CommBank Business and Institutional’s Post

“It was just a fantastic intersection of my technology expertise and my deep desire to create a business that was purposeful and meaningful in the world. The magic dust on top of it all is that I just love creating moments of joy and music and dancing, which has always been the essence of Resparke.” According to Alison Harrington, Founder of Resparke, successful business development is about meaningful connections, telling stories that engage, and building your community around your business consistently. Alison’s journey with Resparke is a testament to the power of purpose-driven innovation. By harnessing silent disco technology and now expanding access through smart TVs, Resparke is helping over 25,000 seniors living with dementia reconnect with loved ones through music, bringing joy and positive change to aged care. Alison’s advice for entrepreneurs? Validate your ideas with the market, surround yourself with a strong support network, and never stop learning. Discover more about Alison’s innovation and the impact of Resparke in our latest article with Women's Agenda – linked in the comments below. #CBAWomeninFocus #Leadership #WomenInBusiness #Entrepreneurship