How to adapt to partner marketing with AI: 2025 State of Marketing Report

The State of Partner Marketing 2025 is here! 🌟 Discover what channel partners are saying about successful co-marketing strategies that deliver better shared ROI. Read the research🔗: https://okt.to/ZGUMYm #ITChannel #ChannelPartnerMarketing

Nearly 90% of partners say in-person events are still the most effective way to drive engagement, but the strongest results come when events are surrounded by integrated marketing campaigns. Explore more insights in The Channel Company’s State of Partner Marketing 2025 research: https://okt.to/ZGUMYm

Great insights from The Channel Company. No surprise on that 60%. We see the same gap between partner effort and measurable impact 👎🏼 From my view, the issue isn’t strategy or motivation. It’s the slow, messy reality of #MDF: too many approvals, short PoE windows, and not enough hands to run campaigns properly. The partners growing fastest are outsourcing the delivery to specialists who can move quicker and keep everything compliant, so MDF actually turns into pipeline that can be proven. Great work on this report. Always good to see data that reflects what’s really happening on the ground. #ChannelMarketing #MDF #PartnerEcosystem #PartnerPrograms

The State of Partner Marketing 2025 is here! 🌟 Discover what channel partners are saying about successful co-marketing strategies that deliver better shared ROI. Read the research🔗: https://okt.to/Ki5yH1 #ITChannel #ChannelPartnerMarketing

The State of Partner Marketing 2025 is here! 🌟 Discover what channel partners are saying about successful co-marketing strategies that deliver better shared ROI. Read the research🔗: https://okt.to/g3pYFm #ChannelPartnerMarketing

Nailed it: budgets are thawing, but pipeline velocity now hinges on attribution rigor that survives the CFO’s red pen. The edge most overlook: CMOs aren’t chasing personalization theater; they’re defending MarTech spend as revenue insurance against macro volatility. The vendors who win frame every A/B test as a board-level hedge- showing exactly how 1% lift in LTV offsets a 5% cut in ad budget. Real example: a Series D SaaS we positioned at our last Strategy Day landed an 7-figure ACV pilot in 29 days because their deck led with incremental EBITDA contribution per segmented cohort, not vanity metrics. 💡 Reverse-engineer the CMO’s 3 shadow metrics; incremental revenue per dollar reallocated, cross-channel attribution confidence score, and time-to-ROI under 90 days and you shift from “nice-to-have” to non-negotiable capex. 👇 Comment “PROOF” below and I’ll show you how we can personally connect you to US CMOs with $5M+ personalization budgets in flight at our Q1 Strategy Days. Or grab a 15-min slot here to https://lnkd.in/eeTNibWz Let’s make your pipeline audit-proof. #TheLeadershipBoard #MarketingTech #Personalisation #PipelineGrowth #Attribution #DataDrivenMarketing #CMOInsights #Dealflow

Is Digital Selling 📱💻 the Future of Marketing? 🚀 Discover the revolutionary concept of digital selling and how it transforms traditional marketing strategies. Learn how businesses can achieve higher efficiency and scalability by combining direct selling with digital marketing. Explore the ultimate scale-up strategy for success in the evolving business landscape. https://lnkd.in/e2N4BBsq #DigitalSelling #FutureOfMarketing #MarketingTransformation #ScaleUpStrategy #DirectSelling #DigitalMarketing #MarketingEvolution #BusinessSuccess #EfficiencyAndScalability #DigitalTransformation

Is Digital Selling 📱💻 the Future of Marketing? 🚀 Discover the revolutionary concept of digital selling and how it transforms traditional marketing strategies. Learn how businesses can achieve higher efficiency and scalability by combining direct selling with digital marketing. Explore the ultimate scale-up strategy for success in the evolving business landscape. https://lnkd.in/gyTg3njR #DigitalSelling #FutureOfMarketing #MarketingTransformation #ScaleUpStrategy #DirectSelling #DigitalMarketing #MarketingEvolution #BusinessSuccess #EfficiencyAndScalability #DigitalTransformation

We discuss the critical difference between ineffective landing pages and strategic sales funnels, explaining how understanding psychological principles can transform advertising campaigns from money-losing efforts to profitable scaling opportunities. #MarketingTips #DigitalMarketing #AdStrategy #SalesFunnel #BusinessGrowth

Marketing and sales leaders: if you’re not tracking every buyer's journey, you’re flying blind. It’s time to upgrade your visibility, as well as your results. 📊 See how the Attribution Bundle streamlines marketing, improves ROI, and lets you stop guessing and start growing: https://hubs.la/Q03RyvK70 #AudienceTown #RealEstateAnalytics #PropTech #SmarterMarketing