Horizon Family Brands’ Post

We’re proud to share that Gene Karaffa, MBA, our Senior Manager Shopper Marketing, has been named to the 40 Under 40 by the Path to Purchase Institute. This program identifies exceptional young professionals in the marketing industry, spotlighting the next generation of leaders in omnichannel marketing.    At HFB, Gene manages shopper marketing for both Horizon Organic and Wallaby Greek Yogurt, working closely with internal team members and media partners to develop and execute impactful digital and in-store media programs. Gene is an amazing team player and exceptional leader, so this recognition comes as no surprise!     Congratulations, Gene, and thank you for your continued leadership at Horizon Family Brands!  #P2P40UNDER40