At the HCL Unica+ Roadshow Sydney, Bridget Hall, Marketing Manager at Aon, shared her perspective: “AI is still an unknown for many marketers. Sessions like these help us see where to start and bring back strategies we can implement with our teams.” Her insight reflects how marketing leaders are approaching AI step by step — with curiosity, collaboration, and a focus on practical outcomes. Learn more about HCL Unica+: https://hclsw.co/h2lspw #HCLSoftware #HCLUnicaPlus #AI #MarTech #AIinMarketing #MarketingAutomation