Check out this new seven-part video series (https://lnkd.in/exVAsae5) from SMG and Beet.TV that spotlights how retailers and brands are transforming the physical store into a powerful media channel, with leaders sharing real-world insights on data-driven planning, in-store creative and connecting onsite, offsite and in-store touchpoints to measurable outcomes: Sean Crawford, SMG; Jenny Holleran, Kroger Precision Marketing at 84.51˚; Collin Colburn, IAB; Kelly (Whipple) Torgeson, Walgreens Advertising Group; David Young, DICK'S Media; Cherian Thomas, T-Mobile Advertising Solutions and Rachel Halter, Co-op Media Network. 👏
