Business decisions without data are risks. In this article, Senior UX Designer, Brian Townsend shares how a focused research approach can empower smarter choices. Don’t leave your next move to luck. Research strategically and act with certainty. 🔗Read more: https://lnkd.in/dvpk44K3
How to Make Smarter Business Decisions with UX Research
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👩💼 Leading North American Sales @ Maze | 🧠 Psychology-Driven Seller | 💬 Storyteller | 💡 Growth Obsessed | 👩👧👦 Mom of 3
Ever felt like your insights get stuck in a deck while the business moves on? You’re not alone. Too often, research shows up too late, isn’t tied to outcomes, or gets lost in translation. At Maze, we partnered with UX & Product Research Strategist, Amanda Gelb, to uncover what drives research impact: ↪️ The right time ↪️ The right place ↪️ The right language The findings are eye-opening: https://bit.ly/48faCVn
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Stakeholders are asking for more. Researchers are ready to deliver. At Maze, we partnered with UX & Product Research Strategist, Amanda Gelb, to explore the growing divide between what stakeholders value and where researchers are investing time and energy. Full report here → https://bit.ly/48faCVn
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Research has never been more strategic. Yet stakeholders are still asking for "more value." What's happening? At Maze, we partnered with UX & Product Research Strategist Amanda Gelb to uncover the real story behind this persistent tension. Stakeholders focus on business outcomes. Researchers optimize for process. Same goal, different languages. Time to bridge that gap! 🌉 Full report here → https://bit.ly/48faCVn
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When stakeholders ask: "Why do we need UX research? We already know our users." I’ve found it useful to share three things research uniquely brings to the table: 1️⃣ Evidence over assumptions. 2️⃣ Context behind the what. 3️⃣ Signals for the next opportunity. Research isn’t about proving someone wrong—it’s about making the whole team less wrong together.
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What if you could present UX insights so compelling that stakeholders ask for more? Top UX professionals don’t just share findings, they reframe them in the exact language stakeholders value. In Craft + Lead a Strategic UX Vision, you’ll discover how to: 🔹 Shift vocabulary that makes executives lean in (not glaze over). 🔹 Lead with data vs. stories. 🔹 Turn UX work into boardroom priorities with 3 phrases. Upcoming Cohorts: 📅 October 14 – November 6 | 📅 January 12 – February 9 Master how to speak your stakeholders' language for instant UX credibility. Explore more details: visions.centercentre.com
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What if you could present UX insights so compelling that stakeholders ask for more? Top UX professionals don’t just share findings, they reframe them in the exact language stakeholders value. In Craft + Lead a Strategic UX Vision, you’ll discover how to: 🔹 Shift vocabulary that makes executives lean in (not glaze over). 🔹 Lead with data vs. stories. 🔹 Turn UX work into boardroom priorities with 3 phrases. Upcoming Cohorts: 📅 October 14 – November 6 | 📅 January 12 – February 9 Master how to speak your stakeholders' language for instant UX credibility. Explore more details: visions.centercentre.com
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Sales I Leadership I Coaching & Development I Sales Strategy I Training I Mindset Coach I Certified Change Practitioner I Podcast Host
Stakeholders are asking for more. Researchers are ready to deliver. At Maze, we partnered with UX & Product Research Strategist, Amanda Gelb, to explore what really drives research impact. It comes down to three rights: ↪️ The right time ↪️ The right place ↪️ The right language Full report here → https://bit.ly/48faCVn
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Stakeholders are asking for more. Researchers are ready to deliver. At Maze, we partnered with UX & Product Research Strategist, Amanda Gelb, to explore what really drives research impact. It comes down to three rights: ↪️ The right time ↪️ The right place ↪️ The right language Full report here → https://bit.ly/48faCVn
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Stakeholders are asking for more. Researchers are ready to deliver. At Maze, we partnered with UX & Product Research Strategist, Amanda Gelb , to explore what really drives research impact. It comes down to three rights: ↪️ The right time ↪️ The right place ↪️ The right language Full report here → https://bit.ly/48faCVn
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Product Designer | Business-Driven | Cross-functional collaboration | Problem-solving | 6% Conversion Lift | Banking | Fintech
Most products don’t fail because of bad ideas. They fail because design decisions aren’t connected to business outcomes. That’s where UX Strategy comes in. It’s not just about making interfaces beautiful — it’s about creating a bridge between what users need and what the business needs to grow. When you align design with strategy, you: ✅ Focus on the right problems ✅ Deliver experiences that drive retention ✅ Show clear impact on revenue and growth Question for you: How do you ensure your design work contributes to business value? #UXStrategy #UXDesign #ProductDesign #BusinessGrowth
