2nd-level reseller that most sellers miss . 🗓️ The 30-Day Rule: How $100K/month shops go dark overnight from a simple expiration date . This is your opportunity to build a sustainable, protected business while your competition is still on borrowed time. The carousel is the "what." Get the full "how-to" in our complete guide. ➡️ Get the full detailed article here: https://lnkd.in/dB-B878q #TikTokShop #BrandAuthorization #EcomTips #CreatorEconomy #TikTokForBusiness #ZorillaMarketing

TikTok Shop’s New Ad Policy Risks Alienating Merchants TikTok Shop has upset merchants who sell on its platform by pushing them to use a new ad buying tool that doesn’t link to their outside stores. Read more from Ann Gehan 👇 https://lnkd.in/eXsz8XDQ

TikTok’s new Safety Report reveals the scale of its fight against fake sellers and unsafe listings over 70 million products rejected in just six months. For Africa, where social commerce is booming but trust is still fragile, these lessons matter. Could stronger platform safety unlock the next phase of digital retail growth? https://lnkd.in/dXSymMT7

📢 Important TikTok Shop Update for All Sellers! Starting 14 November 2025, TikTok Shop will now, in certain cases, appeal chargebacks on behalf of sellers if they fail to respond within the required timeframe. This change aims to protect sellers’ rights to contest chargebacks and maintain platform integrity. The best part? 👉 No service fees will be charged for chargebacks contested by the platform. However, not all chargebacks will be handled automatically — sellers must continue to: ✅ Regularly review the Chargeback Page in Seller Centre. ✅ Submit accurate supporting documents for any disputes. ✅ Maintain clear order and logistics records to provide strong evidence when needed. These updates show TikTok Shop’s growing commitment to supporting sellers and creating a fair selling environment. 💡 Stay alert. Stay compliant. Stay ahead. #TikTokShop #Ecommerce #SellerUpdate #TikTokShopUK #OnlineBusiness #EcommerceTips #DigitalSelling

📢 Important TikTok Shop Update for All Sellers! Starting 14 November 2025, TikTok Shop will now, in certain cases, appeal chargebacks on behalf of sellers if they fail to respond within the required timeframe. This change aims to protect sellers’ rights to contest chargebacks and maintain platform integrity. The best part? 👉 No service fees will be charged for chargebacks contested by the platform. However, not all chargebacks will be handled automatically — sellers must continue to: ✅ Regularly review the Chargeback Page in Seller Centre. ✅ Submit accurate supporting documents for any disputes. ✅ Maintain clear order and logistics records to provide strong evidence when needed. These updates show TikTok Shop’s growing commitment to supporting sellers and creating a fair selling environment. 💡 Stay alert. Stay compliant. Stay ahead. #TikTokShop #Ecommerce #SellerUpdate #TikTokShopUK #OnlineBusiness #EcommerceTips #DigitalSelling

TikTok Shop has updated key seller policies: for example, orders not updated to “Shipped” or “Ready to Ship” within 7 business days can be auto-cancelled. #TikTokShop #Ecommerce

TikTok Shop is steering sellers to its new GMV Max ad tool that links only to TikTok Shop and, for major promos, requires participation, replacing campaigns that could drive traffic to merchants’ own sites. Brands say the shift withholds customer data, reduces control, auto-enrolls higher budgets, and has hurt sales by boosting only a small set of creator videos while taking weeks to pick winners. The policy comes as TikTok targets U.S. commerce growth amid ownership uncertainty and recent import-duty changes. https://lnkd.in/eg_AY4rz