View profile for Gauri Gudhate

Senior Analyst - Claims Management ||

🌟 Internship Update: Uncovering Investment Behaviour Through Data Analytics 📊💡 Excited to share another milestone from my Business Analytics internship Cognifyz Technologies! Over the past few days, I’ve been diving into deeper aspects of investor behaviour by analyzing preferences, motivations, and savings patterns using Python. Here’s what I explored in my latest tasks: 1️⃣ Most Preferred Investment Avenue Performed a frequency analysis and visualized the top investment choices among respondents. Mutual Funds emerged as the most preferred avenue, indicating trust in professionally managed and diversified options. 2️⃣ Reasons for Investment Choices Combined and analyzed multiple “reason” columns to uncover common motivations. The top drivers included Better Returns, Capital Appreciation, Assured Returns, and Safe/Risk-Free options, giving a clear view of investor decision-making patterns. 3️⃣ Savings Objectives Identified the primary financial goals of participants such as Retirement Planning, Health Care, and Education. These insights highlight long-term priorities and the importance of financial security among respondents. 🔍 These analytical steps are helping me build a clearer picture of investor personas and preferences, which will support future segmentation work and data-driven storytelling. Grateful for the continued learning and hands-on experience this internship offers! #BusinessAnalytics #DataAnalytics #InternshipJourney #Python #CognifyzTechnologies #Cognifyz #LearningByDoing #FinancialInsights #DataDriven

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